📋 Table of Contents: Brand24 vs Trackier | Target Audiences | PROS Compared | CONS Compared | Features | Integrations | High Level Features | Pricing | Useful Links & Resources | Refund Policies | Contact Information | Frequently Asked Questions | Conclusion | Alternatives to Brand24

⭐ Brand24 vs Trackier

Compare the popular link building services Brand24 and Trackier side-by-side to see which one is right for you, including SEO services offered, pro & cons, FAQs, and more.

💡 Brand24 Summary
💡 Trackier Summary

Brand24 is the leading social listening tool that offers instant access to mentions and insights across various platforms.

With AI-powered capabilities, it allows businesses to monitor and analyze their brand's presence, gain valuable customerinsights, and track competitors.

Over 4000+ brands trust and rely on Brand24 for its user-friendly interface, actionable insights, and excellent customer support.

It streamlines social media monitoring, aids in customer satisfaction, and provides accurate influence tracking.

However, it lacks some all-in-one features, has relatively high pricing, and may encounter spam results.

Despite these drawbacks, Brand24 offers a comprehensive solution for harnessing social listening and making informed business decisions.

Read the full Brand24 Review

Brand24

👉 Visit Brand24

Elevate marketing endeavors with Trackier, a powerful platform for effortless creation, automation, measurement, and optimization of campaigns.

It excels in partner attribution, communication, and performance management.

Trackier maximizes ROI and sustainability, offers insightful analytics, and shields against fraud.

Tailored solutions benefit various industries.

Customizable and user-friendly, it integrates with 300+ tools, supported by responsive customer support.

Users appreciate its intuitive interface and fast performance.

Challenges include manual payment process, limited real-time fraud tracking, occasional technical issues, UI and mobile improvements, feature development gaps, and dashboard concerns.

Read the full Trackier Review

Trackier

👉 Visit Trackier

This guide uses data collected from their websites, as well as other sources, to help you decide which link building service is a better fit for your needs.

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🎯 Target Audiences Compared

Brand24 Target Audience
Trackier Target Audience

The target audience for Brand24 is businesses of all sizes looking to monitor their online presence and gain valuable customer insights through social listening across various platforms.

The target audience for Trackier includes Ad Agencies & Brands, the iGaming Industry, and the Mobile Marketing Industry seeking solutions to enhance their marketing campaigns, attribution tracking, and performance management.

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👍 PROS: Brand24 VS Trackier

The table below provides an overview of the advantages offered by Brand24 and Trackier so that you can quickly see if what you need is available.

Brand24 PROS
Trackier PROS
  • Multi-platform monitoring: Tracks mentions across various online sources including social media, review sites, forums, blogs, newsletters, etc.
  • Deep insights: Offers in-depth metrics like Presence Score to understand the quality and quantity of mentions.
  • Clean and user-friendly interface: Intuitive and well-organized UI requiring minimal technical knowledge to use.
  • Easy reporting: Straightforward reporting feature with customizable data and time periods.
  • Industry-leading social listening functionality: Rich functionality for social media monitoring and engagement.
  • Real-time social media monitoring: Enables quick responses to customer feedback.
  • Excellent customer support: Addresses technical issues promptly.
  • Aids in customer satisfaction: Engages with unhappy customers, resolves issues, and helps in customer relationship management.
  • Streamlines social media monitoring: Reduces manual work and offers fast alerts and notifications.
  • New lead discovery and product promotion: Helps in finding new clients and promoting products.
  • Clear dashboard and good pricing: Includes affordable pricing tiers for SMBs without stripping features.
  • Accurate influence tracking: On various social media platforms.
  • Strong analytics features: Listening, mention, and influencer analytics.
  • Slack integration: Allows further connectivity.
  • Advanced tracking options: You can set up projects with specific keywords to monitor mentions, refine tracking, and engage with influencers.
  • Competitor comparison: Allows tracking and comparison of main competitors' performance.
  • Sentiment analysis: Categorizes mentions as positive, neutral, or negative.
  • Advanced Tracking Technology: Offers advanced tracking technology for effective campaign and conversion monitoring.
  • Customizable and User-Friendly: Users find the platform customizable and easy to use, catering to different user experience levels.
  • Wide Range of Features: Provides a variety of features, contributing to efficient campaign management and affiliate tracking.
  • Global Reach: A focus on a global brand reach, serving businesses worldwide and prioritizing customer privacy.
  • Intuitive Interface: Intuitive interface making navigation easy and enhancing their experience.
  • Fast Performance: Fast platform performance, contributing to a seamless user experience.
  • Tailored Support: Tailored support and feature customization to align with individual business needs.

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👎 CONS: Brand24 VS Trackier

The table below provides an overview of the advantages offered by Brand24 and Trackier so that you can quickly see if what you need is available.

Brand24 CONS
Trackier CONS
  • Not an all-in-one tool: Lacks features like publishing, scheduling, comment management, and extensive CRM features.
  • No real-time updates on lower pricing tiers: May affect small businesses.
  • Relatively high price: Might be prohibitive for individual users.
  • Spam results or irrelevant mentions: Reduces overall accuracy and can be challenging to filter out, especially if the company name is not unique.
  • Limited capabilities on Facebook and Instagram: Restricts insight generation.
  • Sentiment analysis accuracy: Can sometimes be imperfect.
  • Limited archiving: Can only archive a year's worth of social data.
  • Cost overruns: Costs can add up when quotas are exceeded.
  • Payment Process: A manual payment process that some users find inconvenient, especially considering specific banking regulations.
  • Real-Time Fraud Tracking: Trackier has limitations in real-time fraud tracking, which can be concerning for timely fraud detection.
  • Technical Issues: Users report occasional technical issues, affecting overall usability.
  • UI and Mobile Experience: Users suggest improvements for the UI and mobile experience to enhance interaction.
  • Dashboard Problems: Users encounter problems with the dashboard, potentially impacting the overall user experience.

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📌 Features Compared

The table below provides an overview of the features by Brand24 and Trackier so that you can quickly see if the features you need are available.

Brand24 Features
Trackier Features

Mentions Feed

  • Discover real-time discussions about your brand and engage with relevant conversations.
  • Take immediate action to respond to customer feedback and manage your online reputation.

Discussion Volume Chart

  • Intuitively track changes in discussion volume and reach to protect your company image.
  • Identify and address potential issues before they escalate, while maximizing positive publicity.

Mention Analytics

  • Understand who is talking about your brand online and analyze buzz quality and quantity.
  • Gain valuable insights about your customers and their perceptions of your brand.

Influence Score

  • Pinpoint industry influencers to make informed decisions on potential partnerships and collaborations.

Sentiment Analysis

  • Determine the sentiment (positive, negative, neutral) of mentions to gauge customer attitudes.
  • Address problematic areas and take immediate action to improve customer satisfaction.

Alerts

  • Be the first to know about changes in discussion volume surrounding your brand.
  • Customize alerts to receive notifications of negative mentions from influential sources.

Data Exporting

  • Turn your data into automated PDF reports, .xls files, and infographics.
  • Utilize your gathered mentions outside the tool for further analysis and reporting.

Filtering

  • Narrow down results based on mention source, sentiment, number of visits, and more.
  • Focus on the most relevant and important data for your business needs.
  • Intuitive Tracking Platform: Trackier offers an easy-to-use and intuitive tracking platform, making it accessible to users of all levels.
  • Comprehensive Tools: Trackier offers additional tools like automation, install tracking, and more, enhancing the capabilities of marketers.
  • Deep Customization: The platform allows for deep customization, enabling tracking and performance assessment for various campaign aspects.
  • Ideal for Agencies: Ad agencies find Trackier valuable due to its versatility, scalability, and ability to cater to diverse client demands.
  • Optimization Tools: Trackier includes optimization tools for deep-linking and integration with various ad networks, backed by robust reporting capabilities.
  • Multi-Touch Attribution: Trackier offers multi-touch attribution, allowing marketers to evaluate the contribution of each touchpoint in the customer journey.
  • Click Fraud Solution: The platform comes with built-in click fraud protection, ensuring accurate data and excluding dubious traffic sources.
  • White Label Branding: Trackier supports white-label branding, helping users develop a strong brand identity and create successful marketing strategies.
  • Predictive Analytics: The inclusion of predictive analytics aids in fraud detection, ad campaign optimization, and overall performance improvement.
  • Robust Reporting: Trackier provides real-time reporting with detailed insights, including conversion timing, variance reports, and click-level logs.
  • Automated Affiliate Payouts: Users can automate cash distributions to affiliates, eliminating manual processes and enhancing efficiency.
  • Easy Integrations: The platform offers easy integration with a wide range of ad networks and traffic sources, streamlining workflows.
  • Custom Filters: Trackier allows users to create custom segments and automated flows for campaigns, users, and placements.
  • Event Tracking and Custom Goals: The platform supports event tracking and custom goals, enabling detailed monitoring and incentive planning.

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📌 Integrations Compared

The table below provides an overview of the integrations offered by Brand24 and Trackier so that you can quickly see if the integrations you need are available.

Brand24 Integrations
Trackier Integrations
  • Slack
  • Brand24 tracks all public sources, including social, news, blogs, videos, forums, podcasts, reviews, and more
  • Sources: Twitter, Facebook, Instagram, Youtube, Spotify, News, Linkedin, Blogs, Forums, Reviews, Reddit, Telegram, TripAdvisor, AppStore, TikTok, and more
👉 Read more about Brand24 Integrations here.
  • Integrate with Mobile Measurement Partner (MMP)
  • Integration: Shopee
  • Third Party Tool Integration
  • Segment Trackier Integration
  • Network Integration
  • S2S Integration With Your Website
  • Click Signature Integration with AppsFlyer
  • HubSpot Integration
👉 Read more about Trackier Integrations here.

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📌 High Level Features Summary

The list below compares the high level features offered by Brand24 and Trackier so that you can very quickly see if the features you need are available.

Brand24 High Level Features
Trackier High Level Features
Cloud Hosted
Self Hosted
Mobile App (Apple)
Mobile App (Android)
Chrome / Browser Extension
API
Cloud Hosted
Self Hosted
Mobile App (Apple)
Mobile App (Android)
Chrome / Browser Extension
API (Open Link)

💲 Pricing Compared

The list below provides an overview of the pricing offered by Brand24 and Trackier.

Brand24
Trackier
Price (per Month) $99 - $499
Price (per Year) $79 - $399
Free Plan
Trial
Demo
Pricing Link (Open Link)
Price Request Only
Free Plan
Trial
Demo
Pricing Link (Open Link)

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Brand24 Links
Trackier Links

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💵 Refund Policies Comparison

Having an easy-to-find & understand refund policy is vital for any business.

It shows that they stand behind their products and services, and are willing to give you a refund if you are not satisfied with your purchase.

Both Brand24 and Trackier have refund policies, which we have summarized below.

Brand24 Refund Policy:

Brand24 offers chargeable individual services on their website, except during the Trial Period.

Users can get a refund of the Fee up to 1 month if they haven't used the Service.

Brand24 Refund Policy

Trackier Refund Policy:

Customers can cancel their account anytime before the next month to avoid future billing.

Refunds are available for first-month users within 14 days of cancellation, while recurring customers are not eligible for refunds.

Monthly subscription fees are billed in advance based on usage.

Trackier Refund Policy

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📧 Contact Information

Brand24 Contact Information:

You can contact Brand24 using the following methods:


Trackier Contact Information:

You can contact Trackier using the following methods:

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❓ Frequently Asked Questions

Brand24 FAQs
Trackier FAQs

What is Brand24?

Brand24 is the #1 social listening tool that provides instant access to mentions and insights across social media, news, blogs, videos, forums, podcasts, reviews, and more. It allows businesses to monitor their online presence and gain valuable customer insights.

How does Brand24 work?

Brand24 uses AI-powered capabilities to track and analyze brand mentions in real-time from over 25 million online sources. It offers sentiment analysis to identify positive, negative, or neutral mentions, and users can create reports to measure PR coverage and brand awareness.

Why is Brand24 loved by over 4000+ brands?

Brand24 is trusted and loved by numerous brands because it ensures they never miss a critical mention, helps monitor competitors, and delivers powerful, reliable metrics for evaluating marketing efforts and benchmarking against competitors.

How can Brand24 benefit marketers and businesses?

Brand24's user-friendly interface and actionable insights make it an indispensable resource for marketers and businesses. It provides access to honest consumer feedback, helps make informed business decisions, and enables collaboration across organizations.

What hashtag tracking features does Brand24 offer?

Brand24 allows users to track various hashtags, find influencers, and measure the effects of hashtag campaigns, including reach and engagement metrics. Users can also access important hashtag volume and reach data.

Which platforms does Brand24 monitor?

Brand24 monitors over 25 million online sources, including social media platforms like Twitter, Facebook, Instagram, YouTube, and LinkedIn, as well as news websites, blogs, forums, reviews, and more.

How experienced is Brand24 in the industry?

Brand24 has over 10 years of experience in the field of social listening. It has delivered billions of mentions and currently works with customers from 154 countries worldwide.

How does Brand24's AI-powered sentiment analysis work?

Brand24's AI can detect sentiment in 108 languages, making it efficient in tracking mentions that matter. It provides an easily digestible word cloud and easy access to positive and negative brand mentions.

Is there customer service support for users?

Yes, Brand24 offers world-class customer service with over 80+ specialists dedicated to assisting users. They value customer support as a philosophy guiding the entire company.

Are there resources available to learn more about social listening and brand management?

Yes, Brand24 offers free resources like video guides, masterclasses, articles, and guides to help users understand sentiment analysis, brand awareness, share of voice measurement, brand reputation management, and more.

What is Trackier Performance & Mobile Marketing Software?

Trackier Performance & Mobile Marketing Software is a comprehensive platform designed to enhance marketing ROI by enabling users to create, automate, measure, and optimize all marketing campaigns in a single place.

How can Trackier help in achieving marketing success?

Trackier offers a Scalable Attribution Tracking Solution, allowing businesses to achieve marketing success by effectively measuring partner performance and optimizing campaigns. It also provides Real-time Partner Analytics Data to optimize marketing performance skilfully.

What is the significance of Partner Attribution in Trackier?

Partner attribution is crucial for binding affiliate networks into an organic system. While Trackier excels in this area, it offers more. For those concerned about efficient communication and performance management, Trackier provides a better alternative.

How can Trackier assist Ad Agencies & Brands, iGaming Industry, and Mobile Marketing Industry?

For Ad Agencies & Brands, iGaming Industry, and Mobile Marketing Industry, Trackier offers tailored solutions to address concerns like efficient communication, performance management, and maximizing return on expenditure.

How does Trackier tackle challenges related to Advertising Strategy?

Trackier acknowledges that even the best affiliate marketing strategies face budgeting challenges. To succeed, businesses must maximize their return on expenditure while ensuring sustainability. Trackier helps them take the leap into smart monetization.

How does Trackier protect against fraudulent activities?

The digital world has its share of bots and fraudsters, and Trackier helps prevent fraudulent activities in partner marketing campaigns. It shields against malicious agents that can hijack campaigns, resulting in high investment costs and compromised performance.

What are the benefits of using Trackier for mobile and web attribution?

Trackier offers a single dashboard that combines mobile and web attribution data. This dashboard records insightful data from both sources, upgrading partner marketing strategies by providing comprehensive insights.

Which industries can benefit from Trackier's solutions?

Trackier's solutions cater to a wide range of industries, including eCommerce, Gaming, Finance, Travel, SaaS, CTV & OTT, providing versatile options for various sectors.

How does Trackier support customization and integration with other tools?

Trackier's platform is highly customizable, allowing users to integrate with various tools as per their requirements. It comes pre-integrated with over 300 commonly used services for streamlined workflows.

How has Trackier been received by its users?

Trackier is trusted by over 1500+ happy customers across 20+ countries. Its effectiveness and impact are demonstrated through real case studies, showcasing its positive influence on businesses.

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⚙️ Conclusion

The information in this comparison about Brand24 and Trackier is presented to help you make your own, informed, decision about which has the best link building service for you.

How do you know if Brand24 or Trackier is right for you?

You can use this data to compare Brand24 and Trackier to other link building services, and to assess how well they meet your needs.

If you want to further compare Brand24 and Trackier, we recommend that you research further by visiting their websites, checking customer reviews, and social media channels like Reddit to see what other people are saying.

Hopefully, this comparison of Brand24 and Trackier has given you further insight into what they offer, and if the features they offer are what you're looking for.

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🔀 Alternatives to Brand24

If you are looking for alternatives to Brand24, below is a list of comparisons to the most popular competitors.

⭐ Product Comparisons (2 Options)

⭐ Product Comparisons (3 Options)

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