⭐ Improvely vs Keitaro vs TrackifyX

Improvely is a powerful platform that enhances online marketing strategies by tracking, optimizing, and safeguarding campaigns.

Its intuitive dashboard simplifies tracking and attribution, while vigilant click fraud monitoring protects ad budgets.

The platform's attribution system aids in precise optimization, and activity profiling offers deeper insights into valuable customers.

Improvely accommodates collaboration, compatibility with major platforms, and offers a 14-day free trial.

Despite some subscription costs and setup complexity, Improvely stands out for its comprehensive marketing analytics, access control, and fraud prevention, making it a valuable tool for marketing excellence.

Read the full Improvely Review

👉 Visit Improvely

Keitaro™ is a powerful advertising tracker designed for media buyers and publishers in the affiliate marketing industry.

With over 120 integrated traffic sources, it offers minute-to-minute data updates, customizable reports, and efficient conversions attribution, leading to cost reduction and better decision-making.

Notable features include traffic distribution on user terms, multi-offer landing pages, and GDPR compliance.

Users praise its seamless integration, protection from bots, and advertising optimization capabilities.

While it lacks a mobile app and has a learning curve, Keitaro remains a comprehensive and reliable solution, offering wide functionality and competitive pricing in the performance marketing landscape.

Read the full Keitaro Review

👉 Visit Keitaro

TrackifyX is a vital tool for Shopify (Meta) store owners and digital marketers, streamlining ad tracking across Facebook, TikTok, and Snapchat platforms.

With a user-friendly interface, it enables seamless integration of pixels, supporting efficient task management and providing exceptional customer support.

However, some users have reported tracking and interface issues, along with challenges in customer support and billing.

Despite these concerns, TrackifyX's scalable features and strong track record make it a valuable asset for businesses seeking enhanced ad tracking and better marketing outcomes.

Read the full TrackifyX Review

👉 Visit TrackifyX

The target audience for Improvely is online marketers, advertisers, and agencies looking to track their marketing efforts, optimize conversions, and monitor click fraud to protect their advertising budgets.

The target audience for Keitaro is media buyers and publishers in the affiliate and performance marketing industry.

The target audience for TrackifyX is Affiliates, marketing agencies, entrepreneurs, and ecommerce businesses looking to optimize their ad and affiliate marketing campaigns, increase conversions, and improve ROI.

• Comprehensive Marketing Analytics: Tracks, tests, and optimizes online marketing campaigns, providing insights into marketing channel effectiveness.
• Access Control and Collaboration: Facilitates team access and collaboration, organizing marketing data efficiently.
• Click Fraud Monitoring: Identifies and prevents click fraud, saving time and preventing financial losses.
• A/B Testing and Optimization: Enables A/B testing for campaign optimization and improved conversions.
• Customizable Reporting: Supports white-label reporting, maintaining brand consistency in reports.
• Affordability: Offers cost-effective optimization with split testing functionality.
• Web-based Service: No installation required, accessible via web browsers.
• Data Aggregation: Gathers data from diverse marketing channels in one platform.
• A/B Split Testing: Allows A/B testing specifically for landing pages.

• Wide functionality: Keitaro offers various tools for media buying and affiliate marketing, including A/B testing of landings, integration with affiliate programs, and more.
• Flexible traffic processing: The tracker can handle various types of traffic, including clicks from the tracker URL, organic traffic with incoming parameters, and local landing pages without external redirects.
• Automation: Keitaro provides API integrations with popular traffic sources, allowing automatic download of data about advertising campaigns.
• Built-in traffic simulation tool: This feature helps test funnels and filters to ensure they work as intended.
• Protection features: Keitaro has built-in spambot databases, access protection to the admin panel, and compliance with GDPR regulations.
• Advanced tracking capabilities.
• Ability to track multiple traffic sources and conversion events.
• Customizable reporting, allowing users to create custom reports and dashboards.
• Competitive and affordable pricing compared to other tracking solutions.

• Seamless Integration: Merchants highly recommend Trackify X for its seamless integration with Shopify.
• Accurate Ad Tracking: The app is praised for its accurate ad tracking capabilities, ensuring reliable measurement of conversions.
• Intuitive Interface: Users appreciate the app's intuitive interface, making it easy to navigate and use effectively.
• Efficient Task Management: The app offers efficient task management features, streamlining the process of tracking and managing ads.
• Exceptional Customer Support: Merchants highlight the exceptional customer support provided by the Trackify X team.
• Scalability: The app is known for its scalability, allowing businesses to grow their operations while maintaining tracking accuracy.
• Easy Installation: Users find the installation process of Trackify X to be straightforward and hassle-free.
• Support for Multiple Platforms: The app supports tracking on various platforms including Facebook, Snapchat, and TikTok.
• Key Features: Trackify X offers features like managing Facebook pixels, preventing event duplication, and supporting various tracking options.

• Monthly Subscription: Some features require monthly subscriptions, potentially increasing costs.
• Setup Complexity: Initial setup can be challenging, demanding extra time and effort.
• Limited Trial Period: Trial duration might not be enough for thorough evaluation.
• Lack of Mobile Application: Absence of a mobile app limits on-the-go access.
• Features in Pro Plan: Some advanced features are restricted to Pro plan users.
• Lack of Demo/Tutorial: No video tutorial for user guidance.
• No Live Chat Support: Lack of live chat support for immediate assistance.
• Limited Language Support: Only available in English, limiting non-English users.

• Server version only: Keitaro offers only the server version and does not support OpenVZ servers.
• Frequent system freezes under heavy load: Some users have experienced system freezes when the tracker is under heavy load (NOTE: this can be mitigated by choosing the appropriate server according to your traffic requirements during setup)
• May have a steep learning curve, making it time-consuming for new users to fully understand and utilize all features.
• Limited integrations with third-party tools compared to some competitors.
• Currently, there is no mobile app available for on-the-go tracking.

• Tracking Issues: Some users have reported instances of tracking breaking or not functioning properly after a few days of installation.
• New Interface Concerns: The new interface of the app has received criticism for being confusing and less user-friendly compared to the old version.
• Customer Support Challenges: Some users have faced challenges in receiving timely and effective customer support, leading to frustration.
• Billing and Refund Problems: Instances of incorrect billing and difficulties in obtaining refunds have been mentioned by a few users.
• Communication Issues: Users have experienced communication gaps where their questions or concerns weren't addressed adequately.
• Challenges with Updates: The app's compatibility with new features, like Facebook's Conversions API, has caused issues for some users.
• Negative Developer Interactions: There are reports of negative interactions with the app's developer, with claims of condescension and unhelpfulness.
• Expensive Pricing: While most users find the pricing fair, there are mentions of the app being expensive for the value it provides.
• User Experience Concerns: Some users have expressed dissatisfaction with their overall experience, citing difficulties in dealing with customer care and app functionality.

Conversion Tracking for Online Marketers

• Track clicks, conversions, and revenue from online marketing in one place.
• Gain insights into conversion origins for optimized marketing strategies.
• Utilize traffic reports to identify successful channels and eliminate ineffective traffic.
• Access segments and metrics like Channel, Referrer, Landing Page, and more.
• Custom-built funnel reports reveal user pathways and drop-off points.
• Automatic customer profiles with insights into behavior and value.
• Built-in A/B Split Testing tools and click fraud monitoring.
• Real-time report updates, export to Excel CSV, and import data.
• Developer API for custom tracking.

PPC Click Fraud Monitoring and Detection

• Prevent financial losses due to fraudulent clicks on paid ads.
• Detect excessive non-converting clicks and repetitive clicks from competitors.
• State-of-the-art monitoring system inspects ad clicks 24/7.
• Recover lost money by preparing detailed fraud reports.
• Impress upon competitors the risk of being caught.
• Access comprehensive information about suspicious clicks.
• Utilize IP WHOIS Lookup for IP address insights.
• Export data to Excel CSV and import commissions from affiliate networks.

Keyword & Conversion Pixel Tracking for Affiliate Marketers

• Professional tools for tracking commissions and campaigns.
• Identify commission sources without separate referral links.
• Safeguard campaigns with link cloaking on ad networks.
• Cloak affiliate links to hide destinations from visitors.
• Integrate with major affiliate networks and programs.
• Compatible with Google Analytics UTM tags.
• Supported networks include Commission Junction, ClickBank, and more.

White-Label Marketing Reports for Agencies

• Elevate client satisfaction and revenue with white-label reports.
• Provide centralized monitoring for all client marketing efforts.
• Incorporate click fraud monitoring to safeguard ad budgets.
• Offer branded access to Improvely reports.
• Pay for one account and serve unlimited clients.
• Customize access levels and services for clients.
• Export reports to Excel CSV and import data.
• Import PPC costs and commissions from affiliate networks.

Flexible Traffic Handling:

• Track any kind of traffic, including clicks, organic traffic with parameters like keyword or search engine.
• Local landing pages with built-in editor for local landings without external redirects.
• Split testing for A/B testing of streams/landings/offers to find the most profitable bundle.
• Traffic Simulation tool to test funnels and flow filters.

Redirects and Actions:

• Five built-in redirects (302, JS, Meta, CURL, custom) to direct traffic.
• Choose actions for traffic flow, like showing a 404 page or output HTML container.
• Receiving and transmitting click parameters with up to 32 cells.

Accurate Traffic Filtering:

• Over 30 internal filters to accept only targeted clicks.
• Customizable filters with provided templates.

Capping Offers:

• Automatically switch traffic to other offers when conversion limits are reached.

Reports and Data Analytics:

• Bug tracking logs and incoming events for error tracing.
• Interactive real-time dashboard with actionable insights.
• Multicurrency support and export reports to Excel/CSV.
• Manual cost upload and customizable reports with filters and metrics.

Automation:

• Automatic costs uploading from popular traffic sources like Facebook, TikTok, GoogleAds.
• Ready-made API integrations for data on advertising campaigns.
• GEO profiles for filtering traffic.
• Click API for remote campaign execution.

Protection:

• Built-in spam bots databases with custom values.
• Admin Dashboard protection with specific domain access.
• GDPR compliant mode.
• Built-in Fail2ban service for server protection.
• Keitaro Geo DB for audience geo data.
• Full IPv6 support.

Postbacks:

• Rebill and Reject sales with unique transaction numbers.
• Income conversions with different statuses (lead, sale, upsale, etc.).
• S2S Postbacks for third-party service integration.

Pixel Integration Simplified

• Connect your Facebook, TikTok, and Snapchat Pixel with your Shopify store in minutes.

Ready. Aim. Fire.

• Run super-targeted ad campaigns and create better look-a-like audiences by controlling ‘pixel fires’ with tracking tags!

Easily Create & Sync Your Facebook Product Catalog

• Create Feed
• Fix Errors
• Hit Save!
• Publish
• Dynamic Ads

Look-a-Like Audience Builder:

• Harness Trackify's 20% Look-a-Like audience builder feature.
• Expand successful Facebook audiences in your ad sets by up to 20%.

Pixel Backup

• Protect your optimization data by assigning another pixel with event data that ‘mirrors’ your primary pixel!

Boost Remarketing With Custom DPA's

• Get more conversions from your remarketing campaigns by using Trackify’s custom DPA's feature.

Conversion Reporting Options:

• Switch between 0%, 10%, or Full Conversion Reporting effortlessly.
• Easily obtain revenue reporting within Facebook Ad Manager with a simple toggle.

Tag-Specific & Pixel Specific Reports:

• Utilize Trackify - Facebook Pixel App for Shopify's integrated reporting module.
• Gain insights into campaign performance and discern effective strategies.

Ninja Mode for Event Tracking:

• Employ Trackify Ninja Mode to ensure rapid and accurate firing of Facebook events on your Shopify store.
• Prevent missing out on crucial event tracking and maintain pixel efficiency.

Ecommerce Platforms:

• WooCommerce
• Shopify
• Volusion
• BigCommerce

Email Marketing:

• MailChimp

👉 Read more about Improvely Integrations here.

Advertising Networks:

• Built-in integration APIs with advertising networks like Google Ads or Facebook for automatic ad campaign cost tracking.

Cloudflare:

• Turn on Cloudflare Proxy with a single click to maximize landing page protection.

Namecheap:

• Rapidly buy and configure domains directly from Keitaro using the Namecheap integration to save time on launching new advertising campaigns.

Bot Protection Services:

• Use third-party spam databases for additional click checking to prevent bots and spam.

👉 Read more about Keitaro Integrations here.

• Shopify
• Facebook
• TikTok
• Snapchat

👉 Read more about TrackifyX Integrations here.

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	✅
Chrome / Browser Extension	❌
API	❌

Price (per Month)	$29 - $299+
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$54 - $142
Price (per Year)	$44 - $114
Free Plan	❌
Trial	✅
Demo	❌
Pricing Link	(Open Link)

Price (per Month)	$29.99 - $199.99
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

• Blog: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

What is Improvely and what does it offer?

Improvely is a comprehensive platform designed to enhance your online marketing efforts. It provides tools for conversion tracking, click fraud monitoring, and more, allowing you to optimize your campaigns and protect your advertising budget.

How does Improvely's dashboard simplify tracking?

Improvely offers an easy-to-use dashboard that consolidates all your marketing endeavors in one place. This simplifies the process of tracking and attributing conversions to their source, providing you with valuable insights into the effectiveness of your various marketing channels.

What does "Built To Optimize Your Marketing" mean?

Improvely excels in attribution by identifying the origin of each signup and sale, whether they stem from a marketing campaign or any other channel. This feature allows you to optimize your marketing strategies with laser-focused accuracy based on real-time data.

How does Improvely address click fraud?

Improvely's built-in click fraud monitoring employs cutting-edge systems to inspect every click for signs of suspicious activity. When potential click fraud is detected, you receive instant alerts, empowering you to take swift action and protect your advertising budget from wasteful clicks.

How does Improvely help in understanding customers?

Improvely assists in understanding your audience by creating activity profiles for each visitor to your site. This way, you can gain insights into the behavior of your most valuable customers, enabling you to tailor your strategies to better connect with them and attract similar audiences.

Can Improvely be used collaboratively?

Yes, Improvely is designed to accommodate various organizational needs. It offers features like team logins, custom-branded client reports, and export tools, facilitating seamless collaboration whether you work alone or with a team or clients.

How compatible is Improvely with different advertising platforms?

Improvely works everywhere you advertise online, ensuring compatibility with all major online advertising platforms. This means you can seamlessly integrate it into your existing marketing strategies, regardless of the platforms you use.

What's the advantage of using Improvely over other analytics tools?

Many users have found Improvely to be highly effective and efficient. Jim Belosic, CEO of Shortstack, stated that they've spent thousands of dollars trying to get Google Analytics to do 10% of what Improvely accomplishes.

How can I try out Improvely?

You can try Improvely for free with a 14-day trial. This gives you the opportunity to explore its features and see how it can enhance your online marketing efforts without any upfront cost.

How can I learn more about Improvely's features and capabilities?

To learn more about Improvely's features, you can explore its interactive demo, as well as access resources such as its product blog and knowledge base. Additionally, you can get in touch with their team through the Contact Us section for any further inquiries.

What is Keitaro™?

Keitaro is an ultimate advertising tracker designed specifically for media buyers and publishers to optimize, control, and protect their traffic in the affiliate and performance marketing industry.

How does Keitaro benefit advertisers and publishers?

Keitaro enables advertisers and publishers to reduce costs for unprofitable advertising campaigns and focus on generating profits by providing minute-to-minute updated data and efficient conversions attribution.

How many traffic sources is Keitaro integrated with?

Keitaro is integrated with more than 120 traffic sources, making it easy for users to connect to various external platforms for seamless data collection and analysis.

What are the key features of Keitaro?

Some key features of Keitaro include traffic distribution on user's terms, setting up hundreds of landing pages and redirects, customizable reports for millions of clicks, protection from bots with a built-in bot database, and access to more than 250 affiliate network templates.

How can Keitaro help improve teamwork in affiliate marketing?

For clients working with mobile apps and dealing with large teams, Keitaro offers access levels configured for each role, ensuring flexible and effective teamwork for successful account farming, setting up bundles, and media buying.

Why is Keitaro recommended for multi-offer landing pages?

Keitaro's built-in set of tools is the best solution for working with multi-offer landing pages, common in industries like Nutra and Financial offers, as it helps track individual offer effectiveness and increase conversion rates.

How does Keitaro contribute to advertising optimization and cost reduction?

Keitaro's ability to test many approaches simultaneously and handle huge volumes of traffic efficiently allows affiliate marketers to find profitable bundles early, resulting in significant budget savings and higher ROI.

Is Keitaro compliant with data protection regulations?

Yes, Keitaro is fully committed to complying with all relevant data protection legal requirements, including the GDPR and CCPA, ensuring privacy rights are respected.

What do users say about Keitaro?

Keitaro is praised by users as a reliable and stable traffic tracking solution, providing optimized performance even on low-end hardware. The support team is responsive and helps users find the best solutions.

How can users get started with Keitaro?

Users can start taking full advantage of Keitaro by creating an account and exploring its features, including GDPR compliance, Keitaro 10, resources, and a referral program, to enhance their performance marketing strategies.

What is Trackify X and what does it offer?

Trackify X is a powerful tracking app designed for Shopify (Meta) store owners and digital marketers, offering seamless integration of Facebook, Instagram, TikTok, and Snapchat pixels.

How does Trackify X help businesses optimize their advertising efforts?

Trackify X simplifies the process of connecting Facebook, TikTok, and Snapchat pixels with your Shopify store, allowing you to create super-targeted ad campaigns and improve look-a-like audience targeting by controlling 'pixel fires' using tracking tags.

Can Trackify X enhance my product catalog on Facebook?

Absolutely! With Trackify X, you can easily create and sync your Facebook Product Catalog by efficiently managing tasks such as creating feeds, fixing errors, saving changes, publishing, and even setting up dynamic ads.

What is the significance of building custom and lookalike audiences using Trackify X?

Trackify X empowers you to build custom and lookalike audiences for your Facebook advertising, helping you refine your targeting strategy and reach the right audience segments effectively.

How does Pixel Backup work and why is it important?

Pixel Backup feature in Trackify X offers protection for your optimization data. By assigning another pixel with event data that mirrors your primary pixel, you ensure that your valuable data remains intact even if something happens to your primary pixel.

How does Trackify X contribute to boosting remarketing efforts?

Trackify X enhances your remarketing campaigns by offering custom Dynamic Product Ads (DPA) features, ensuring you get more conversions from your remarketing endeavors.

What pricing plans are available for Trackify X?

Trackify X offers plans starting at $29.99 per month, providing different pricing tiers to cater to various business needs.

Can Trackify X help businesses increase their revenue?

Yes, Trackify X has a track record of significantly boosting revenue for businesses. It has facilitated a remarkable 3x increase in monthly revenue for stores, as well as contributing to over $393,342,432 in sales over the past year.

What benefits does Trackify X offer to its users during the free trial period?

During the free trial, users get access to features such as 8 pixels, unlimited tracking tags, audience and feed builder, SS API purchase and non-purchase events tracking, time-on-site tracking, and UTM analytics, all designed to help them optimize their marketing efforts.

Why should businesses choose Trackify X over other tracking solutions?

Trackify X is the most robust Shopify app for tracking Facebook, TikTok, and Snapchat Pixels, offering simplified pixel integration, enhanced audience building, custom event optimization, and a data-driven approach to elevate your digital advertising performance and maximize ROI.