⭐ Brand24 vs Cometly vs Strackr

Brand24 is the leading social listening tool that offers instant access to mentions and insights across various platforms.

With AI-powered capabilities, it allows businesses to monitor and analyze their brand's presence, gain valuable customerinsights, and track competitors.

Over 4000+ brands trust and rely on Brand24 for its user-friendly interface, actionable insights, and excellent customer support.

It streamlines social media monitoring, aids in customer satisfaction, and provides accurate influence tracking.

However, it lacks some all-in-one features, has relatively high pricing, and may encounter spam results.

Despite these drawbacks, Brand24 offers a comprehensive solution for harnessing social listening and making informed business decisions.

Read the full Brand24 Review

👉 Visit Brand24

Cometly is a powerful marketing attribution software trusted by over 2,000 businesses, offering hyper-accurate ad attribution that enables marketing teams to measure and prove ROI confidently.

With its comprehensive features and intuitive interface, the platform streamlines ad tracking, optimizes campaigns, and provides real-time visualizations of marketing performance.

By reducing wasted ad spend and identifying profitable channels, Cometly helps businesses allocate their marketing budget more efficiently and craft captivating ads for increased revenue.

Joining Cometly's community of advertisers offers supportive growth opportunities and a time-saving, automated reporting process.

However, larger businesses might find the pricing structure costlier, and some features and tracking capabilities are still limited.

Read the full Cometly Review

👉 Visit Cometly

Strackr.com offers a comprehensive affiliate dashboard that streamlines data collection and visualization, simplifying the management of affiliate networks for publishers.

It aggregates data from various networks, saving time, and enhancing convenience by eliminating the need for multiple logins.

Strackr's standout feature is its ability to aggregate data, providing automated collection, efficiency, and accuracy.

The platform ensures security through encrypted connections.

It empowers publishers with in-depth insights, aiding decision-making with metrics like Revshare, CR, and EPC.

The versatile API enables developers to build applications harnessing unified affiliate data.

Despite some limitations, Strackr proves essential for publishers aiming to optimize affiliate marketing strategies.

Read the full Strackr Review

👉 Visit Strackr

The target audience for Brand24 is businesses of all sizes looking to monitor their online presence and gain valuable customer insights through social listening across various platforms.

The target audience for Cometly is marketing teams and ad managers who seek a powerful marketing attribution software, that provides accurate revenue attribution from ads, real-time insights, and automated reporting, enabling them to optimize campaigns, allocate marketing budget efficiently, and scale successful ads for improved ROI and business growth.

The target audience for Strackr is publishers seeking an efficient and comprehensive solution to manage and optimize their affiliate marketing efforts.

• Multi-platform monitoring: Tracks mentions across various online sources including social media, review sites, forums, blogs, newsletters, etc.
• Deep insights: Offers in-depth metrics like Presence Score to understand the quality and quantity of mentions.
• Clean and user-friendly interface: Intuitive and well-organized UI requiring minimal technical knowledge to use.
• Easy reporting: Straightforward reporting feature with customizable data and time periods.
• Industry-leading social listening functionality: Rich functionality for social media monitoring and engagement.
• Real-time social media monitoring: Enables quick responses to customer feedback.
• Excellent customer support: Addresses technical issues promptly.
• Aids in customer satisfaction: Engages with unhappy customers, resolves issues, and helps in customer relationship management.
• Streamlines social media monitoring: Reduces manual work and offers fast alerts and notifications.
• New lead discovery and product promotion: Helps in finding new clients and promoting products.
• Clear dashboard and good pricing: Includes affordable pricing tiers for SMBs without stripping features.
• Accurate influence tracking: On various social media platforms.
• Strong analytics features: Listening, mention, and influencer analytics.
• Slack integration: Allows further connectivity.
• Advanced tracking options: You can set up projects with specific keywords to monitor mentions, refine tracking, and engage with influencers.
• Competitor comparison: Allows tracking and comparison of main competitors' performance.
• Sentiment analysis: Categorizes mentions as positive, neutral, or negative.

• Easy and user-friendly setup.
• Free trial with a meeting to fix the strategy.
• Unlimited users and workspaces.
• Robust analysis and offers a breakdown of day-to-day performance.
• Unaffected by iOS 14 and later blockage.
• Tracking with Comet Pixel.
• Easy to use Conversion API.
• Similar features available for all plans.
• Integrates with Shopify, Meta, and most other popular native ad platforms.
• Sends data back to Facebook via the Conversion API.
• Accurate tracking.
• Beautiful interface.
• Pricing by ad budget.
• Can track any type of store.
• Good customer support.

• Comprehensive Affiliate Dashboard: All-in-one platform for managing affiliate networks, streamlining data collection, transactions, and payments.
• Unified Metrics Access: Access metrics from multiple sources through a single dashboard, facilitating data comparison and analysis.
• Detailed Reporting: Detailed transaction reports provide insights into user behavior, devices, operating systems, and more.
• Enhanced Revenue Tracking: Revshare, CR, and EPC metrics aid in tracking performance, leading to improved revenue generation.
• Secure Data Handling: Emphasis on data security with encrypted user data and connection data for privacy.
• API Integration: Unified API simplifies integration of multiple affiliate provider APIs for developers.
• Coupon Sharing: Deal feature enables easy coupon sharing, enhancing user engagement with their audience.
• Tiered Pricing Plans: Multiple pricing plans cater to different user needs, offering a range of features.
• Trial Period: 30-day trial period allows users to explore features before committing.

• Not an all-in-one tool: Lacks features like publishing, scheduling, comment management, and extensive CRM features.
• No real-time updates on lower pricing tiers: May affect small businesses.
• Relatively high price: Might be prohibitive for individual users.
• Spam results or irrelevant mentions: Reduces overall accuracy and can be challenging to filter out, especially if the company name is not unique.
• Limited capabilities on Facebook and Instagram: Restricts insight generation.
• Sentiment analysis accuracy: Can sometimes be imperfect.
• Limited archiving: Can only archive a year's worth of social data.
• Cost overruns: Costs can add up when quotas are exceeded.

• Pricing structure can be costlier for larger businesses.
• Limited pricing plans available & pricing not transparent.
• Lacks advanced return rules.
• Doesn't show profit as it doesn't consider the cost of goods.
• Limited tracking capabilities, not compatible with some platforms like Pinterest.
• Limited functionality on mobile, providing only an overview.
• Still in its early stages, lacking a comprehensive refund policy.

• Limited User Capacity: User limits in pricing plans might hinder collaboration for larger teams.
• Transaction and Network Limits: Transaction and network connection limits could restrict extensive affiliate network users.
• Subscription Cost: Monthly subscription costs might be a challenge for users with tight budgets.
• Subscription Model: Continuous subscription required for ongoing access, leading to long-term financial commitment.
• Niche Use Case: Tailored towards specific use cases like email promotions and coupons, limiting broader application.
• Learning Curve: Users might require time to familiarize themselves with the platform.
• Automatic Trial Termination: Trial period ends automatically for all plans, potentially inconveniencing users needing more evaluation time.
• VAT Exclusion: Pricing plans do not include VAT, leading to additional costs in VAT-affected regions.
• Niche Audience: Might not meet the needs of users seeking a more comprehensive marketing or analytics solution.

Mentions Feed

• Discover real-time discussions about your brand and engage with relevant conversations.
• Take immediate action to respond to customer feedback and manage your online reputation.

Discussion Volume Chart

• Intuitively track changes in discussion volume and reach to protect your company image.
• Identify and address potential issues before they escalate, while maximizing positive publicity.

Mention Analytics

• Understand who is talking about your brand online and analyze buzz quality and quantity.
• Gain valuable insights about your customers and their perceptions of your brand.

Influence Score

• Pinpoint industry influencers to make informed decisions on potential partnerships and collaborations.

Sentiment Analysis

• Determine the sentiment (positive, negative, neutral) of mentions to gauge customer attitudes.
• Address problematic areas and take immediate action to improve customer satisfaction.

Alerts

• Be the first to know about changes in discussion volume surrounding your brand.
• Customize alerts to receive notifications of negative mentions from influential sources.

Data Exporting

• Turn your data into automated PDF reports, .xls files, and infographics.
• Utilize your gathered mentions outside the tool for further analysis and reporting.

Filtering

• Narrow down results based on mention source, sentiment, number of visits, and more.
• Focus on the most relevant and important data for your business needs.

Attribution:

• Advanced server-side tracking: Bypass iOS14 and ad blockers to limit attribution.
• Gen-2 pixel technology: Accurately track sales back to the correct ad every time.

Event Tracking:

• Track any website, marketing funnel, or online store.
• Track events such as leads, scheduled calls, subscriptions, free trials, purchases, etc., back to the correct ad.
• Automatically send event data back to ad platforms for better ad optimization.

Conversion API:

• Feed accurate data back to ad platforms for conversion optimization.
• Improve ad platform ROAS by passing accurate data to optimize ads.

Comet Ads Manager:

• Advanced ads manager: Turn off losing ads and increase budgets on winning ads.
• Full control of ads management within the Comet Ads Manager.
• Make data-driven decisions to increase ROAS and save time.

Analytics:

• Real-time data updates for quick decision-making.
• Actionable analytics to increase ad performance.

Customer Journeys:

• Allocate marketing dollars correctly by understanding effective touch-points for conversions.
• Identify patterns in customer buying journeys for better marketing efforts.

Coming Soon:

Automations:

• Set rules for auto-optimizing ads and save money on wasted ad spend.
• Get ad decision recommendations from Cometly's AI system.

Spaces:

• Manage unlimited workspaces with accurate ad attribution.
• Ideal for ad agencies to manage multiple clients with Spaces.

• Collect Data:

  • Strackr collects affiliate data including transactions, revenues, clicks, and payments.
  • Visualizes statistics on a single dashboard for easier analysis.

• Analyze Data:

  • Access metrics not provided by affiliate networks, such as Revshare, CR, and EPC.
  • Detailed transaction reports with user device, OS, referrer clicks, landing pages, and order confirmation time.

• Affiliate API:

  • Offers a unified API for integrating data from multiple affiliate providers into applications.

• Affiliate Tools:

  • Provides tools for content publishers to create affiliate links and find programs using keywords or URLs.

• Segmentation:

  • Allows organization of statistics through multi-site views or grouping similar advertisers together.

• Deals:

  • Offers a page for finding new coupons, voucher codes, and promotions across affiliate networks.

Networks:

• Manage 194 Affiliate Networks in One Place:

  • Strackr supports connections to numerous affiliate networks and direct programs.
  • Simplifies management of API changes, downtimes, and data updates.

• Integration Flexibility:

  • Integrates with various affiliate networks, including Rakuten Advertising, Awin, TradeTracker, CJ Affiliate, and more.

• Slack
• Brand24 tracks all public sources, including social, news, blogs, videos, forums, podcasts, reviews, and more
• Sources: Twitter, Facebook, Instagram, Youtube, Spotify, News, Linkedin, Blogs, Forums, Reviews, Reddit, Telegram, TripAdvisor, AppStore, TikTok, and more

👉 Read more about Brand24 Integrations here.

API Integrations:

• Cometly API: Send enriched events from any data source using Cometly's API.
• Zapier: Send events from any application using Zapier.

Ad Channels Integrations:

• Meta: Accurately track campaign performance for all Meta platforms.
• Google Adwords: Attribute revenue back to the correct Google ads.
• Facebook: Attribute revenue back to the correct Facebook ad.
• Instagram: Attribute revenue back to the correct Instagram ad.
• LinkedIn: Attribute revenue back to the correct LinkedIn ad.
• TikTok: Attribute revenue back to the correct TikTok ad.

Ecommerce Integrations:

• Shopify: Sync all orders and attribute purchases to the correct ad.
• WooCommerce: Use the plugin to accurately attribute purchases to ads.
• Magento: Use the API to accurately attribute purchases to the correct ads.
• ClickFunnels: Attribute ClickFunnels orders and upsells to the correct ads.
• Funnelish: Attribute Funnelish orders and upsells to the correct ads.
• ClickBank: Sync ClickBank orders and attribute purchases to the correct ads.
• BuyGoods: Attribute BuyGoods orders and upsells to the correct ads.
• Maxweb: Attribute Maxweb orders and upsells to the correct ads.

B2B Integrations:

• HubSpot: Attribute deal revenue and sync lead qualification (MQL & SQL).
• Salesforce: Attribute deal revenue and sync lead qualification (MQL & SQL).

Coming Soon Integrations:

• Pinterest: Attribute revenue back to the correct Pinterest ad.
• Bing: Attribute revenue back to the correct Bing ad.

👉 Read more about Cometly Integrations here.

• API
• Slack
• Google Analytics
• Affiliate Networks
• Mobile

👉 Read more about Strackr Integrations here.

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API	❌

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	✅
Mobile App (Android)	✅
Chrome / Browser Extension	❌
API (Open Link)	✅

Price (per Month)	$99 - $499
Price (per Year)	$79 - $399
Free Plan	❌
Trial	✅
Demo	❌
Pricing Link	(Open Link)

Price (per Month)	$199 - $499
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$10.00 - $50.00
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Webinars: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

What is Brand24?

Brand24 is the #1 social listening tool that provides instant access to mentions and insights across social media, news, blogs, videos, forums, podcasts, reviews, and more. It allows businesses to monitor their online presence and gain valuable customer insights.

How does Brand24 work?

Brand24 uses AI-powered capabilities to track and analyze brand mentions in real-time from over 25 million online sources. It offers sentiment analysis to identify positive, negative, or neutral mentions, and users can create reports to measure PR coverage and brand awareness.

Why is Brand24 loved by over 4000+ brands?

Brand24 is trusted and loved by numerous brands because it ensures they never miss a critical mention, helps monitor competitors, and delivers powerful, reliable metrics for evaluating marketing efforts and benchmarking against competitors.

How can Brand24 benefit marketers and businesses?

Brand24's user-friendly interface and actionable insights make it an indispensable resource for marketers and businesses. It provides access to honest consumer feedback, helps make informed business decisions, and enables collaboration across organizations.

What hashtag tracking features does Brand24 offer?

Brand24 allows users to track various hashtags, find influencers, and measure the effects of hashtag campaigns, including reach and engagement metrics. Users can also access important hashtag volume and reach data.

Which platforms does Brand24 monitor?

Brand24 monitors over 25 million online sources, including social media platforms like Twitter, Facebook, Instagram, YouTube, and LinkedIn, as well as news websites, blogs, forums, reviews, and more.

How experienced is Brand24 in the industry?

Brand24 has over 10 years of experience in the field of social listening. It has delivered billions of mentions and currently works with customers from 154 countries worldwide.

How does Brand24's AI-powered sentiment analysis work?

Brand24's AI can detect sentiment in 108 languages, making it efficient in tracking mentions that matter. It provides an easily digestible word cloud and easy access to positive and negative brand mentions.

Is there customer service support for users?

Yes, Brand24 offers world-class customer service with over 80+ specialists dedicated to assisting users. They value customer support as a philosophy guiding the entire company.

Are there resources available to learn more about social listening and brand management?

Yes, Brand24 offers free resources like video guides, masterclasses, articles, and guides to help users understand sentiment analysis, brand awareness, share of voice measurement, brand reputation management, and more.

What is Cometly?

Cometly is a leading marketing attribution software that provides accurate revenue attribution from ads, empowering marketing teams to make better decisions and optimize campaigns for profitability.

How does Cometly work?

Cometly connects your data sources to accurately track events back to the correct ad using Gen-2 pixel technology, eliminating wasted ad spend and fueling growth. It streamlines ad attribution, allowing you to focus on optimizing and scaling your ads profitably.

Who usesCometly?

Cometly is used by marketing teams, ad managers, and businesses of all sizes, trusted by over 2,000 companies to transform marketing and sales data into revenue-generating insights.

What are the key features of Cometly?

Cometly offers a range of features, including accurate ad tracking, customer journey analysis, Comet Ads Manager for ad optimization, event tracking, Conversion API for improved ad ROAS, and real-time analytics on any ad.

How does Cometly help improve ROI?

By providing hyper-accurate ad attribution, Cometly helps marketing teams measure and prove ROI confidently. Businesses can allocate marketing budget more efficiently, justify scaling up ad campaigns, and focus on the most profitable channels.

Can Cometly save time for marketing teams?

Yes, Cometly users typically save more than 2 hours per day when reviewing ad data and making informed decisions, enabling them to focus on crafting and launching captivating ads to boost revenue.

Does Cometly help save money on ad spend?

Absolutely! Cometly identifies which ads are generating profits and which ones are underperforming, allowing businesses to reduce wasted ad spend and scale successful ads for better returns.

Does Cometly automate data analysis?

Yes, Cometly eliminates the need for manual data entry and time-consuming spreadsheets by automating the reporting process, providing real-time visualizations of marketing performance.

How does Cometly support ad optimization?

Cometly's direct partner integration with ad platforms allows users to turn off underperforming ads or adjust budgets directly from within the platform, enabling faster and more efficient ad optimization.

What is the onboarding process like for Cometly?

Cometly offers a streamlined onboarding experience, seamlessly connecting all ad platforms and data sources, so you can quickly start making data-driven decisions based on your ad performance.

What is Strackr?

Strackr is an all-in-one affiliate tool designed for publishers to simplify the management of their affiliate networks and optimize their performance.

How does Strackr help manage affiliate networks?

Strackr offers a single dashboard and a unified API that allow users to efficiently handle 194 affiliate networks in one place.

What are the key features of Strackr?

• Strackr collects affiliate data such as transactions, revenues, clicks, and payments, and presents them on a dashboard for visualizing statistics.
• It provides access to metrics like Revshare, Conversion Rate (CR), and Earnings Per Click (EPC) that traditional networks might not offer.
• Strackr's detailed transaction reports provide insights into user behavior, including device usage, referrer clicks, and more.

How does Strackr enhance revenue generation?

By understanding the true value of affiliate data, Strackr helps users select high-performing programs to promote, ultimately increasing revenue.

Can developers benefit from Strackr?

Yes, Strackr offers a versatile API that unifies data from various affiliate providers, simplifying the development of applications like comparison engines, cashback, and couponing websites.

What tools does Strackr offer to content publishers?

Strackr provides affiliate tools that enable content publishers to quickly generate affiliate links and discover suitable programs using keywords or URLs.

How does Strackr ensure data security?

Strackr takes security seriously by encrypting and hashing connection data, ensuring the safety of sensitive information.

Can Strackr integrate with existing tools?

Yes, Strackr seamlessly integrates with Google Analytics, allowing automatic integration of affiliate sales and lead data.

What are the benefits of using Strackr's API?

Strackr's unified affiliate API simplifies data integration, making it easier for developers to integrate APIs from multiple affiliate providers into their applications.

Is there a trial period for Strackr?

Yes, Strackr offers a 30-day free trial, giving users the opportunity to explore its features and benefits before making a commitment.