β Affise vs Heylink vs TrueRoas
Compare the popular online learning platforms Affise and Heylink and TrueRoas side-by-side to see which one is right for you, including similarities and differences in features, pricing, and more.
Affise is a comprehensive platform for partnership management, empowering businesses to build and expand partnerships for performance marketing.
With Affise MMP, it provides advanced tools for mobile attribution, optimizing app growth and measuring performance while safeguarding against fraud.
Trusted by over 1,000 customers worldwide, Affise offers exceptional tools for affiliate marketing and mobile attribution, boasting an impressive 99.99% uptime.
While it has a user-friendly interface and robust feature set, some limitations include limited reporting detail, performance issues, and relatively expensive pricing plans.
Overall, Affise is a powerful partner marketing solution for mid-market and enterprise businesses looking to scale effectively in the competitive world of performance marketing.
Read the full Affise Review
Heylink introduces a new era of affiliate marketing with its all-in-one tool, streamlining affiliate link management and providing full transparency into performance.
Real-time reporting empowers users to optimize campaigns effectively, while smart links maximize commissions.
The platform goes beyond traditional affiliate marketing, identifying untapped revenue opportunities.
Heylink's cookieless tracking methods and data customization options make it suitable for various platforms.
However, the lack of negative reviews hinders user satisfaction assessment, and the absence of listed integrations with other software may limit compatibility.
Overall, Heylink is a comprehensive toolbox for affiliate publishers seeking growth and success.
Read the full Heylink Review
TrueROAS is a game-changer in e-commerce advertising, especially post iOS 14.
This AI-powered tool redefines ad performance measurement with 1-click setup & offers insights refreshed every 5 minutes.
TrueROAS enables you to link results to specific Facebook ads, and it drives rapid, data-driven decisions.
Accurate tracking spans platforms, with real-time data and valuable customer support.
TrueROAS's value as a marketing tool is evident, though pricing and connectivity issues need attention.
Read the full TrueRoas Review
This guide uses data collected from their websites, as well as other sources, to help you decide which online learning platform is a better fit for your needs.
π― Target Audiences Compared
π PROS: Affise VS Heylink vs TrueRoas
The table below provides an overview of the advantages offered by Affise, Heylink and TrueRoas so that you can quickly see if what you need is available.
- No Charge for Traffic: There are no payments required for clicks, which can help reduce costs.
- User-Friendly Interface: Both Affise's intuitive design and its built-in reporting tools make it easy to use and keep track of affiliate program performance.
- Comprehensive Customization Options: Flexible setting of costs, caps, targeting options, custom commission, bonus programs, and more allows for a personalized approach to affiliate marketing.
- Robust Feature Set: Affise serves as an excellent affiliate and partner marketing software for mid-market and enterprise businesses, with features such as analytics, automation, fraud protection, and promo codes tracking.
- Efficient Affiliate Management: The built-in CRM allows for easy management and tracking of affiliates' performance, complemented by partner management tools.
- Advanced Tracking and Reporting: Real-time statistics and reporting, event tracking, custom goals, and click-level fraud prevention provide insight and control.
- Additional Features: Other pros include referral rewards, billing for affiliates, complete API support, and custom domain tracking.
- Offers a single dashboard to track all affiliate data, enhancing content management and ad spending efficiency.
- Provides real-time data and callback features, enabling timely actions and decision-making.
- Automatically adjusts/selects affiliate links, reducing broken links and removing the need for manual adjustments.
- Identifies monetization opportunities for valuable clicks sent to advertisers not running campaigns, boosting revenue.
- Comprehensive toolbox for affiliate publishers, delivering actionable insights to increase revenue.
- Helps publishers address challenges like tracking campaigns across multiple networks, manual link management, and identifying new opportunities.
- Accurate Tracking: Users have reported that the TrueROAS app provides accurate tracking of various advertising platforms such as Google, Facebook, and TikTok ads.
- Real-time Data: The app offers real-time tracking, allowing users to monitor their ad campaigns and make informed decisions promptly.
- Customer Support: The customer service of TrueROAS is praised for being helpful, responsive, and supportive, assisting users in solving any issues they encounter.
- Value for Investment: Many users find the app to be valuable and a great investment, as it provides clear insights and helps in making better marketing decisions.
- User Journey Insights: The app allows users to see the user journey along different touchpoints, providing insights into customer interactions.
π CONS: Affise VS Heylink vs TrueRoas
The table below provides an overview of the advantages offered by Affise, Heylink and TrueRoas so that you can quickly see if what you need is available.
- Limited Reporting Detail: The statistics reports are not very comprehensive, lacking detailed insights.
- Performance Issues: Some users have reported issues with lagging and slow loading in-app pages, which may hinder usability.
- Lack of Publisher Network: Without a publisher network, opportunities for finding new affiliate partners to expand the program may be limited.
- Expensive Pricing Plans: Compared to some alternatives, Affise's pricing plans are relatively costly, and more pricing options are needed to cater to different needs.
- Low Frequency of Feeds: This may affect the timeliness of information updates.
- Inadequate Support for Bugs: The platform has been criticized for poor bug support, potentially affecting stability and user satisfaction.
- No negative reviews available, making it challenging to determine user satisfaction and reliability.
- Lacks integrations with other software or services, potentially limiting compatibility with existing workflows.
- Integrations with different affiliate networks and platforms not listed on website.
- Performance Issues: Some users have mentioned initial issues with the app's performance, including slow loading times and UI issues on mobile devices.
- Mobile Adjustments: Users have expressed a desire for the ability to make adjustments to their campaigns directly through the mobile app.
- Pricing: A few users find the pricing of the app to be on the higher side, which might be a concern for smaller stores or businesses.
- Connectivity Problems: There are reports of accounts getting disconnected, which can disrupt the tracking and monitoring of ad campaigns.
- Technical Setup: Setting up the tracking has been challenging for some users, leading to frustrations and potential cancellation of subscriptions.
π Features Compared
The table below provides an overview of the features offered by Affise, Heylink and TrueRoas so that you can quickly see if the features you need are available.
Platform Features:
- Affise is a platform for partnership management, allowing brands and agencies to establish and expand partnerships for performance marketing.
- Affise MMP (Mobile Measurement Partner) provides elevated mobile attribution capabilities.
- Affise Performance offers advanced analytics, automation, and anti-fraud tools for Affiliate Networks and Digital Agencies.
- Affise Mobile Attribution provides a comprehensive suite of tools for app growth, including user acquisition campaign scaling and fraud protection.
- Affise Reach helps businesses discover potential partners within a vast global network and streamlines onboarding and training processes.
- Affise prevents fraud from affecting campaigns.
Affise Performance Marketing Platform:
- Tailored for Affiliate Networks and Digital Agencies.
- Provides advanced analytics, automation, and anti-fraud capabilities.
- Impressive 99.99% uptime for uninterrupted service.
Affise Mobile Attribution:
- Comprehensive suite of tools for app growth.
- Effortless scaling of user acquisition campaigns.
- Accurate performance measurement and fraud protection.
Affise Reach:
- Discover potential partners within a global network.
- Streamlined onboarding and training processes.
- Boost awareness and revenue through scalable partner marketing strategies.
Affiliate Link Management:
- All-in-one dashboard for tracking affiliate data, providing transparency and ease of management.
- No need to log in to multiple affiliate networks; track all data in a single dashboard for increased efficiency.
Revenue Attribution:
- Compare campaigns and attribute revenue to specific content and links.
- Discover which links convert best based on device, advertiser, or source.
Real-Time Reporting:
- Live data on affiliate performance with no delay, enabling timely actions.
- Real-time callback feature for immediate response to clicks and conversions.
Smart Links:
- Automatically adjust affiliate links to maximize commissions.
- Ensure the highest possible earnings and eliminate broken links.
Revenue Opportunities:
- Identify untapped revenue opportunities by finding valuable clicks that could be monetized with new advertisers.
- Instantly connect with new networks to boost revenue.
Getting Started:
- Quick and easy setup process.
- Tracks 100% of Shopify orders.
- Attributes results to the correct Facebook ad, adset, and campaign in a post iOS 14 world.
Supports Everything:
- Custom shop integration.
- Addresses issues with ad platforms and glorified UTM tracking tools.
- Provides reliable ROAS measurement.
- Addresses problems with inconsistent ad attribution and customer journey matching.
- Enables fast, predictable, and cost-effective testing.
- Prevents wasting time on unprofitable ads.
Scale with Confidence:
- Boosts ROI by +20.31% in 60 days.
- Increases attributed orders by +243%.
- Ensures every conversion is linked to the exact order number.
- All-in-one Ads Manager with a reliable source of truth.
True Tracking:
- Uses TrueAttribution AI to collect and analyze data from various sources.
- Matches data to the correct Facebook or Google Ad.
- Utilizes a revolutionary TrueAttribution Algorithm.
- Provides unique eCom insights.
- One Ads Manager for ads, influencers, email, etc.
- Developed by data analysts leveraging AI.
Cost Savings:
- Shows cost savings by using TrueROAS.
- Illustrates potential savings from missing orders, overpriced testing, inaccurate attribution, time waste, running unprofitable ads, and unreliable scaling.
TrueROAS ROI:
- Demonstrates how TrueROAS can turn wasted ad spend into positive ROI.
- Compares costs before and after TrueROAS implementation.
- Shows substantial increase in ROI (+3567%).
True Tracking Benefits:
- Uses advanced tracking methods (not old "cookie-way").
- Ensures accurate conversion tracking.
- Doesn't rely on data modeling, but real data.
- Specifically designed for eCom stores.
- Provides unique eCommerce metrics.
- GDPR compliant.
π Integrations Compared
The table below provides an overview of the integrations offered by Affise, Heylink and TrueRoas so that you can quickly see if the integrations you need are available.
- API
- Postback integration (S2S)
- Pixel integration
- FraudScore
- 24Metrics FraudShield
- Server2Server integration
- Simple API callback setup
- Advanced API setup
- Shopify & Woocommerce
- Custom shop integration
- Facebook & Instagram
- Google Ads & YouTube
- TikTok
π High Level Features Summary
The list below compares the high level features offered by Affise and Heylink and TrueRoas so that you can very quickly see if the features you need are available.Cloud Hosted | β |
Self Hosted | β |
Mobile App (Apple) | β |
Mobile App (Android) | β |
Chrome / Browser Extension | β |
API (Open Link) | β |
Cloud Hosted | β |
Self Hosted | β |
Mobile App (Apple) | β |
Mobile App (Android) | β |
Chrome / Browser Extension | β |
API (Open Link) | β |
Cloud Hosted | β |
Self Hosted | β |
Mobile App (Apple) | β |
Mobile App (Android) | β |
Chrome / Browser Extension | β |
API | β |
π² Pricing Compared
The list below provides an overview of the pricing offered by Affise, Heylink and TrueRoas.Price (per Month) | $500 - $1,500 |
Free Plan | β |
Trial | β |
Demo | β |
Pricing Link | (Open Link) |
Price (per Month) | $49 - $749 |
Free Plan | β |
Trial | β |
Demo | β |
Pricing Link | (Open Link) |
Price (per Month) | $150 - $599 |
Price (per Year) | $99 - $599 |
Free Plan | β |
Trial | β |
Demo | β |
Pricing Link | (Open Link) |
π Useful Links & Resources
Blog: (Open Link)
YouTube: (Open Link)
Docs & Knowledge Base: (Open Link)
Tutorials: (Open Link)
Knowledge Hub: (Open Link)
Blog: (Open Link)
Docs & Knowledge Base: (Open Link)
Knowledge Hub: (Open Link)
Blog: (Open Link)
YouTube: (Open Link)
π΅ Refund Policies Comparison
Having an easy-to-find & understand refund policy is vital for any business.
It shows that they stand behind their products and services, and are willing to give you a refund if you are not satisfied with your purchase.
All three products, Affise, Heylink, and TrueRoas have refund policies, which we have summarized below.
Affise Refund Policy:
No terms or refund policy found for Affise. Affise Refund Policy
Heylink Refund Policy:
The refund policy states that all subscription fees are non-refundable.Additionally, if the user fails to pay the amount due, the service can be discontinued by Heylink with written notice.
Heylink Refund Policy
TrueRoas Refund Policy:
No refund policy found for TrueRoas. TrueRoas Refund Policy
π§ Contact Information
Affise Contact Information:
You can contact Affise using the following methods:
Email Support: [email protected]
Phone Support: 370-684-03-156
Address: Lvovo str. 25-701, Vilnius 09320, Lithuania
Heylink Contact Information:
You can contact Heylink using the following methods:
Email Support: [email protected]
Phone Support: 4-553-700-0660
Address: Copenhagen, Hovedstaden, Denmark
TrueRoas Contact Information:
You can contact TrueRoas using the following methods:
Email Support: [email protected]
Phone Support: 46-79-020-9971
Address: HΓΆgalidsgatan 34d, Stockholm, Sweden
β Frequently Asked Questions
What is Affise?
Affise is a platform for partnership management, enabling brands and agencies to establish and expand partnerships for performance marketing. It offers comprehensive solutions for affiliate marketing and mobile attribution.
What does Affise MMP (Mobile Measurement Partner) do?
Affise MMP takes mobile attribution to a whole new level, providing advanced tools to optimize app growth and accurately measure performance while safeguarding against fraud.
How many customers does Affise serve?
Affise is trusted by over 1,000 happy customers worldwide, making it a reliable partner for performance marketing needs.
What is Affise Performance Marketing Platform?
Affise Performance Marketing Platform is tailored for Affiliate Networks and Digital Agencies, offering exceptional tools such as advanced analytics, automation, and anti-fraud capabilities.
What is the uptime of Affise Performance?
Affise Performance boasts an impressive 99.99% uptime, ensuring uninterrupted service and reliable performance.
How does Affise Mobile Attribution benefit app growth?
Affise Mobile Attribution provides a comprehensive suite of tools to supercharge app growth, enabling effortless scaling of user acquisition campaigns and accurate performance measurement while protecting against fraud.
What is Affise Reach and how does it simplify partnership management?
Affise Reach helps businesses discover potential partners within a vast global network and streamlines the onboarding and training process, maximizing productivity and efficiency.
How can Affise Reach help generate revenue?
Affise Reach enables businesses to implement consistent and scalable partner marketing strategies, highlighting new products, creative content, and enticing commissions to boost awareness and revenue.
How can one become an Affise Certified Partner?
To become an Affise certified agency expert, one can learn about certification and become a master in affiliate marketing and partnerships through Affise's learning resources.
How can businesses get started with Affise?
Businesses can easily get started with Affise by talking to an expert, booking a demo, or signing up for a free account, depending on their specific needs and requirements.
Does Heylink use cookies for tracking?
No, Heylink does not use cookies for tracking. It employs 7 different tracking methods, making cookieless tracking possible. For Affiliate network Campaigns, Heylink tracks clicks on your website and retrieves conversion data from the networks, without requiring any Personal Identifier Information (PII). For Direct Partnerships, where tracking occurs on both your website and the partner's webshop, Heylink tracks the click ID on your website and matches it with the Conversion ID on the partner's webshop, also without using PII.
Is using cookies for tracking optional in Heylink?
Yes, it's optional. If you want to collect external Marketing tags, you can use 1 cookie called "_hey". This cookie saves Referrer URL and external Marketing Tags like Google Click ID's, Facebook IDs, and custom UTM parameters. However, if you choose to collect external Marketing Tags via Heylink, you must obtain visitor consent for "Marketing and Statistical data" based on your specific requirements.
How often is my data updated in Heylink?
The data in Heylink is continuously updated in real-time, ensuring you have access to the latest insights and information.
Can I track data for direct partnerships that don't run through an affiliate network?
Yes, you can track data for direct partnerships without involving an affiliate network. Heylink's tracking capabilities allow you to monitor clicks and conversions even in direct partnerships, without the need for an intermediary network.
Can I see the entire journey of my conversions?
Yes, Heylink provides a comprehensive view of the entire conversion journey. From the initial click on your website to the final conversion on the partner's webshop, you can track and analyze the complete path of each conversion.
Can I use Heylink for data collection only?
Yes, Heylink's "Discover mode" enables data collection without automation or optimization. In "Discover mode," Heylink logs clicks on your site, providing valuable data to assess the potential for monetization before fully enabling Heylink's features.
Will Heylink show me links that I'm not currently monetizing?
Yes, Heylink's platform displays all your links, even those not currently monetized. This feature allows you to identify untapped monetization opportunities and optimize your strategies accordingly.
Can I use Heylink on TikTok/Instagram/Facebook/Newsletters?
Yes, you can use Heylink on various platforms, including TikTok, Instagram, Facebook, and Newsletters. Heylink's tracking and monitoring capabilities extend to these platforms, enabling you to manage and analyze affiliate links effectively.
I can't find an affiliate network that I am using in your system, how can I connect it?
Heylink regularly adds new Network integrations to its system. If you have a specific Network that you would like to be added, you can contact Heylink's support team at [email protected], and they will assist you in connecting the desired affiliate network.
Can I use Heylink for free?
Yes, Heylink offers a Freemium version that provides access to all features. With the Freemium version, you can add an unlimited number of users and websites. However, there are some limitations: commissions up to $2,500, one Network integration, and records (pageviews, clicks, and conversions) capped at 50,000 with historical data available for 6 months. If you require additional capabilities, you can explore Heylink's pricing plans to choose the one that best suits your needs.
How many users can I add to my Heylink account?
You can add an unlimited number of users to your Heylink account. From your profile settings, you can invite and manage new users efficiently.
Can I choose which currency I see the data in?
Yes, Heylink allows you to select the currency in which you want to view the data. This customization ensures you can understand and analyze your performance in your preferred currency.
What is True ROAS Ad Tracking?
True ROAS Ad Tracking is a powerful software designed to track and attribute the results of advertising efforts for e-commerce stores, particularly in the post iOS 14 world.
How does True ROAS work?
True ROAS tracks 100% of your Shopify orders and accurately attributes the outcomes to the appropriate Facebook ad, adset, and campaign, even in the context of the iOS 14 changes.
What benefits does True ROAS offer?
True ROAS provides an extreme advantage by leveraging accurate data for ad tracking, allowing businesses to optimize their advertising strategies and improve their return on ad spend (ROAS).
How easy is the setup process for True ROAS?
The setup process is incredibly easy with a 1-click setup feature, ensuring that you can start tracking your ads and gaining insights in just a matter of minutes.
Does True ROAS support custom shop integration?
Yes, True ROAS offers custom shop integration, making it adaptable to various e-commerce platforms, including Shopify and WooCommerce.
What is the significance of the Promethean AI Attribution & Machine Learning feature?
The Promethean AI Attribution & Machine Learning feature enhances the tracking and attribution process, utilizing advanced algorithms to provide intelligent insights for decision-making.
How does True ROAS help save on ad spend?
True ROAS enables businesses to save up to 63% on ad spend by providing faster and more accurate data for testing new ads, leading to better decisions.
What results have businesses achieved with True ROAS?
Businesses have reported impressive results, such as a +241% increase in store orders attributed to their ads and an average of 37% more ROI from their advertising efforts.
Is True ROAS compliant with GDPR and ethical tracking practices?
Yes, True ROAS is committed to GDPR compliance and ethical tracking practices, ensuring the privacy and data protection of users.
Is True ROAS endorsed by Facebook or Meta?
No, True ROAS is not endorsed by Facebook or Meta, and it's important to note that it's an independent solution for e-commerce ad tracking.
What is the frequency of data delivery with True ROAS?
True ROAS delivers data in real time and syncs it every 5 minutes, ensuring you have access to up-to-date insights for your advertising campaigns.
βοΈ Conclusion
The information in this comparison about Affise and Heylink and TrueRoas is presented to help you make your own, informed, decision about which has the best link building service for you.
How do you know if Affise or Heylink or TrueRoas is right for you?
- Affise seems to be best suited for brands, agencies, and businesses looking to establish and expand partnerships for performance marketing and seeking an all-in-one partner marketing solution.
- Heylink seems to be ideal for affiliate marketers and businesses seeking to optimize their affiliate marketing efforts and improve revenue attribution.
- TrueRoas seems to be best suited for e-commerce store owners and marketers seeking accurate and effective ad tracking and attribution solutions in the context of post iOS 14 changes..
You can use this data to compare Affise and Heylink to other link building services, and to assess how well thesy meet your needs.
If you want to further compare Affise and Heylink, we recommend that you research further by visiting their websites, checking customer reviews, and social media channels like Reddit to see what other people are saying.
Hopefully, this comparison of Affise and Heylink and TrueRoas has given you further insight into what they offer, and if the features they offer are what you're looking for.