⭐ RedTrack vs TrackifyX vs Triple Whale

RedTrack is an all-in-one performance marketing analytics platform operating on 1st party cookies, offering hyper-accurate tracking and attribution for conversions, revenue, and events from various ad networks.

Its versatility lies in automation capabilities, empowering users with customizable reports, ROI understanding, and integrations with ad channels and e-commerce platforms.

RedTrack's Partnership Portal supports affiliate marketing efforts, ensuring data accuracy.

With a user-friendly interface, transparent cost breakdowns, and powerful automation, RedTrack streamlines campaign management and data analysis, offering a reliable, secure, and trustworthy platform for advertisers to make informed decisions and maximize ROI.

However, some users may face challenges in tracking accuracy and customer support responsiveness.

Read the full RedTrack Review

👉 Visit RedTrack

TrackifyX is a vital tool for Shopify (Meta) store owners and digital marketers, streamlining ad tracking across Facebook, TikTok, and Snapchat platforms.

With a user-friendly interface, it enables seamless integration of pixels, supporting efficient task management and providing exceptional customer support.

However, some users have reported tracking and interface issues, along with challenges in customer support and billing.

Despite these concerns, TrackifyX's scalable features and strong track record make it a valuable asset for businesses seeking enhanced ad tracking and better marketing outcomes.

Read the full TrackifyX Review

👉 Visit TrackifyX

Triple Whale is an ecommerce analytics platform that offers advanced tracking, anomaly detection, and customer behavior insights to empower businesses in making data-driven decisions.

Its standout feature, Triple Pixel, provides AI-powered anomaly detection and post-purchase survey tracking.

While it is limited to Shopify users and requires a higher-priced plan for full functionality, Triple Whale's beautiful user interface, mobile app, and seamless integrations make it an ideal choice for leading ecommerce brands seeking to drive substantial growth and profitability.

With plans tailored to different business needs and no required contract, Triple Whale offers a convenient and efficient setup process for immediate use.

Read the full Triple Whale Review

👉 Visit Triple Whale

The target audience for RedTrack is digital marketers, media-buyers, and advertising professionals who seek an all-in-one performance marketing analytics platform for ad tracking, attribution, automation, and integration with various ad channels and e-commerce platforms.

The target audience for TrackifyX is Affiliates, marketing agencies, entrepreneurs, and ecommerce businesses looking to optimize their ad and affiliate marketing campaigns, increase conversions, and improve ROI.

The target audience for Triple Whale is ecommerce businesses, agencies, and marketing professionals seeking a centralized AI data platform to manage and automate analytics, attribution, merchandising, and forecasting to make better data-driven decisions and grow their brands.

• Amazing set of features, some exclusive to RedTrack.
• Great customer support.
• Multi-lingual support.
• Free auto-optimization.
• No limits on data storage.
• Excellent value for money.
• Constant development and regular addition of new features.
• Accurate tracking capabilities superior to Google and Funnel Analytics.
• User-friendly and intuitive interface.
• Full range of click and conversion attribution technologies.
• Integrated with major networks.
• Reliable, secure, and trustworthy platform.
• Great onboarding process.
• Real-time analysis capabilities.
• Built-in bot and fraud detection.
• Customizable plans based on clients' needs.
• Affordable plans with a good set of features for all price points.
• Reporting tools that ease the analysis process.
• Versatile team-sharing capabilities.
• Unified platform for centralized traffic source integration and campaign data analysis.
• Ad optimization features for better performance and ROI.

• Seamless Integration: Merchants highly recommend Trackify X for its seamless integration with Shopify.
• Accurate Ad Tracking: The app is praised for its accurate ad tracking capabilities, ensuring reliable measurement of conversions.
• Intuitive Interface: Users appreciate the app's intuitive interface, making it easy to navigate and use effectively.
• Efficient Task Management: The app offers efficient task management features, streamlining the process of tracking and managing ads.
• Exceptional Customer Support: Merchants highlight the exceptional customer support provided by the Trackify X team.
• Scalability: The app is known for its scalability, allowing businesses to grow their operations while maintaining tracking accuracy.
• Easy Installation: Users find the installation process of Trackify X to be straightforward and hassle-free.
• Support for Multiple Platforms: The app supports tracking on various platforms including Facebook, Snapchat, and TikTok.
• Key Features: Trackify X offers features like managing Facebook pixels, preventing event duplication, and supporting various tracking options.

• Higher clarity on the performance of ads, allowing clear attribution of ads to profits.
• Efficient retrieval of custom metrics, saving time and effort.
• The creative dashboard helps identify the best-performing ad creatives.
• Triplewhale's pixel allows for delayed attribution, improving understanding of multiple touchpoints and optimizing funnels for bigger profits.
• All-in-one, customizable dashboard displaying key metrics from integrated software, with the ability to add, remove, and rearrange modules.
• Automatic data pulling from integrated platforms for key insights.
• No coding knowledge required for advanced configurations.
• Dashboards can be placed on other platforms and websites.
• Offers advanced reporting, predictive analytics features, and a report generator for custom reports.
• Mobile app available for iOS and Android, allowing access to data on the go.
• Built-in forecasting calculator to run hypothetical scenarios for future revenue analysis.
• Track conversions across channels, analyze data in real-time without delay, and offers really accurate tracking.
• Beautiful user interface and easy to set up.

• Some fantastic features are not easily discoverable.
• Discrepancies experienced by some users in tracking accuracy.
• Reports of customer support unresponsiveness and refund difficulties.
• Onboarding process can be confusing and time-consuming for some.
• Plans might have redundant features for certain users.
• Some features require support assistance to find.
• Team sharing limited to two most expensive plans.
• Significant learning curve for new users.
• Limited 14-day free trial.
• Cloud-based system might have accessibility issues due to internet or server problems.

• Tracking Issues: Some users have reported instances of tracking breaking or not functioning properly after a few days of installation.
• New Interface Concerns: The new interface of the app has received criticism for being confusing and less user-friendly compared to the old version.
• Customer Support Challenges: Some users have faced challenges in receiving timely and effective customer support, leading to frustration.
• Billing and Refund Problems: Instances of incorrect billing and difficulties in obtaining refunds have been mentioned by a few users.
• Communication Issues: Users have experienced communication gaps where their questions or concerns weren't addressed adequately.
• Challenges with Updates: The app's compatibility with new features, like Facebook's Conversions API, has caused issues for some users.
• Negative Developer Interactions: There are reports of negative interactions with the app's developer, with claims of condescension and unhelpfulness.
• Expensive Pricing: While most users find the pricing fair, there are mentions of the app being expensive for the value it provides.
• User Experience Concerns: Some users have expressed dissatisfaction with their overall experience, citing difficulties in dealing with customer care and app functionality.

• Costs money, which might be a concern for new or small-scale businesses.
• Limited to working with Shopify, so users on other platforms cannot benefit from its features.
• Inventory Management and Customer Segmentation features are not available yet.
• Dependence on ad coverage; may not be necessary for smaller accounts or single-platform ads.
• Access to the Triple Pixel (core feature) requires a higher-priced plan.
• Visibility may not be perfect as some customer journeys might not be tracked.
• Post-purchase customer surveys can be used to supplement this limitation.
• Doesn't send data back conversions to marketing platforms like Hyros and Anytrack yet.

Tracking & Attribution

• Track and attribute conversions, revenue, and events in one place.
• Accurate data for Meta (FB), Google, TikTok & other ad networks even after iOS 14.

Reports & Insights

• Scale campaigns with reports & insights.
• Quickly understand ROI, block losing combinations, and scale winning ads.
• Create custom reports, monitor ad spend, returns, and revenue.
• Get insights about the customer journey and use various attribution models.

Partner Marketing

• Track, analyze, and scale beyond paid ads with the Partnership Portal.
• Work with publishers, referrals, influences, and use tracking links or promo codes.
• Ensure data accuracy and attribution consistency.

Automation

• Create rules to automate routine operations for Meta (FB), Google, TikTok, Taboola, and more.
• Say goodbye to manual ad monitoring and let technology automate it.
• Gain cost transparency, data breakdowns, and a single platform for all marketing activities.

Integrations

• One-click turnkey integrations with 200+ ad channels, e-commerce platforms, and affiliate networks.
• Build custom cases with RedTrack API for real-time tracking & attribution across all marketing channels.

Pixel Integration Simplified

• Connect your Facebook, TikTok, and Snapchat Pixel with your Shopify store in minutes.

Ready. Aim. Fire.

• Run super-targeted ad campaigns and create better look-a-like audiences by controlling ‘pixel fires’ with tracking tags!

Easily Create & Sync Your Facebook Product Catalog

• Create Feed
• Fix Errors
• Hit Save!
• Publish
• Dynamic Ads

Look-a-Like Audience Builder:

• Harness Trackify's 20% Look-a-Like audience builder feature.
• Expand successful Facebook audiences in your ad sets by up to 20%.

Pixel Backup

• Protect your optimization data by assigning another pixel with event data that ‘mirrors’ your primary pixel!

Boost Remarketing With Custom DPA's

• Get more conversions from your remarketing campaigns by using Trackify’s custom DPA's feature.

Conversion Reporting Options:

• Switch between 0%, 10%, or Full Conversion Reporting effortlessly.
• Easily obtain revenue reporting within Facebook Ad Manager with a simple toggle.

Tag-Specific & Pixel Specific Reports:

• Utilize Trackify - Facebook Pixel App for Shopify's integrated reporting module.
• Gain insights into campaign performance and discern effective strategies.

Ninja Mode for Event Tracking:

• Employ Trackify Ninja Mode to ensure rapid and accurate firing of Facebook events on your Shopify store.
• Prevent missing out on crucial event tracking and maintain pixel efficiency.

Triple Whale Dashboard

• Profit Tracker with Custom Expenses
• Compile important metrics in one place
• Customizable dashboard based on preferred metrics
• Currency conversion for unified profit and revenue view
• Full-featured mobile apps for real-time data access
• Activity feed for tracking store and marketing metrics
• Cohorts for tracking customer spending habits
• Sales cycle view for customer journey analysis
• Bundling insights for optimized conversions
• 3 AOVs (mean, median, mode) for purchase behavior analysis
• Customer Value (60/90 LTV) monitoring
• Portfolio View for multiple store performance overview
• Customer Segmentation for targeting strategies
• Support for Multiple Ad Accounts
• Email Reports for data-rich insights sharing
• Custom Expenses for accurate expense tracking
• Product Journey Maps for tracking customer product journeys
• Real-Time Order Tracking

Triple Pixel

• First-Party, Server-Side Pixel for accurate purchase data tracking
• Customer Journeys visualization for funnel movement insights
• First-Party, Server-Side Attribution for precise ad click attribution
• 99.7% Purchase Accuracy for real and raw purchase data

Creative Cockpit

• Creative Highlights for analyzing top-performing creatives
• Aggregate Content by Content Type for creative insights visualization
• Trends for tracking creative performance over time
• Segment Creative Performance vs. Copy Performance
• Easy Metric Comparisons vs. Account Averages
• Integration with Facebook and TikTok advertising platforms

Affluencer Hub

• Triple Pixel Deduplication for accurate affiliate and influencer-level ROAS
• Discount Code Creation for better management
• Affluencer Login (Coming Soon)
• True Affluencer ROI measurement
• Affluencer UTMs for tracking affluencer activity
• Creative Upload for storing affluencer-level creative

• RedTrack offers one-click integrations with 200+ ad channels and networks, as well as e-commerce platforms and other tools.
• Facebook (Meta) Ads
• Google Ads
• Bing
• TikTok
• Taboola
• Outbrain
• Revcontent
• Shopify
• WooCommerce
• ClickBank
• And more...

👉 Read more about RedTrack Integrations here.

• Shopify
• Facebook
• TikTok
• Snapchat

👉 Read more about TrackifyX Integrations here.

• Shopify and major ecommerce platforms
• Facebook for tracking ad data
• Google Analytics for website analytics
• TikTok, Snapchat, Pinterest for ad performance tracking
• Klaviyo for email and SMS performance tracking
• Gorgias for customer support metrics
• Slack for team communication
• Fairing and KnoCommerce for attribution insights
• Amazon for sales and marketing ecosystem visibility

👉 Read more about Triple Whale Integrations here.

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	✅
Mobile App (Android)	✅
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	✅
Chrome / Browser Extension	❌
API	❌

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	✅
Mobile App (Android)	✅
Chrome / Browser Extension	✅
API (Open Link)	✅

Price (per Month)	$149 - $749
Price (per Year)	$1,490 - $7,490
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$29.99 - $199.99
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$129 - $279
Price (per Year)	$1,290 - $2,790
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Knowledge Hub: (Open Link)

What is RedTrack?

RedTrack is an all-in-one performance marketing analytics platform that offers an ad tracking solution based on 1st party cookies, allowing users to track and attribute conversions, revenue, and events in a centralized location.

How does RedTrack handle data tracking?

RedTrack utilizes hyper-accurate server-side and client-side tracking, ensuring 100% attribution of revenue to ads. It also provides a clear view of all costs, spendings, and revenue.

What is the significance of 1st party cookies in RedTrack?

1st party cookies enable RedTrack to provide a reliable tracking solution, especially in the era post-iOS 14 where third-party cookies face challenges.

Does RedTrack only work for Google & Facebook Ads?

No, while RedTrack does provide specialized tracking for Google & Facebook Ads, it also caters to other ad networks like Meta (FB), Google, TikTok, Taboola, and many others.

How can RedTrack help in understanding ROI?

RedTrack allows users to quickly understand what campaigns are delivering ROI, offering features to block unprofitable combinations and scale winning ads. Custom reports can be created to monitor ad spend, returns, and revenue.

What automation capabilities does RedTrack offer?

RedTrack has an automation toolset that allows users to create rules to automate routine operations, such as blocking bad placements or increasing the budget for successful campaigns.

How does RedTrack support partner marketing?

With the Partnership Portal, users can track, analyze, and scale beyond just paid ads. It supports collaborations with publishers, referrals, influencers, and combines tools for both paid ads and partner marketing.

What kind of integrations does RedTrack offer?

RedTrack boasts over 200 turnkey integrations with various ad channels, e-commerce platforms, affiliate networks, and even provides options for custom integrations via its API.

Is RedTrack equipped to handle Facebook tracking after the iOS 14 update?

Yes, RedTrack provides solutions for Facebook tracking even after the iOS 14 updates, ensuring data accuracy and consistency.

How does RedTrack ensure cost transparency and data breakdowns for its users?

RedTrack offers a single interface to gain control over all advertising costs. Users can go as granular as needed to get insights about their performance, eliminating the need for spreadsheets and consolidating all marketing activity reports in one place.

What is Trackify X and what does it offer?

Trackify X is a powerful tracking app designed for Shopify (Meta) store owners and digital marketers, offering seamless integration of Facebook, Instagram, TikTok, and Snapchat pixels.

How does Trackify X help businesses optimize their advertising efforts?

Trackify X simplifies the process of connecting Facebook, TikTok, and Snapchat pixels with your Shopify store, allowing you to create super-targeted ad campaigns and improve look-a-like audience targeting by controlling 'pixel fires' using tracking tags.

Can Trackify X enhance my product catalog on Facebook?

Absolutely! With Trackify X, you can easily create and sync your Facebook Product Catalog by efficiently managing tasks such as creating feeds, fixing errors, saving changes, publishing, and even setting up dynamic ads.

What is the significance of building custom and lookalike audiences using Trackify X?

Trackify X empowers you to build custom and lookalike audiences for your Facebook advertising, helping you refine your targeting strategy and reach the right audience segments effectively.

How does Pixel Backup work and why is it important?

Pixel Backup feature in Trackify X offers protection for your optimization data. By assigning another pixel with event data that mirrors your primary pixel, you ensure that your valuable data remains intact even if something happens to your primary pixel.

How does Trackify X contribute to boosting remarketing efforts?

Trackify X enhances your remarketing campaigns by offering custom Dynamic Product Ads (DPA) features, ensuring you get more conversions from your remarketing endeavors.

What pricing plans are available for Trackify X?

Trackify X offers plans starting at $29.99 per month, providing different pricing tiers to cater to various business needs.

Can Trackify X help businesses increase their revenue?

Yes, Trackify X has a track record of significantly boosting revenue for businesses. It has facilitated a remarkable 3x increase in monthly revenue for stores, as well as contributing to over $393,342,432 in sales over the past year.

What benefits does Trackify X offer to its users during the free trial period?

During the free trial, users get access to features such as 8 pixels, unlimited tracking tags, audience and feed builder, SS API purchase and non-purchase events tracking, time-on-site tracking, and UTM analytics, all designed to help them optimize their marketing efforts.

Why should businesses choose Trackify X over other tracking solutions?

Trackify X is the most robust Shopify app for tracking Facebook, TikTok, and Snapchat Pixels, offering simplified pixel integration, enhanced audience building, custom event optimization, and a data-driven approach to elevate your digital advertising performance and maximize ROI.

What can I do with Triple Whale?

Triple Whale helps ecommerce brands make better decisions by providing insights and tools to track profitability, marketing data, and customer behavior. It offers features like Dashboard, Pixel, Anomaly detection, Post-purchase survey, Web Analytics, Mobile app, and more.

What makes Triple Pixel unique?

Triple Pixel is a feature of Triple Whale that stands out due to its AI-powered anomaly detection and ability to track post-purchase surveys, providing valuable data for ecommerce businesses. It helps brands detect unusual patterns and gather customer feedback for better decision-making.

How long does it take to get set up?

The setup process for Triple Whale is quick and efficient. After signing up, you can get started immediately with your chosen plan. Simply enter your last 12 months gross revenue, select a plan, and you are good to go.

How does your pricing work?

Triple Whale's pricing is based on a combination of Gross Merchandise Volume (GMV) and the features you select from their plans. They offer three main plans: Growth, Pro, and Enterprise, each with specific features and pricing levels tailored to different business needs.

Do you have a mobile app?

Yes, Triple Whale offers a mobile app as part of their plans. This app allows you to access important data and insights on the go, making it convenient for ecommerce business owners.

How can I speak with someone from your sales team?

To speak with someone from Triple Whale's sales team, you can request a demo on their website. Fill out the demo request form, and their sales representatives will get in touch with you to discuss your needs and answer any questions.

Do I have to sign a contract?

No, Triple Whale does not require you to sign a contract. They offer monthly and yearly payment options for their plans. You can choose to pay monthly or opt for a yearly plan to get two months free.

What apps do you integrate with?

Triple Whale seamlessly integrates with various critical components of your ecommerce marketing stack, including Facebook, Shopify, Klaviyo, TikTok, Pinterest, Snapchat, Gorgias, and more. They provide a comprehensive list of integrations on their website.

What is included in the Free plan?

The Free plan, known as Founders Dash, is a centralized dashboard providing real-time data for CEOs, agencies, and entrepreneurs. It includes a summary page, benchmarks, email reports, web analytics, a 1-question post-purchase survey, support for two users, and 12-months of historical data.

Why should leading brands choose Triple Whale?

Leading brands choose Triple Whale because it has proven results in driving significant growth for ecommerce businesses. The numbers speak for themselves, with leading brands experiencing substantial growth in Shopify AOV, net profit, LTV, and profitable FB ad spend.