⭐ AnyTrack vs Everflow vs LinkTrackr

AnyTrack is a cutting-edge ad tracking software that empowers digital marketers with comprehensive tracking, attribution, and conversion synchronization capabilities.

It caters to a wide range of marketing models and integrates seamlessly with popular platforms and networks.

With real-time insights, standardized data, and automation features, it helps marketers optimize campaigns effectively.

However, there are some challenges, including data feedback issues, plan limitations, and integration challenges, which might require time for familiarization.

Despite this, AnyTrack remains a valuable tool for enhancing affiliate marketing and accelerating growth through data-driven insights.

Read the full AnyTrack Review

👉 Visit AnyTrack

Everflow is an advanced Partner Marketing Platform that enhances business performance through efficient partnership expansion and optimization of marketing channels.

Its robust suite of tools enables seamless relationship management, tracking, influence attribution, and analytics automation.

The platform's focus on Affiliate Partnerships, Media Buying, and Strategic Partnerships boosts revenue streams.

Everflow's analytics dissect conversions, capture user activity value, and align efforts with CRM pipelines.

While offering comprehensive integrations and customizable features, some users noted occasional API malfunctions, lack of auto-optimization for broken links, and performance under heavy load.

The platform suits businesses seeking growth but requires a learning curve and consideration of pricing.

Read the full Everflow Review

👉 Visit Everflow

LinkTrackr is a versatile tool catering to affiliate marketers, advertisers, and entrepreneurs, streamlining ad, link, PPC, and conversion tracking.

The tool offers features like cloaking, link rotation, A/B testing, and retargeting, with customizable rules for tracking.

Real-time conversion tracking optimizes sales funnels, while PPC management consolidates campaigns.

Its user-friendly nature, endorsed by industry influencers, is complemented by privacy assurances.

However, user support and learning resources might have limitations.

Read the full LinkTrackr Review

👉 Visit LinkTrackr

The target audience for AnyTrack is digital marketers, including direct-to-consumer (DTC) brands, eCommerce businesses, lead generation agencies, affiliate marketers, and SEO marketers, who seek to track, attribute, and synchronize conversions across various ad platforms and marketing channels.

The target audience for Everflow is businesses and marketers seeking to enhance their performance outcomes and revenue generation by efficiently managing partnerships, affiliates, and various marketing channels through a comprehensive Partner Marketing Platform.

The target audience for LinkTrackr is e-commerce store owners and marketers seeking accurate and effective ad tracking and attribution solutions in the context of post iOS 14 changes, aiming to improve their return on ad spend (ROAS) through precise data analysis and optimization.

• Real-time Insights: Provides real-time insights into conversion data across multiple marketing tools, allowing users to optimize campaigns and improve ROI effectively.
• Standardized Data: Enables standardization of conversion data, making it easy to leverage across different ad networks.
• Funnel Analysis: Offers insights into funnels to build meaningful retargeting audiences, enhancing the reach and effectiveness of campaigns.
• Accurate Conversion Attribution: Regain control over conversion flow by attributing conversions accurately to specific marketing efforts.
• Seamless Integration: Integrates seamlessly with any marketing stack, including most ad and affiliate marketing platforms. Also, facilitates easy tracking of affiliate income, with the biggest affiliate platforms onboard.
• User Experience: Boasts a well-designed, easy-to-use platform with a comprehensive dashboard and a user-friendly interface for campaign tracking. Furthermore, it's easy to install without any coding required.
• Tracking: Provides 1st party tracking and ensures compliance with ITP (Intelligent Tracking Prevention).
• Affordability: Offers a free plan for basic use alongside affordable pricing options.
• Multi-channel Tracking: With Anytrack.io, users can gather data from various marketing channels, providing a comprehensive view of performance and areas that require improvement.
• Advanced Attribution: Uses cutting-edge algorithms to accurately attribute revenue, helping businesses understand the most profitable channels.
• Optimization Capabilities: Allows users to set goals, track progress, and make data-driven decisions, all aimed at enhancing marketing results.

• Highly Effective Traffic Control: Everflow offers a robust Traffic Control feature that effectively blocks bad traffic, enhancing campaign quality.
• Comprehensive Mobile Access: The platform provides comprehensive mobile access through its app, allowing users to manage campaigns on the go.
• Detailed Reports and Metrics: Everflow's detailed reports and metrics provide in-depth insights into campaign performance, aiding strategic decision-making.
• Customizable Initial Dashboard: Users can fully customize the initial dashboard, tailoring it to their preferences and requirements.
• Responsive Customer Service: The responsive and helpful customer service representatives of Everflow assist users in resolving queries and issues promptly.

• User-Friendly Dashboard: Suitable for beginners and experienced users, thanks to its intuitive interface.
• Affordable Pricing Plans: Starting at $17 per month, making it budget-friendly.
• Customizable Reports: Users can create personalized reports according to their preferences.
• Quick Data Import and Export: Offers efficient functionality for importing and exporting data.
• Integration: Seamlessly integrates with popular platforms like Google Analytics, Facebook, CJ Affiliate, ClickBank, JVZoo, etc.

• Data Feedback Issues: Some users have reported problems with data not being relayed back to platforms like Facebook, which can hinder campaign optimization.
• Plan Limitations: Entry-level plans have pixel restrictions, potentially limiting users with multiple landing pages or products.
• Integration Challenges: While it integrates with many platforms, there are notable exceptions, such as AdRoll. Additionally, some users find the integration process with different affiliate platforms to be tricky.
• Attribution Limitation: The platform doesn't fully address the attribution window tracking problem.
• Interface Complexity: Anytrack.io has a feature-rich interface, which might be overwhelming for some users, requiring time for familiarity.
• Cost Concerns: The platform's complexity and data-handling capabilities might make it expensive for small businesses or startups.

• API Integration Malfunctions: Some users have experienced occasional malfunctions with API integrations, impacting the seamless flow of data between systems.
• Lack of Auto-Optimization for Broken Links: Everflow lacks an auto-optimization feature for ad campaigns with broken links, requiring manual intervention.
• Software Performance under Heavy Load: The platform's performance can slow down during periods of heavy load handling, potentially affecting efficiency and user experience.
• Complex Navigation for New Users: New users might find navigating Everflow complex and challenging, especially when dealing with various reports and customization options.
• Mobile Tracking Limitations: The absence of mobile tracking capabilities could be a limitation for users focusing on mobile marketing strategies.
• Learning Curve: The initial learning curve for new users can be steep, requiring time and effort to become proficient in utilizing the platform effectively.
• Technical Complexity: Some features, particularly those related to technical aspects, may demand an advanced understanding, posing challenges for less tech-savvy users.
• Occasional Bugs and Issues: Although generally reliable, Everflow users might encounter occasional minor bugs or technical issues, promptly addressed by support.
• Price Consideration: While valued for its quality, some users perceive Everflow as slightly more expensive than alternatives, impacting its overall cost-effectiveness.

• Standard Customer Service: Customer support might have limitations in terms of responsiveness or assistance.
• Limited Learning Resources: The availability of educational materials and resources for learning the platform might be restricted.

Marketing Stack Connector

• A Plug & Play Platform
• Built for performance marketers in the fast-paced digital industry.
• One Tag for easy tracking, attribution, and synchronization of conversions across all marketing tools.
• AutoTrack Events to automatically track outbound clicks and form submissions without coding.
• AutoTag & SubId's to ensure perfect funnel tracking and attribution across marketing tools, channels, affiliate networks, and advertisers.

Use A Single Tag To Connect Your Entire Marketing Ecosystem And Streamline Your Data Flow

• Analytics Connection to connect all pixels and analytics tools to the same conversion data.
• Affiliate Networks integration with over 60 integrated networks and custom integrations on demand.
• Traffic Sources synchronization for optimal conversion tracking and URL tracking templates.
• Data-Driven Marketing Made REALLY Easy.

Run Smart Campaigns

• Custom Audiences based on real conversion data for targeted ads.
• Simultaneous campaigns across ad networks using granular audience data.
• Granular Conversion Data for actionable insights on content value and product conversions.

Direct Linking:

• Enables tracking and attribution for partners and channels.
• Tracks users when they reach a website using simplified tracking similar to UTM.
• Consolidates reporting across various marketing channels.
• Preserves SEO value from partner links.
• Reliable tracking without discontinued third-party cookies.
• Offers a user-friendly experience as partners link directly to the website.

Offline Performance with QR Codes:

• Generate unique QR tracking codes for partners to drive users to a website.
• Track conversions from offline partners, CTV, and video advertising.
• Expands opportunities for unconventional partnerships.
• Allows in-banner QR codes for additional partner promotion methods.

Influencer Results with Coupons & Tracking URLs:

• Unique coupon codes for tracking influencer performance.
• Partners automatically receive credit when their codes are used.
• Generate unique URLs for social media and video promotions.
• Protect against coupon misuse with Click-To-Conversion Time reports and alerts.

Connect the Tech Stack:

• Centralized hub for managing partnerships and performance marketing.
• Integrations with shopping carts, CRMs, CDPs, Facebook, Google, payments, and more.
• Pay partners included with the Plus package.
• Suppression for Email & SMS partners.

Supported Features:

• Track and manage multiple performance-driving channels: Affiliate, Influencer, Referral, and Media Buying.
• Filter and analyze data to identify top-performing placements from different traffic sources.
• Integrations with platforms like Shopify, BigCommerce, Salesforce, HubSpot, and others.

Track Ads, Sales & Leads:

• Comprehensive analytic and reporting tools for all levels to track advertisements, sales, and leads.

Link Cloaking:

• Cloak affiliate links to leverage viral marketing, driving significant traffic from social media platforms.

Ad Tracking:

• Create campaigns to track various ad types, including banners, emails, ad swaps, and blog posts.
• Incorporate ad costs to generate ROI reports and measure ad campaign effectiveness.

PPC Tracking:

• Centralize PPC campaigns for enhanced management.
• Gain insights into AdWords and Facebook ads, identifying profitable keywords and optimizing ads.

Conversion Tracking:

• Implement iFrame and JavaScript conversion tracking to monitor multiple sales and leads across various domains and funnel stages.

Pixel Tracking:

• Utilize pixel tracking to monitor conversions on your website, blog, and affiliate networks.

Postback Tracking:

• Utilize server-less, cookie-less tracking for automated conversion reporting in modern affiliate networks and ad platforms.

SubID Tracking:

• Easily track commissions across multiple affiliate networks with SubID tracking, designed for affiliate marketers.

Split Testing:

• Conduct A/B split tests to compare landing pages' conversion rates and make continuous improvements.

URL Rotator:

• Distribute traffic across different URLs, landing pages, affiliate offers, team members, or downlines.

100% Web Based:

• Instant setup with no installations or upgrades required.
• Access your account from anywhere in the world on any computer.

Flexible Billing:

• Subscription-based model ensures you pay only for what you use.
• No hidden fees, setup charges, or installation costs. Easily upgrade, downgrade, or cancel.

30 Day Guarantee:

• Use LinkTrackr risk-free for 30 days. If unsatisfied, receive a full refund of payments made.

Reliable Servers:

• Stable and fast servers to prevent downtime and ensure your tracking is uninterrupted.

Privacy Assured:

• Your data remains private; LinkTrackr does not reverse engineer, sell, or share your data.

Disaster-Proof:

• State-of-the-art cloud hosting ensures constant data backup, guaranteeing data security even in case of disasters.

Website:

• AnyTrack is a connector that collects, processes, standardizes, and maps data across your marketing stack.
• You need to copy/paste the AnyTrack Tag on your website (called "Property" in AnyTrack).

The Pixels:

• Pixels are analytics and tracking codes connected to an asset (website).
• They are used mainly in a server-side context to send conversions through a server-side API.
• Each pixel has its settings, including a pixel ID from the analytics or ad network's dashboard.

Conversion Data Mapping:

• Mapping the conversions received in AnyTrack with the conversion data sent to the pixel/api integration.

The Conversion Sources:

• Conversion sources are where the conversions occur first.
• They include affiliate networks (CJ Affiliates, TradeDoubler, Awin, ClickBank), affiliate management platforms (Hasoffers, Cake, Post Affiliate Pro), eCommerce platforms (Shopify, Woocommerce), and smart decision tree forms (Leadshook, Typeform).

Takeaways:

• All integrations are predefined with step-by-step guidelines provided on the dashboard.
• No coding or special adjustments to the site are needed to start tracking.
• Data will start showing up on the dashboard as soon as the AnyTrack tag is added to the site.

👉 Read more about AnyTrack Integrations here.

Shopping Carts:

• Everflow integrates with various shopping cart platforms to streamline transactions and data management.
• Partners include Sticky.io, BigCommerce, SamCart, Shopify, Weebly, Bold Commerce, Recharge, and Plumrocket.

CRMs/CDPs:

• Everflow connects with CRM and CDP solutions to consolidate and manage lead data effectively.
• Partners include Infusionsoft, Salesforce, Konnektive, Hubspot, Precog, Segment, 29Next, and WebforceHQ.

Payments:

• Everflow integrates with various payment solutions to simplify transaction processing and management.
• Partners include Stripe, Veem, Masspay, Tipalti, and GiftCloud.

Scale:

• Everflow's integration with various partners to help you scale you business.
• Partners include SMSEdge and Ezepo, Docusign, Publisher Discovery, Billoid, ClickBank, Invoca, Optizmo, IPQS, 24metrics, Lead Prosper, Clean.io, ActiveProspect, Gorgias, Behamics, Anura, and Unsubcentral for improved campaign performance, data management, and compliance.

👉 Read more about Everflow Integrations here.

• Pixel Tracking
• Postback / S2S

👉 Read more about LinkTrackr Integrations here.

Cloud Hosted	❌
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API	❌

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API	❌

Price (per Month)	$50 - $300
Price (per Year)	$42 - $250
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$750+
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$17 - $77
Price (per Year)	$7 - $47
Free Plan	❌
Trial	❌
Demo	❌
Pricing Link	(Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Webinars: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• Tutorials: (Open Link)

What is AnyTrack?

AnyTrack is a real-time ad tracking software designed to empower digital marketers with comprehensive tracking, attribution, and conversion synchronization capabilities across their entire marketing ecosystem.

How does AnyTrack work?

AnyTrack offers a simple and powerful Tag that automatically tracks, attributes, and syncs all conversions from any data source to analytics and marketing tools, providing marketers with real-time validation and instant setup without any coding skills required.

What are the use cases for AnyTrack?

AnyTrack caters to various marketing models and use cases, including tracking lead generation funnels, monitoring customer journeys and affiliate conversions, tracking engagements and sales generated from blogs, and capturing data points triggered by leads and customers across the marketing stack.

How does AnyTrack integrate with other platforms?

AnyTrack provides one-click integrations with popular e-commerce platforms, ad networks, apps, and affiliate networks like Shopify, WooCommerce, Google Analytics, Google Ads, Facebook, and many others, ensuring seamless and instant setup.

What are the benefits of using AnyTrack's Data Driven Marketing features?

AnyTrack's built-in conversion, attribution, and audience data pipelines enable marketers to unlock a "done for you" complex conversion data logic, track marketing funnels efficiently, and gain actionable insights from over 30 tracking data points.

How does AnyTrack help marketers with automation and orchestration?

AnyTrack's automation at scale feature seamlessly identifies the marketing stack and products in minutes, enabling data orchestration across all ad pixels and marketing tools, allowing marketers to activate advanced data-driven marketing campaigns across all platforms.

Can AnyTrack track conversions in Google Ads and Facebook Ads?

Yes, AnyTrack provides full conversion data syncing in real-time for Google Ads and allows one-click setup with Facebook Conversion API, providing marketers with accurate and confident optimization.

How does AnyTrack help with Multi-Channel Marketing?

AnyTrack synchronizes the entire customer journey, enabling marketers to optimize for every type of conversion across various ad networks, improving campaign ROI and targeting profitable audiences.

Is AnyTrack suitable for SEO marketers?

Absolutely, AnyTrack allows SEO marketers to uncover the true ROI of their efforts and scale their content with data-driven marketing insights.

What do entrepreneurs and experts say about AnyTrack?

Entrepreneurs and marketers, including Neil Patel, praise AnyTrack as an advanced affiliate marketing tool that speeds up processes and delivers better results.

What is Everflow?

Everflow is a Partner Marketing Platform designed to enhance performance outcomes by optimizing partnerships, affiliates, and marketing channels.

How does Everflow help businesses amplify growth?

Everflow helps businesses amplify growth by offering tools and features to manage relationships, track marketing efforts, attribute influence, and automate analytics-driven actions.

What can I achieve with Everflow's Affiliate Partnerships feature?

With Affiliate Partnerships in Everflow, you can effortlessly manage affiliates and influencers, track engagement and conversions, provide full dashboard access, and simplify contract and payment processes.

How does Everflow's Media Buying feature contribute to optimization?

Everflow's Media Buying feature allows you to connect major ad platforms, push data into ad platforms, analyze traffic value comprehensively, and optimize using trusted data.

What benefits does Everflow's Strategic Partnerships feature offer?

Everflow's Strategic Partnerships streamline partner onboarding, enable stage-based payouts, attribute retention and expansion, and leverage your full tech stack.

How does Everflow's Performance Lens feature enhance decision-making?

With the Performance Lens in Everflow, you can track conversions and engagement across traffic channels, analyze demand drivers, and accelerate revenue-generating traffic sources.

What insights can I gain from Everflow's analytics?

Everflow's analytics provide a breakdown of visitor-to-customer conversion, user activity value capture, alignment of marketing efforts with CRM pipeline progression, and evaluation of organic traffic performance.

How can Everflow optimize my partnership channels?

Everflow helps you optimize partnership channels by connecting with new partners, identifying engaged users, automating processes, and integrating attribution data into major ad platforms.

How does Everflow simplify growth strategies?

Everflow simplifies growth strategies by connecting to your data stack, setting up rule-based automations, customizing payment terms, and enforcing targeting rules to optimize traffic sources.

What is the significance of Everflow's API integration?

Everflow's API integration allows you to develop custom solutions, access data, and optimize traffic sources efficiently.

What success has Everflow achieved?

In 2022, Everflow tracked more than $2.9 billion in revenue, offering a testament to its effectiveness and impact in the industry.

What is LinkTrackr and what does it offer?

LinkTrackr is an advanced tool designed to streamline ad tracking, link tracking, PPC tracking, and conversion tracking. It helps affiliate marketers, online advertisers, and entrepreneurs easily manage and optimize their campaigns.

How can LinkTrackr benefit affiliate marketers?

LinkTrackr empowers affiliate marketers by offering easy-to-use features such as link cloaking, which protects commissions, and the ability to manage and rotate affiliate links across popular networks, enhancing overall control.

Can I track conversions and sales in real-time?

Yes, LinkTrackr provides real-time conversion data for every sale or lead, helping you track your entire sales funnel and gain insights into the origin of each click.

What tracking rules can I customize with LinkTrackr?

You can configure every element of tracking to match your ad network, Google Analytics, or other trackers, ensuring your tracking process aligns with your specific needs.

How does LinkTrackr assist with Pay Per Click (PPC) campaigns?

LinkTrackr centralizes and consolidates all your PPC campaigns and ads, improving your chances of success by helping you manage and optimize your Google Adwords and Facebook Ad campaigns.

Does LinkTrackr offer A/B split testing for landing pages and offers?

Yes, LinkTrackr features A/B split testing tools, enabling you to optimize landing pages and test different affiliate offers from various networks to maximize conversions.

What makes LinkTrackr's link cloaking and tracking tools stand out?

LinkTrackr is praised by industry influencers for its ease of use and effectiveness in cloaking URLs and tracking affiliate links, making it a powerful choice for affiliate marketers.

How does LinkTrackr protect user data and privacy?

LinkTrackr prioritizes user privacy, assuring users that their data is not shared, sold, or reverse-engineered. Users can download their data anytime, maintaining full control.

What are the advantages of using custom domain names with LinkTrackr?

Custom domain names add a professional touch to your tracking links and campaigns, allowing you to brand your content effectively and enhance your online presence.

Is LinkTrackr suitable for beginners?

Yes, LinkTrackr's user-friendly interface, helpful guides, and video tutorials make it accessible for users of all levels, helping beginners navigate the world of ad and link tracking with ease.