⭐ HYROS vs Improvely vs RedTrack

Hyros offers the best ad tracking and AI-powered attribution software, trusted by thousands of businesses to optimize their digital ad campaigns and increase ROI.

Its standout features include accurate tracking, AI optimization, and tailored ad campaign tools.

Hyros' reliability is evident through testimonials from renowned brands, highlighting its remarkable impact on ad spend and overall performance.

The software excels in providing long-term customer value analytics and delivers outstanding results for various business types.

However, it requires a minimum ad spend and specific business size to access, and some limitations include limited customization, emphasis on last-click attribution, and a learning curve for novices.

Read the full HYROS Review

👉 Visit HYROS

Improvely is a powerful platform that enhances online marketing strategies by tracking, optimizing, and safeguarding campaigns.

Its intuitive dashboard simplifies tracking and attribution, while vigilant click fraud monitoring protects ad budgets.

The platform's attribution system aids in precise optimization, and activity profiling offers deeper insights into valuable customers.

Improvely accommodates collaboration, compatibility with major platforms, and offers a 14-day free trial.

Despite some subscription costs and setup complexity, Improvely stands out for its comprehensive marketing analytics, access control, and fraud prevention, making it a valuable tool for marketing excellence.

Read the full Improvely Review

👉 Visit Improvely

RedTrack is an all-in-one performance marketing analytics platform operating on 1st party cookies, offering hyper-accurate tracking and attribution for conversions, revenue, and events from various ad networks.

Its versatility lies in automation capabilities, empowering users with customizable reports, ROI understanding, and integrations with ad channels and e-commerce platforms.

RedTrack's Partnership Portal supports affiliate marketing efforts, ensuring data accuracy.

With a user-friendly interface, transparent cost breakdowns, and powerful automation, RedTrack streamlines campaign management and data analysis, offering a reliable, secure, and trustworthy platform for advertisers to make informed decisions and maximize ROI.

However, some users may face challenges in tracking accuracy and customer support responsiveness.

Read the full RedTrack Review

👉 Visit RedTrack

The target audience for HYROS is digital businesses, including Info / Education, E-Commerce, Call Funnels, Local Agency / Lead Gen, and Organic / Social Media, seeking the highest level of ad tracking and AI optimization to increase their advertising ROI.

The target audience for Improvely is online marketers, advertisers, and agencies looking to track their marketing efforts, optimize conversions, and monitor click fraud to protect their advertising budgets.

The target audience for RedTrack is digital marketers, media-buyers, and advertising professionals who seek an all-in-one performance marketing analytics platform for ad tracking, attribution, automation, and integration with various ad channels and e-commerce platforms.

• High Efficient Tracking: HYROS provides laser-accurate tracking of data points across a customer's entire journey.

• Detailed Reports: Offers comprehensive breakdowns of all traffic sources, identifying the most profitable ad campaigns.

• Customizable Attribution Models: Allows for flexibility in examining customer attribution.

• Makes Your AD AI Smarter: Captures missing conversion data, optimizing ad performance and reducing costs per acquisition.

• Call Optimization: Tracks sales calls and customer conversions via phone, giving insights into the sales call funnel.

• Easy Set-Up: Straightforward setup with comprehensive documentation and customer support.

• Comprehensive Customer Insights: Tracks long-term ROI, customer's lifetime spending, and their journey across all traffic sources.

• Flexibility & Integration: Offers easy data export, report sharing, and supports tracking beyond advertising platforms (e.g., email marketing).

• Advanced Features: Uses AI and machine learning for insights and predictions, and can be integrated with other software.

• User-Friendly: Comes with a visually appealing dashboard that's easy to use, backed by a supportive customer service team.

• Return on Investment: Has the potential to significantly increase revenue, reduce costs, and offers a 90-day money-back guarantee.

• Comprehensive Marketing Analytics: Tracks, tests, and optimizes online marketing campaigns, providing insights into marketing channel effectiveness.
• Access Control and Collaboration: Facilitates team access and collaboration, organizing marketing data efficiently.
• Click Fraud Monitoring: Identifies and prevents click fraud, saving time and preventing financial losses.
• A/B Testing and Optimization: Enables A/B testing for campaign optimization and improved conversions.
• Customizable Reporting: Supports white-label reporting, maintaining brand consistency in reports.
• Affordability: Offers cost-effective optimization with split testing functionality.
• Web-based Service: No installation required, accessible via web browsers.
• Data Aggregation: Gathers data from diverse marketing channels in one platform.
• A/B Split Testing: Allows A/B testing specifically for landing pages.

• Amazing set of features, some exclusive to RedTrack.
• Great customer support.
• Multi-lingual support.
• Free auto-optimization.
• No limits on data storage.
• Excellent value for money.
• Constant development and regular addition of new features.
• Accurate tracking capabilities superior to Google and Funnel Analytics.
• User-friendly and intuitive interface.
• Full range of click and conversion attribution technologies.
• Integrated with major networks.
• Reliable, secure, and trustworthy platform.
• Great onboarding process.
• Real-time analysis capabilities.
• Built-in bot and fraud detection.
• Customizable plans based on clients' needs.
• Affordable plans with a good set of features for all price points.
• Reporting tools that ease the analysis process.
• Versatile team-sharing capabilities.
• Unified platform for centralized traffic source integration and campaign data analysis.
• Ad optimization features for better performance and ROI.

• Spending and Size Limitations: Accessible only to businesses spending at least $10,000 on ads and generating a minimum revenue. Also, a business needs to be of a specific size to use it.

• Limited Customization: Reports have predefined column sets and metrics cannot be customized.

• Emphasis on Last Click: Documentation leans heavily towards the Last Click Attribution Model, which might be misleading.

• Limited Bulk Processing: No capability to process touchpoints for a large number of customers in bulk.

• Setup and Onboarding: Requires a consultation phone call with the HYROS team for setup and has a complicated onboarding process.

• Cost and Access: More expensive than competitors, no transparent pricing model, no free trial, and is invite-only.

• Learning Curve: Not suitable for novices due to the depth of data presented.

• Risk of Obsolescence: Changes in data reporting by platforms could affect accuracy.

• Lack of Transparency: About pricing and business requirements.

• Monthly Subscription: Some features require monthly subscriptions, potentially increasing costs.
• Setup Complexity: Initial setup can be challenging, demanding extra time and effort.
• Limited Trial Period: Trial duration might not be enough for thorough evaluation.
• Lack of Mobile Application: Absence of a mobile app limits on-the-go access.
• Features in Pro Plan: Some advanced features are restricted to Pro plan users.
• Lack of Demo/Tutorial: No video tutorial for user guidance.
• No Live Chat Support: Lack of live chat support for immediate assistance.
• Limited Language Support: Only available in English, limiting non-English users.

• Some fantastic features are not easily discoverable.
• Discrepancies experienced by some users in tracking accuracy.
• Reports of customer support unresponsiveness and refund difficulties.
• Onboarding process can be confusing and time-consuming for some.
• Plans might have redundant features for certain users.
• Some features require support assistance to find.
• Team sharing limited to two most expensive plans.
• Significant learning curve for new users.
• Limited 14-day free trial.
• Cloud-based system might have accessibility issues due to internet or server problems.

• Track ads and feed AI for optimization.
• HYROS AI Print Tracking is proven to increase AD ROI in over 3,000 businesses.
• Support various business types: Info / Education, E-Commerce, Call Funnels, Local Agency / Lead Gen, Organic / Social Media.

Print Tracking

• The most accurate form of ad tracking online.
• Provides up to 50% more ad attribution compared to ad platform tracking alone.

AI Ad Learning

• The "feeding" of print tracking data to ad platform AIs (e.g., Facebook and Google) to improve ad targeting accuracy.

Email Funnel Tracking

• The world's best email funnel tracking software.
• Know the ROI every time you press send.
• Hyros tracks, separates, and segments your emails to make ROI crystal clear.
• Separate organic email from paid advertising results to understand their individual impact on sales.
• Hyros allows you to combine or separate traffic sources for clear performance analysis.
• Set up in seconds in any mail tool.
• Fully track your every email by adding a parameter to your email links, enabling comprehensive email tracking.

Call Funnel Tracking Software

• Track your full sales call funnel ROI even if it's offline.
• Built to plug into and report every layer of your call funnel.
• Hyros was designed by info marketers who faced tracking challenges with long-term call funnels.
• Seamlessly tracks user actions even if they change devices, email, or book calls from different sources.
• Set up in every major call system in a second.
• Hyros has special codes that automatically detect and optimize your call funnel for accurate tracking.
• Easy setup by pasting code in your website header.

Conversion Tracking for Online Marketers

• Track clicks, conversions, and revenue from online marketing in one place.
• Gain insights into conversion origins for optimized marketing strategies.
• Utilize traffic reports to identify successful channels and eliminate ineffective traffic.
• Access segments and metrics like Channel, Referrer, Landing Page, and more.
• Custom-built funnel reports reveal user pathways and drop-off points.
• Automatic customer profiles with insights into behavior and value.
• Built-in A/B Split Testing tools and click fraud monitoring.
• Real-time report updates, export to Excel CSV, and import data.
• Developer API for custom tracking.

PPC Click Fraud Monitoring and Detection

• Prevent financial losses due to fraudulent clicks on paid ads.
• Detect excessive non-converting clicks and repetitive clicks from competitors.
• State-of-the-art monitoring system inspects ad clicks 24/7.
• Recover lost money by preparing detailed fraud reports.
• Impress upon competitors the risk of being caught.
• Access comprehensive information about suspicious clicks.
• Utilize IP WHOIS Lookup for IP address insights.
• Export data to Excel CSV and import commissions from affiliate networks.

Keyword & Conversion Pixel Tracking for Affiliate Marketers

• Professional tools for tracking commissions and campaigns.
• Identify commission sources without separate referral links.
• Safeguard campaigns with link cloaking on ad networks.
• Cloak affiliate links to hide destinations from visitors.
• Integrate with major affiliate networks and programs.
• Compatible with Google Analytics UTM tags.
• Supported networks include Commission Junction, ClickBank, and more.

White-Label Marketing Reports for Agencies

• Elevate client satisfaction and revenue with white-label reports.
• Provide centralized monitoring for all client marketing efforts.
• Incorporate click fraud monitoring to safeguard ad budgets.
• Offer branded access to Improvely reports.
• Pay for one account and serve unlimited clients.
• Customize access levels and services for clients.
• Export reports to Excel CSV and import data.
• Import PPC costs and commissions from affiliate networks.

Tracking & Attribution

• Track and attribute conversions, revenue, and events in one place.
• Accurate data for Meta (FB), Google, TikTok & other ad networks even after iOS 14.

Reports & Insights

• Scale campaigns with reports & insights.
• Quickly understand ROI, block losing combinations, and scale winning ads.
• Create custom reports, monitor ad spend, returns, and revenue.
• Get insights about the customer journey and use various attribution models.

Partner Marketing

• Track, analyze, and scale beyond paid ads with the Partnership Portal.
• Work with publishers, referrals, influences, and use tracking links or promo codes.
• Ensure data accuracy and attribution consistency.

Automation

• Create rules to automate routine operations for Meta (FB), Google, TikTok, Taboola, and more.
• Say goodbye to manual ad monitoring and let technology automate it.
• Gain cost transparency, data breakdowns, and a single platform for all marketing activities.

Integrations

• One-click turnkey integrations with 200+ ad channels, e-commerce platforms, and affiliate networks.
• Build custom cases with RedTrack API for real-time tracking & attribution across all marketing channels.

• Zapier
• API
• Ad and Reporting Integrations
• Call Tracking Integrations
• Landing Page Integrations
• Checkout/Payment Integrations

👉 Read more about HYROS Integrations here.

Ecommerce Platforms:

• WooCommerce
• Shopify
• Volusion
• BigCommerce

Email Marketing:

• MailChimp

👉 Read more about Improvely Integrations here.

• RedTrack offers one-click integrations with 200+ ad channels and networks, as well as e-commerce platforms and other tools.
• Facebook (Meta) Ads
• Google Ads
• Bing
• TikTok
• Taboola
• Outbrain
• Revcontent
• Shopify
• WooCommerce
• ClickBank
• And more...

👉 Read more about RedTrack Integrations here.

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	✅
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	✅
Mobile App (Android)	✅
Chrome / Browser Extension	❌
API (Open Link)	✅

Price (per Month)	$199+
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$29 - $299+
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$149 - $749
Price (per Year)	$1,490 - $7,490
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

How does Hyros work and why should I consider using it?

Hyros leverages AI-powered "Print Tracking" to optimize digital businesses' ad campaigns, leading to significant savings in ad spend without compromising sales. It enables businesses to scale further by training Facebook and Google AIs to target customers more cost-effectively. Additionally, Hyros provides unmatched long-term customer value analytics, giving valuable insights into customer behavior.

How does Hyros "Print Tracking" differ from ad platform base tracking?

Unlike ad platform tracking, Hyros' "Print Tracking" is a unique approach that offers superior results. It allows businesses to track their ads' impact accurately and provides better customer support, an easier-to-use platform, and specialized features for education businesses.

How fast can Hyros be set up, and will it require extensive coding edits?

Setting up Hyros is a straightforward process, and it does not require extensive coding edits. The platform can be quickly implemented to start tracking and optimizing ad campaigns immediately.

Why should I choose Hyros over ad platform or analytics UTM tracking?

Hyros outperforms traditional ad platform and analytics UTM tracking methods due to its ability to train ad platform AIs effectively. By utilizing Hyros, businesses can achieve better targeting, improved tracking accuracy, and ultimately higher returns on ad spend.

How does Hyros train my ad platform AIs to find customers more effectively?

Hyros uses its AI-powered "Print Tracking" to analyze customer data, enabling businesses to identify their ideal audience segments accurately. This data is then used to train ad platform AIs, optimizing ad targeting for better results.

What sets Hyros apart from other tracking systems on the market?

Hyros distinguishes itself from its competitors by focusing on delivering superior results rather than engaging in negative comparisons. Its unique approach and specialized features for education businesses make it a preferred choice for marketers looking to maximize their ad ROI.

Can I bring on my clients and earn commissions with Hyros?

Hyros offers a certified agency program that allows agencies to earn commissions by referring clients. However, the selection process for representing the Hyros brand is stringent to ensure the highest level of representation.

Can I import previous data and get retroactive results with Hyros?

At this time, Hyros does not support importing previous data. To start benefiting from Hyros' tracking and analytics capabilities, it is essential to set up a tracking profile as soon as possible.

How does Hyros compare to Wicked Reports?

Numerous customers in Hyros' Facebook group have migrated from Wicked Reports and provided positive feedback on their experiences with Hyros. Comparing testimonials from existing customers can offer valuable insights.

Can I display Hyros data in my ad platform managers?

Yes, Hyros allows users to pass tracking data into custom columns in their ad managers, making it easy to view tracking results alongside other ad metrics.

Is setting up Hyros difficult for businesses with custom setups?

Hyros has extensive experience in working with various tracking setups, including custom configurations. In the rare case where integration is not possible, Hyros offers a 90-day refund guarantee, ensuring businesses don't incur any costs if they don't see results.

Can I track my email marketing efforts with Hyros?

Absolutely! Hyros seamlessly integrates with virtually any email marketing system, allowing businesses to track email campaigns down to individual emails or get an overall view of their email marketing performance.

What is Improvely and what does it offer?

Improvely is a comprehensive platform designed to enhance your online marketing efforts. It provides tools for conversion tracking, click fraud monitoring, and more, allowing you to optimize your campaigns and protect your advertising budget.

How does Improvely's dashboard simplify tracking?

Improvely offers an easy-to-use dashboard that consolidates all your marketing endeavors in one place. This simplifies the process of tracking and attributing conversions to their source, providing you with valuable insights into the effectiveness of your various marketing channels.

What does "Built To Optimize Your Marketing" mean?

Improvely excels in attribution by identifying the origin of each signup and sale, whether they stem from a marketing campaign or any other channel. This feature allows you to optimize your marketing strategies with laser-focused accuracy based on real-time data.

How does Improvely address click fraud?

Improvely's built-in click fraud monitoring employs cutting-edge systems to inspect every click for signs of suspicious activity. When potential click fraud is detected, you receive instant alerts, empowering you to take swift action and protect your advertising budget from wasteful clicks.

How does Improvely help in understanding customers?

Improvely assists in understanding your audience by creating activity profiles for each visitor to your site. This way, you can gain insights into the behavior of your most valuable customers, enabling you to tailor your strategies to better connect with them and attract similar audiences.

Can Improvely be used collaboratively?

Yes, Improvely is designed to accommodate various organizational needs. It offers features like team logins, custom-branded client reports, and export tools, facilitating seamless collaboration whether you work alone or with a team or clients.

How compatible is Improvely with different advertising platforms?

Improvely works everywhere you advertise online, ensuring compatibility with all major online advertising platforms. This means you can seamlessly integrate it into your existing marketing strategies, regardless of the platforms you use.

What's the advantage of using Improvely over other analytics tools?

Many users have found Improvely to be highly effective and efficient. Jim Belosic, CEO of Shortstack, stated that they've spent thousands of dollars trying to get Google Analytics to do 10% of what Improvely accomplishes.

How can I try out Improvely?

You can try Improvely for free with a 14-day trial. This gives you the opportunity to explore its features and see how it can enhance your online marketing efforts without any upfront cost.

How can I learn more about Improvely's features and capabilities?

To learn more about Improvely's features, you can explore its interactive demo, as well as access resources such as its product blog and knowledge base. Additionally, you can get in touch with their team through the Contact Us section for any further inquiries.

What is RedTrack?

RedTrack is an all-in-one performance marketing analytics platform that offers an ad tracking solution based on 1st party cookies, allowing users to track and attribute conversions, revenue, and events in a centralized location.

How does RedTrack handle data tracking?

RedTrack utilizes hyper-accurate server-side and client-side tracking, ensuring 100% attribution of revenue to ads. It also provides a clear view of all costs, spendings, and revenue.

What is the significance of 1st party cookies in RedTrack?

1st party cookies enable RedTrack to provide a reliable tracking solution, especially in the era post-iOS 14 where third-party cookies face challenges.

Does RedTrack only work for Google & Facebook Ads?

No, while RedTrack does provide specialized tracking for Google & Facebook Ads, it also caters to other ad networks like Meta (FB), Google, TikTok, Taboola, and many others.

How can RedTrack help in understanding ROI?

RedTrack allows users to quickly understand what campaigns are delivering ROI, offering features to block unprofitable combinations and scale winning ads. Custom reports can be created to monitor ad spend, returns, and revenue.

What automation capabilities does RedTrack offer?

RedTrack has an automation toolset that allows users to create rules to automate routine operations, such as blocking bad placements or increasing the budget for successful campaigns.

How does RedTrack support partner marketing?

With the Partnership Portal, users can track, analyze, and scale beyond just paid ads. It supports collaborations with publishers, referrals, influencers, and combines tools for both paid ads and partner marketing.

What kind of integrations does RedTrack offer?

RedTrack boasts over 200 turnkey integrations with various ad channels, e-commerce platforms, affiliate networks, and even provides options for custom integrations via its API.

Is RedTrack equipped to handle Facebook tracking after the iOS 14 update?

Yes, RedTrack provides solutions for Facebook tracking even after the iOS 14 updates, ensuring data accuracy and consistency.

How does RedTrack ensure cost transparency and data breakdowns for its users?

RedTrack offers a single interface to gain control over all advertising costs. Users can go as granular as needed to get insights about their performance, eliminating the need for spreadsheets and consolidating all marketing activity reports in one place.