⭐ ClickMagick vs Cometly vs Improvely

ClickMagick is an unparalleled tracking and attribution platform, offering GDPR compliant data to optimize ads and sales funnels.

With TrueTracking® technology, it consolidates essential data and insights, catering to entrepreneurs, affiliate marketers, and small businesses.

Its strength lies in seamless integration with major ad platforms and thousands of apps through Zapier.

ClickMagick's advanced multi-touch attribution models provide deeper insights for better campaign optimization.

The platform's commitment to user support, world-class bot filtering, cross-device tracking, and Audience Optimization™ make it a feature-rich and user-friendly solution trusted by thousands of satisfied users worldwide.

Its reasonable pricing and 14-day free trial adds to its appeal.

Read the full ClickMagick Review

👉 Visit ClickMagick

Cometly is a powerful marketing attribution software trusted by over 2,000 businesses, offering hyper-accurate ad attribution that enables marketing teams to measure and prove ROI confidently.

With its comprehensive features and intuitive interface, the platform streamlines ad tracking, optimizes campaigns, and provides real-time visualizations of marketing performance.

By reducing wasted ad spend and identifying profitable channels, Cometly helps businesses allocate their marketing budget more efficiently and craft captivating ads for increased revenue.

Joining Cometly's community of advertisers offers supportive growth opportunities and a time-saving, automated reporting process.

However, larger businesses might find the pricing structure costlier, and some features and tracking capabilities are still limited.

Read the full Cometly Review

👉 Visit Cometly

Improvely is a powerful platform that enhances online marketing strategies by tracking, optimizing, and safeguarding campaigns.

Its intuitive dashboard simplifies tracking and attribution, while vigilant click fraud monitoring protects ad budgets.

The platform's attribution system aids in precise optimization, and activity profiling offers deeper insights into valuable customers.

Improvely accommodates collaboration, compatibility with major platforms, and offers a 14-day free trial.

Despite some subscription costs and setup complexity, Improvely stands out for its comprehensive marketing analytics, access control, and fraud prevention, making it a valuable tool for marketing excellence.

Read the full Improvely Review

👉 Visit Improvely

The target audience for ClickMagick is entrepreneurs, affiliate marketers, ecommerce stores, and small businesses seeking an unbeatable tracking and attribution platform to optimize their ads and sales funnels.

The target audience for Cometly is marketing teams and ad managers who seek a powerful marketing attribution software, that provides accurate revenue attribution from ads, real-time insights, and automated reporting, enabling them to optimize campaigns, allocate marketing budget efficiently, and scale successful ads for improved ROI and business growth.

The target audience for Improvely is online marketers, advertisers, and agencies looking to track their marketing efforts, optimize conversions, and monitor click fraud to protect their advertising budgets.

• Reasonable Prices: Competitive pricing, starting from $49/month.
• Overall Tool: Suitable for digital marketers including affiliate marketers.
• Free Trial: Free trial service available for beginners, 14-day free trial without limits
• Data Retention: Allows retaining data from 6 months to years, suitable for long-term marketing.
• User Interface: User-friendly and easy to use, though UX/UI may need improvement.
• Advanced Features: Parallel tracking, Advanced tracking, Complete sales funnel tracking, UTM and first-party cookies, Automatic bot filtering, Traffic scoring, Sub-IDs, Geotargeting/Mobile Optimization, Cross-platform conversion tracking, Fully integrated with Facebook's Conversion API, Real-time stats, Automated split testing, Track every ad on various platforms, Link rotation, Funnel builder tool, Postback URL functionality, Batch editor feature.
• Customer Support: Provides good support, solving queries within 24 hours, Excellent support and documentation, Incredibly Helpful Support or “Knowledge Base”, 1-hour fast support system in place, Extensive knowledgebase with over 400 articles and tutorials.
• Real-time Updates: Real-time updates and mobile notifications, 24/7 uptime, Real-time mobile updates, notifications, and metrics.
• Compatibility: Compatibility with Google Analytics and other SEO tools, Integrates with Google Ads, Cross-device tracking, Tracks iOS users.
• Custom Domain: Customizable domains, Unlimited custom domains.
• Saviour Feature: Notifies if affiliate links are working, allowing prevention of losses.
• Other Features: Numerous features to optimize links and improve ROI, ClickShield to reduce wasted ad spend, Track & Optimize Your Entire Sales Funnel, 24/7 Click-Fraud & Link Monitoring, Works Everywhere You Advertise, Bulletproof Cross-Device Tracking, Ability to track offline conversions, "Personalized" documentation, Phone and offline sales tracking, Quality support, Comprehensive and highly flexible features, True cross-device tracking, 30-day money-back guarantee.

• Easy and user-friendly setup.
• Free trial with a meeting to fix the strategy.
• Unlimited users and workspaces.
• Robust analysis and offers a breakdown of day-to-day performance.
• Unaffected by iOS 14 and later blockage.
• Tracking with Comet Pixel.
• Easy to use Conversion API.
• Similar features available for all plans.
• Integrates with Shopify, Meta, and most other popular native ad platforms.
• Sends data back to Facebook via the Conversion API.
• Accurate tracking.
• Beautiful interface.
• Pricing by ad budget.
• Can track any type of store.
• Good customer support.

• Comprehensive Marketing Analytics: Tracks, tests, and optimizes online marketing campaigns, providing insights into marketing channel effectiveness.
• Access Control and Collaboration: Facilitates team access and collaboration, organizing marketing data efficiently.
• Click Fraud Monitoring: Identifies and prevents click fraud, saving time and preventing financial losses.
• A/B Testing and Optimization: Enables A/B testing for campaign optimization and improved conversions.
• Customizable Reporting: Supports white-label reporting, maintaining brand consistency in reports.
• Affordability: Offers cost-effective optimization with split testing functionality.
• Web-based Service: No installation required, accessible via web browsers.
• Data Aggregation: Gathers data from diverse marketing channels in one platform.
• A/B Split Testing: Allows A/B testing specifically for landing pages.

• Limited Payment Options: Only available to Credit Card owners.
• Policy Violation Restrictions: Cannot promote certain services like crypto, adult services, etc.
• Not for Beginners: Despite good UI, not suitable for newcomers, learning curve for newcomers due to the wide range of features.
• No Free Plan Available: Limited 14-day trial period, Need to enter card details for access to the free trial.
• Issues for Small Websites & Beginners: Not suitable for small websites with little traffic, not ideal for beginners in click tracking tools.
• UX/UI: Needs improvement for better understanding of the features, especially for newbies who may rely heavily on text documentations.

• Pricing structure can be costlier for larger businesses.
• Limited pricing plans available & pricing not transparent.
• Lacks advanced return rules.
• Doesn't show profit as it doesn't consider the cost of goods.
• Limited tracking capabilities, not compatible with some platforms like Pinterest.
• Limited functionality on mobile, providing only an overview.
• Still in its early stages, lacking a comprehensive refund policy.

• Monthly Subscription: Some features require monthly subscriptions, potentially increasing costs.
• Setup Complexity: Initial setup can be challenging, demanding extra time and effort.
• Limited Trial Period: Trial duration might not be enough for thorough evaluation.
• Lack of Mobile Application: Absence of a mobile app limits on-the-go access.
• Features in Pro Plan: Some advanced features are restricted to Pro plan users.
• Lack of Demo/Tutorial: No video tutorial for user guidance.
• No Live Chat Support: Lack of live chat support for immediate assistance.
• Limited Language Support: Only available in English, limiting non-English users.

Tracking: Powerful Ad Tracking and Conversion Attribution Solution

• Single Source of Truth: ClickMagick serves as a unified platform for viewing all key marketing metrics and actual results.
• 5-Minute Set Up: Users can enable tracking for websites or online stores by simply copying and pasting a bit of tracking code.
• Compatibility: ClickMagick works with all traffic sources, ad networks, website builders, autoresponders, CRMs, etc.
• Custom Postbacks / Webhooks: Enables automatic sending of conversion data to other platforms and apps.

Optimization: Helps Optimize Ad Campaigns and Other Promotions

• TrueTracking®: Enhances the optimization of ad campaigns by providing precise tracking information.
• Zapier Integration: Allows data to be sent to thousands of additional apps for more robust optimization.
• API Access: Full ClickMagick API gives almost unlimited flexibility to build custom tools and automations.

Anti-Fraud: Provides Protection Against Bot and Click Fraud

• Bot & Click Fraud Protection: ClickMagick offers features to safeguard against fraudulent clicks, ensuring that ad data remains accurate and trustworthy.

Affiliates: Offers Tools for Affiliate Marketing

• Affiliate Marketing Tools: Designed specifically for affiliate marketers, these tools assist in tracking, reporting, and optimizing affiliate marketing efforts.

Tools: Various Other Tools to Enhance Marketing Efforts

• Campaign Wizard and URL Builder: Guides users in tracking ad campaigns and other promotions properly.
• Custom Tools Development: The REST API provides the ability to create custom tools for unique business needs.

Connect: Works with Various Marketing Apps and Platforms

• Integration with Marketing Apps: Plays well with other marketing tools and applications in your stack, ensuring seamless connection.
• Shareable Public Stats: Allows for sharing stats with internal teams or providing statistics to someone who has purchased traffic.
• Collaboration Tools: Enables inviting team members to collaborate within your ClickMagick account with various access levels.

Support: Dedicated Customer Support and Training

• Dedicated Support Team: Quick and competent support for users, including detailed assistance in setup.
• Positive User Testimonials: Many users have praised the support team's responsiveness and effectiveness.
• On-the-Go Access: ClickMagick is available on both the Google Play Store for Android and the iOS App Store, providing support and accessibility anytime, anywhere.

Attribution:

• Advanced server-side tracking: Bypass iOS14 and ad blockers to limit attribution.
• Gen-2 pixel technology: Accurately track sales back to the correct ad every time.

Event Tracking:

• Track any website, marketing funnel, or online store.
• Track events such as leads, scheduled calls, subscriptions, free trials, purchases, etc., back to the correct ad.
• Automatically send event data back to ad platforms for better ad optimization.

Conversion API:

• Feed accurate data back to ad platforms for conversion optimization.
• Improve ad platform ROAS by passing accurate data to optimize ads.

Comet Ads Manager:

• Advanced ads manager: Turn off losing ads and increase budgets on winning ads.
• Full control of ads management within the Comet Ads Manager.
• Make data-driven decisions to increase ROAS and save time.

Analytics:

• Real-time data updates for quick decision-making.
• Actionable analytics to increase ad performance.

Customer Journeys:

• Allocate marketing dollars correctly by understanding effective touch-points for conversions.
• Identify patterns in customer buying journeys for better marketing efforts.

Coming Soon:

Automations:

• Set rules for auto-optimizing ads and save money on wasted ad spend.
• Get ad decision recommendations from Cometly's AI system.

Spaces:

• Manage unlimited workspaces with accurate ad attribution.
• Ideal for ad agencies to manage multiple clients with Spaces.

Conversion Tracking for Online Marketers

• Track clicks, conversions, and revenue from online marketing in one place.
• Gain insights into conversion origins for optimized marketing strategies.
• Utilize traffic reports to identify successful channels and eliminate ineffective traffic.
• Access segments and metrics like Channel, Referrer, Landing Page, and more.
• Custom-built funnel reports reveal user pathways and drop-off points.
• Automatic customer profiles with insights into behavior and value.
• Built-in A/B Split Testing tools and click fraud monitoring.
• Real-time report updates, export to Excel CSV, and import data.
• Developer API for custom tracking.

PPC Click Fraud Monitoring and Detection

• Prevent financial losses due to fraudulent clicks on paid ads.
• Detect excessive non-converting clicks and repetitive clicks from competitors.
• State-of-the-art monitoring system inspects ad clicks 24/7.
• Recover lost money by preparing detailed fraud reports.
• Impress upon competitors the risk of being caught.
• Access comprehensive information about suspicious clicks.
• Utilize IP WHOIS Lookup for IP address insights.
• Export data to Excel CSV and import commissions from affiliate networks.

Keyword & Conversion Pixel Tracking for Affiliate Marketers

• Professional tools for tracking commissions and campaigns.
• Identify commission sources without separate referral links.
• Safeguard campaigns with link cloaking on ad networks.
• Cloak affiliate links to hide destinations from visitors.
• Integrate with major affiliate networks and programs.
• Compatible with Google Analytics UTM tags.
• Supported networks include Commission Junction, ClickBank, and more.

White-Label Marketing Reports for Agencies

• Elevate client satisfaction and revenue with white-label reports.
• Provide centralized monitoring for all client marketing efforts.
• Incorporate click fraud monitoring to safeguard ad budgets.
• Offer branded access to Improvely reports.
• Pay for one account and serve unlimited clients.
• Customize access levels and services for clients.
• Export reports to Excel CSV and import data.
• Import PPC costs and commissions from affiliate networks.

• Zapier
• API

👉 Read more about ClickMagick Integrations here.

API Integrations:

• Cometly API: Send enriched events from any data source using Cometly's API.
• Zapier: Send events from any application using Zapier.

Ad Channels Integrations:

• Meta: Accurately track campaign performance for all Meta platforms.
• Google Adwords: Attribute revenue back to the correct Google ads.
• Facebook: Attribute revenue back to the correct Facebook ad.
• Instagram: Attribute revenue back to the correct Instagram ad.
• LinkedIn: Attribute revenue back to the correct LinkedIn ad.
• TikTok: Attribute revenue back to the correct TikTok ad.

Ecommerce Integrations:

• Shopify: Sync all orders and attribute purchases to the correct ad.
• WooCommerce: Use the plugin to accurately attribute purchases to ads.
• Magento: Use the API to accurately attribute purchases to the correct ads.
• ClickFunnels: Attribute ClickFunnels orders and upsells to the correct ads.
• Funnelish: Attribute Funnelish orders and upsells to the correct ads.
• ClickBank: Sync ClickBank orders and attribute purchases to the correct ads.
• BuyGoods: Attribute BuyGoods orders and upsells to the correct ads.
• Maxweb: Attribute Maxweb orders and upsells to the correct ads.

B2B Integrations:

• HubSpot: Attribute deal revenue and sync lead qualification (MQL & SQL).
• Salesforce: Attribute deal revenue and sync lead qualification (MQL & SQL).

Coming Soon Integrations:

• Pinterest: Attribute revenue back to the correct Pinterest ad.
• Bing: Attribute revenue back to the correct Bing ad.

👉 Read more about Cometly Integrations here.

Ecommerce Platforms:

• WooCommerce
• Shopify
• Volusion
• BigCommerce

Email Marketing:

• MailChimp

👉 Read more about Improvely Integrations here.

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	✅
Mobile App (Android)	✅
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Price (per Month)	$49 - $199
Free Plan	❌
Trial	✅
Demo	❌
Pricing Link	(Open Link)

Price (per Month)	$199 - $499
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$29 - $299+
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

How quickly can I set up and integrate ClickMagick into my business?

ClickMagick offers a straightforward setup process, allowing you to integrate it into your business quickly. Simply sign up for an account, follow the on-screen instructions, and you'll be ready to start tracking your links and campaigns.

What if I have a really complicated or custom setup?

ClickMagick is designed to handle various tracking scenarios, including complex and custom setups. If you encounter any challenges, their support team is readily available to guide you through the process.

Should I sign up if I’m brand new to online marketing?

Yes, ClickMagick is an excellent tool for beginners in online marketing. It provides a user-friendly interface and comprehensive resources to help you understand and utilize tracking effectively.

Why can’t I rely on the stats in my ad networks or other apps I use?

Ad networks and other applications may not provide accurate tracking data as they often have limited attribution models. ClickMagick uses advanced tracking techniques, ensuring accurate and reliable data for your campaigns.

So what exactly can I track and optimize with ClickMagick?

ClickMagick allows you to track various metrics, including clicks, conversions, sales, and more. You can optimize your marketing efforts based on real-time data and make data-driven decisions for better results.

I hear people have trouble with “tracking links” and ad networks. What’s the story?

Some ad networks have restrictions on the use of certain tracking links, which can lead to inaccurate data. ClickMagick provides cloaking and other link management features to overcome these limitations and ensure proper tracking.

How does Audience Optimization™ help find me more customers at the lowest cost?

Audience Optimization™ in ClickMagick analyzes your click data to identify the most responsive audiences. It allows you to target these audiences specifically, increasing your chances of finding valuable customers at lower costs.

How will ClickMagick’s Click Shield™ help me save money from day one?

Click Shield™ protects your campaigns from click fraud and non-human bot traffic, saving your budget from wasteful clicks. This feature ensures that you only pay for genuine, valuable clicks.

How does ClickMagick protect me from ""bots"" and other fake clicks?

ClickMagick utilizes advanced algorithms to identify and block bot traffic and fake clicks. This protection ensures that your tracking data remains accurate, and you don't waste money on fraudulent clicks.

What about things like Cross-Device and Offline Sales Tracking... is it hard to set up?

ClickMagick offers easy-to-follow instructions for setting up Cross-Device and Offline Sales Tracking. With proper integration, you can gain insights into the entire customer journey and accurately attribute sales across devices and offline channels.

Is ClickMagick affected by the recent changes with iOS 14.5+?

ClickMagick has adapted to the changes introduced with iOS 14.5+ to ensure accurate tracking for iOS users. They stay up-to-date with platform changes to provide uninterrupted service.

What should I know about tracking iOS users and Google Ads?

ClickMagick offers solutions and recommendations for tracking iOS users' interactions with Google Ads. By following their guidelines, you can maintain accurate tracking and optimize your campaigns effectively.

What should I know about tracking iOS users and Facebook Ads?

ClickMagick provides insights and best practices for tracking iOS users engaging with Facebook Ads. Following their guidelines will ensure that you continue to receive valuable data from your Facebook advertising efforts.

How is ClickMagick different from Google Analytics?

ClickMagick focuses specifically on tracking and optimizing marketing campaigns, while Google Analytics provides broader website analytics. ClickMagick offers features tailored to marketers, such as link tracking, conversion attribution, and click fraud protection.

How does ClickMagick compare to its competitors?

ClickMagick stands out due to its user-friendly interface, advanced tracking capabilities, and responsive customer support. It consistently receives positive reviews from users for its effectiveness and ease of use.

Why is ClickMagick so affordable compared to other options?

ClickMagick prioritizes accessibility and affordability for all types of marketers. They believe that every business should have access to accurate tracking, regardless of their budget.

What is Cometly?

Cometly is a leading marketing attribution software that provides accurate revenue attribution from ads, empowering marketing teams to make better decisions and optimize campaigns for profitability.

How does Cometly work?

Cometly connects your data sources to accurately track events back to the correct ad using Gen-2 pixel technology, eliminating wasted ad spend and fueling growth. It streamlines ad attribution, allowing you to focus on optimizing and scaling your ads profitably.

Who usesCometly?

Cometly is used by marketing teams, ad managers, and businesses of all sizes, trusted by over 2,000 companies to transform marketing and sales data into revenue-generating insights.

What are the key features of Cometly?

Cometly offers a range of features, including accurate ad tracking, customer journey analysis, Comet Ads Manager for ad optimization, event tracking, Conversion API for improved ad ROAS, and real-time analytics on any ad.

How does Cometly help improve ROI?

By providing hyper-accurate ad attribution, Cometly helps marketing teams measure and prove ROI confidently. Businesses can allocate marketing budget more efficiently, justify scaling up ad campaigns, and focus on the most profitable channels.

Can Cometly save time for marketing teams?

Yes, Cometly users typically save more than 2 hours per day when reviewing ad data and making informed decisions, enabling them to focus on crafting and launching captivating ads to boost revenue.

Does Cometly help save money on ad spend?

Absolutely! Cometly identifies which ads are generating profits and which ones are underperforming, allowing businesses to reduce wasted ad spend and scale successful ads for better returns.

Does Cometly automate data analysis?

Yes, Cometly eliminates the need for manual data entry and time-consuming spreadsheets by automating the reporting process, providing real-time visualizations of marketing performance.

How does Cometly support ad optimization?

Cometly's direct partner integration with ad platforms allows users to turn off underperforming ads or adjust budgets directly from within the platform, enabling faster and more efficient ad optimization.

What is the onboarding process like for Cometly?

Cometly offers a streamlined onboarding experience, seamlessly connecting all ad platforms and data sources, so you can quickly start making data-driven decisions based on your ad performance.

What is Improvely and what does it offer?

Improvely is a comprehensive platform designed to enhance your online marketing efforts. It provides tools for conversion tracking, click fraud monitoring, and more, allowing you to optimize your campaigns and protect your advertising budget.

How does Improvely's dashboard simplify tracking?

Improvely offers an easy-to-use dashboard that consolidates all your marketing endeavors in one place. This simplifies the process of tracking and attributing conversions to their source, providing you with valuable insights into the effectiveness of your various marketing channels.

What does "Built To Optimize Your Marketing" mean?

Improvely excels in attribution by identifying the origin of each signup and sale, whether they stem from a marketing campaign or any other channel. This feature allows you to optimize your marketing strategies with laser-focused accuracy based on real-time data.

How does Improvely address click fraud?

Improvely's built-in click fraud monitoring employs cutting-edge systems to inspect every click for signs of suspicious activity. When potential click fraud is detected, you receive instant alerts, empowering you to take swift action and protect your advertising budget from wasteful clicks.

How does Improvely help in understanding customers?

Improvely assists in understanding your audience by creating activity profiles for each visitor to your site. This way, you can gain insights into the behavior of your most valuable customers, enabling you to tailor your strategies to better connect with them and attract similar audiences.

Can Improvely be used collaboratively?

Yes, Improvely is designed to accommodate various organizational needs. It offers features like team logins, custom-branded client reports, and export tools, facilitating seamless collaboration whether you work alone or with a team or clients.

How compatible is Improvely with different advertising platforms?

Improvely works everywhere you advertise online, ensuring compatibility with all major online advertising platforms. This means you can seamlessly integrate it into your existing marketing strategies, regardless of the platforms you use.

What's the advantage of using Improvely over other analytics tools?

Many users have found Improvely to be highly effective and efficient. Jim Belosic, CEO of Shortstack, stated that they've spent thousands of dollars trying to get Google Analytics to do 10% of what Improvely accomplishes.

How can I try out Improvely?

You can try Improvely for free with a 14-day trial. This gives you the opportunity to explore its features and see how it can enhance your online marketing efforts without any upfront cost.

How can I learn more about Improvely's features and capabilities?

To learn more about Improvely's features, you can explore its interactive demo, as well as access resources such as its product blog and knowledge base. Additionally, you can get in touch with their team through the Contact Us section for any further inquiries.