📋 Table of Contents: Trackier vs Voluum | Target Audiences | PROS Compared | CONS Compared | Features | Integrations | High Level Features | Pricing | Useful Links & Resources | Refund Policies | Contact Information | Frequently Asked Questions | Conclusion | Alternatives to Trackier

⭐ Trackier vs Voluum

Compare the popular link building services Trackier and Voluum side-by-side to see which one is right for you, including SEO services offered, pro & cons, FAQs, and more.

💡 Trackier Summary
💡 Voluum Summary

Elevate marketing endeavors with Trackier, a powerful platform for effortless creation, automation, measurement, and optimization of campaigns.

It excels in partner attribution, communication, and performance management.

Trackier maximizes ROI and sustainability, offers insightful analytics, and shields against fraud.

Tailored solutions benefit various industries.

Customizable and user-friendly, it integrates with 300+ tools, supported by responsive customer support.

Users appreciate its intuitive interface and fast performance.

Challenges include manual payment process, limited real-time fraud tracking, occasional technical issues, UI and mobile improvements, feature development gaps, and dashboard concerns.

Read the full Trackier Review

Trackier

👉 Visit Trackier

Voluum is a leading ad tracking software that empowers media buyers with advanced analytical features and built-in optimization and automation tools, making it ideal for scaling and profiting from online marketing campaigns.

The cloud-based ad tracker collects detailed data, seamlessly connects with over 70 ad platforms, and provides real-time reporting on 30+ metrics.

Success stories highlight its ability to improve conversion rates, increase profitability, and enhance ROI. However, it comes at a higher cost, may have a learning curve, lacks some blog content, and could improve customer support for lower-tier plans.

Overall, Voluum remains a comprehensive and feature-rich ad tracking platform for media buyers and performance marketers.

Read the full Voluum Review

Voluum

👉 Visit Voluum

This guide uses data collected from their websites, as well as other sources, to help you decide which link building service is a better fit for your needs.

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🎯 Target Audiences Compared

Trackier Target Audience
Voluum Target Audience

The target audience for Trackier includes Ad Agencies & Brands, the iGaming Industry, and the Mobile Marketing Industry seeking solutions to enhance their marketing campaigns, attribution tracking, and performance management.

The target audience for Voluum is media buyers and online marketers looking for an ad tracking software to optimize all their campaigns and achieve better results from their online marketing efforts.

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👍 PROS: Trackier VS Voluum

The table below provides an overview of the advantages offered by Trackier and Voluum so that you can quickly see if what you need is available.

Trackier PROS
Voluum PROS
  • Advanced Tracking Technology: Offers advanced tracking technology for effective campaign and conversion monitoring.
  • Customizable and User-Friendly: Users find the platform customizable and easy to use, catering to different user experience levels.
  • Wide Range of Features: Provides a variety of features, contributing to efficient campaign management and affiliate tracking.
  • Global Reach: A focus on a global brand reach, serving businesses worldwide and prioritizing customer privacy.
  • Intuitive Interface: Intuitive interface making navigation easy and enhancing their experience.
  • Fast Performance: Fast platform performance, contributing to a seamless user experience.
  • Tailored Support: Tailored support and feature customization to align with individual business needs.
  • Ton of software integrations with other platforms.
  • Granular link tracking testing available for all plans.
  • In-depth traffic source tracking is amazing.
  • Detailed reporting: Voluum provides very comprehensive and detailed reporting, making it easy for users to analyze their data effectively.
  • Excellent support: Voluum offers strong customer support, and each user gets an account manager to assist them.
  • Wide variety of features: Voluum boasts a diverse range of features, giving it an edge over many of its competitors.
  • Comprehensive marketing tracking software with in-depth analysis of every marketing campaign.
  • Integrates with popular third-party traffic sources.
  • Covers a wide range of features including performance, analytics, fraud detection, and reporting.
  • Cloud-based, allowing easy access from anywhere with an internet connection, and the option to share data with the team.
  • Scalable program with flexible plans to suit business needs.

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👎 CONS: Trackier VS Voluum

The table below provides an overview of the advantages offered by Trackier and Voluum so that you can quickly see if what you need is available.

Trackier CONS
Voluum CONS
  • Payment Process: A manual payment process that some users find inconvenient, especially considering specific banking regulations.
  • Real-Time Fraud Tracking: Trackier has limitations in real-time fraud tracking, which can be concerning for timely fraud detection.
  • Technical Issues: Users report occasional technical issues, affecting overall usability.
  • UI and Mobile Experience: Users suggest improvements for the UI and mobile experience to enhance interaction.
  • Dashboard Problems: Users encounter problems with the dashboard, potentially impacting the overall user experience.
  • Pricing isn't suitable for low-budget individuals/teams.
  • Higher cost compared to competitors: Voluum's pricing may be higher than some of its competitors, even though it offers stable performance and a full set of desired features.
  • Interface limits displaying more than 3 dimensions.
  • Learning curve to master the platform.
  • Blog content could be improved: The blog lacks in-depth step-by-step articles that would be helpful for users.
  • User interface can be overwhelming, especially for beginners in affiliate marketing and tracking.
  • No free plan or free trial, only a demo is available.
  • Limited data retention, with longer retention requiring costly plan upgrades.
  • Customer support, especially for lower-tier plans, could be more responsive and personal.

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📌 Features Compared

The table below provides an overview of the features by Trackier and Voluum so that you can quickly see if the features you need are available.

Trackier Features
Voluum Features
  • Intuitive Tracking Platform: Trackier offers an easy-to-use and intuitive tracking platform, making it accessible to users of all levels.
  • Comprehensive Tools: Trackier offers additional tools like automation, install tracking, and more, enhancing the capabilities of marketers.
  • Deep Customization: The platform allows for deep customization, enabling tracking and performance assessment for various campaign aspects.
  • Ideal for Agencies: Ad agencies find Trackier valuable due to its versatility, scalability, and ability to cater to diverse client demands.
  • Optimization Tools: Trackier includes optimization tools for deep-linking and integration with various ad networks, backed by robust reporting capabilities.
  • Multi-Touch Attribution: Trackier offers multi-touch attribution, allowing marketers to evaluate the contribution of each touchpoint in the customer journey.
  • Click Fraud Solution: The platform comes with built-in click fraud protection, ensuring accurate data and excluding dubious traffic sources.
  • White Label Branding: Trackier supports white-label branding, helping users develop a strong brand identity and create successful marketing strategies.
  • Predictive Analytics: The inclusion of predictive analytics aids in fraud detection, ad campaign optimization, and overall performance improvement.
  • Robust Reporting: Trackier provides real-time reporting with detailed insights, including conversion timing, variance reports, and click-level logs.
  • Automated Affiliate Payouts: Users can automate cash distributions to affiliates, eliminating manual processes and enhancing efficiency.
  • Easy Integrations: The platform offers easy integration with a wide range of ad networks and traffic sources, streamlining workflows.
  • Custom Filters: Trackier allows users to create custom segments and automated flows for campaigns, users, and placements.
  • Event Tracking and Custom Goals: The platform supports event tracking and custom goals, enabling detailed monitoring and incentive planning.

Tracking:

  • Voluum allows for easy desktop and mobile ad tracking of all campaigns in one place.
  • Monitor ad campaign metrics such as visits, clicks, costs, and profits with the affiliate marketing dashboard.
  • Track different types of conversions throughout the visitor's journey with custom conversion tracking.
  • Track ad impressions each time your ad is loaded on a page.
  • Track organic traffic coming from other web pages or search engines.

Optimization:

  • Utilize the Traffic Distribution AI feature to optimize campaigns and send traffic to the best-performing offers, landing pages, or campaign flows.
  • Protect budgets with the Anti-Fraud Kit, which detects and blocks invalid traffic in campaign flows.
  • Precise geotargeting helps scale up campaigns for better performance.

Automation:

  • Integrate Voluum with ad platforms for centralized control of digital marketing campaigns.
  • Use the Automizer feature to automate tasks such as passing conversions, pausing and activating campaigns, changing bids, and setting rules and alerts.

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📌 Integrations Compared

The table below provides an overview of the integrations offered by Trackier and Voluum so that you can quickly see if the integrations you need are available.

Trackier Integrations
Voluum Integrations
  • Integrate with Mobile Measurement Partner (MMP)
  • Integration: Shopee
  • Third Party Tool Integration
  • Segment Trackier Integration
  • Network Integration
  • S2S Integration With Your Website
  • Click Signature Integration with AppsFlyer
  • HubSpot Integration
👉 Read more about Trackier Integrations here.
  • Full API Integrations (Specific integrations for traffic sources like Taboola, MGID, Revcontent, PropellerAds, ExoClick, Zeropark, Outbrain, Adsterra, TrafficJunky, and more).
  • Basic Manual Integrations (Google Ads, Facebook, ExoClick, Exoclick, Adsterra, and more).
👉 Read more about Voluum Integrations here.

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📌 High Level Features Summary

The list below compares the high level features offered by Trackier and Voluum so that you can very quickly see if the features you need are available.

Trackier High Level Features
Voluum High Level Features
Cloud Hosted
Self Hosted
Mobile App (Apple)
Mobile App (Android)
Chrome / Browser Extension
API (Open Link)
Cloud Hosted
Self Hosted
Mobile App (Apple)
Mobile App (Android)
Chrome / Browser Extension
API (Open Link)

💲 Pricing Compared

The list below provides an overview of the pricing offered by Trackier and Voluum.

Trackier
Voluum
Price Request Only
Free Plan
Trial
Demo
Pricing Link (Open Link)
Price (per Month) $199 - $599
Price (per Year) $179 - $539
Free Plan
Trial
Demo
Pricing Link (Open Link)

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Trackier Links
Voluum Links

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💵 Refund Policies Comparison

Having an easy-to-find & understand refund policy is vital for any business.

It shows that they stand behind their products and services, and are willing to give you a refund if you are not satisfied with your purchase.

Both Trackier and Voluum have refund policies, which we have summarized below.

Trackier Refund Policy:

Customers can cancel their account anytime before the next month to avoid future billing.

Refunds are available for first-month users within 14 days of cancellation, while recurring customers are not eligible for refunds.

Monthly subscription fees are billed in advance based on usage.

Trackier Refund Policy

Voluum Refund Policy:

The refund policy states that subscriptions, including annual or longer plans, automatically renew unless the client provides written notice 60 days before the current plan's end.

Subscription fees, including prepaid fees, are non-refundable if the client terminates the agreement or subscription early.

Upgrades and downgrades are possible but not subject to refunds.

Voluum may suspend or terminate accounts for non-payment, and the company reserves the right to change payment policies at any time.

Generally, Voluum does not offer refunds for any expenses incurred while using their services.

Voluum Refund Policy

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📧 Contact Information

Trackier Contact Information:

You can contact Trackier using the following methods:


Voluum Contact Information:

You can contact Voluum using the following methods:

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❓ Frequently Asked Questions

Trackier FAQs
Voluum FAQs

What is Trackier Performance & Mobile Marketing Software?

Trackier Performance & Mobile Marketing Software is a comprehensive platform designed to enhance marketing ROI by enabling users to create, automate, measure, and optimize all marketing campaigns in a single place.

How can Trackier help in achieving marketing success?

Trackier offers a Scalable Attribution Tracking Solution, allowing businesses to achieve marketing success by effectively measuring partner performance and optimizing campaigns. It also provides Real-time Partner Analytics Data to optimize marketing performance skilfully.

What is the significance of Partner Attribution in Trackier?

Partner attribution is crucial for binding affiliate networks into an organic system. While Trackier excels in this area, it offers more. For those concerned about efficient communication and performance management, Trackier provides a better alternative.

How can Trackier assist Ad Agencies & Brands, iGaming Industry, and Mobile Marketing Industry?

For Ad Agencies & Brands, iGaming Industry, and Mobile Marketing Industry, Trackier offers tailored solutions to address concerns like efficient communication, performance management, and maximizing return on expenditure.

How does Trackier tackle challenges related to Advertising Strategy?

Trackier acknowledges that even the best affiliate marketing strategies face budgeting challenges. To succeed, businesses must maximize their return on expenditure while ensuring sustainability. Trackier helps them take the leap into smart monetization.

How does Trackier protect against fraudulent activities?

The digital world has its share of bots and fraudsters, and Trackier helps prevent fraudulent activities in partner marketing campaigns. It shields against malicious agents that can hijack campaigns, resulting in high investment costs and compromised performance.

What are the benefits of using Trackier for mobile and web attribution?

Trackier offers a single dashboard that combines mobile and web attribution data. This dashboard records insightful data from both sources, upgrading partner marketing strategies by providing comprehensive insights.

Which industries can benefit from Trackier's solutions?

Trackier's solutions cater to a wide range of industries, including eCommerce, Gaming, Finance, Travel, SaaS, CTV & OTT, providing versatile options for various sectors.

How does Trackier support customization and integration with other tools?

Trackier's platform is highly customizable, allowing users to integrate with various tools as per their requirements. It comes pre-integrated with over 300 commonly used services for streamlined workflows.

How has Trackier been received by its users?

Trackier is trusted by over 1500+ happy customers across 20+ countries. Its effectiveness and impact are demonstrated through real case studies, showcasing its positive influence on businesses.

What is Voluum, and what does it offer?

Voluum is the leading ad tracking software designed for media buyers and online marketers. It provides advanced analytical features and built-in optimization & automation tools to help users scale and profit from their online marketing campaigns.

How can Voluum benefit my online marketing campaigns?

Voluum's ad tracker enables you to track, optimize, and automate all your advertising in one platform. It offers precise geotargeting, allowing you to scale up campaigns and improve revenue generation.

What pricing options does Voluum offer?

For detailed information on pricing plans, please visit the "Pricing" section on the Voluum website. Voluum likely offers different subscription tiers to cater to various business needs.

Does Voluum integrate with other platforms?

Yes, Voluum is integrated with 70+ ad platforms, making it easy to track campaigns across various advertising networks. Some of the integrated ad platforms include Taboola, MGID, Revcontent, PropellerAds, ExoClick, Zeropark, Outbrain, Adsterra, TrafficJunky, and more.

What resources does Voluum provide to its users?

Voluum offers a wide range of resources, including a beginner's AM guide, webinars, video tutorials, documentation, case studies, and a blog. Users can also access educational resources and participate in the Native Ads Masterclass.

Can I automate my marketing campaigns with Voluum?

Yes, Voluum provides automation tools that allow you to optimize and improve campaign performance automatically. These tools can be particularly useful in certain verticals, such as native ads.

How do I get started with Voluum?

To begin using Voluum, you can sign up for an account on their website. Additionally, there may be a demo available for users to see the platform's capabilities in action.

Does Voluum have collaboration features for teams?

Yes, Voluum offers collaboration tools that facilitate teamwork and streamline communication between team members. These features are designed to enhance productivity and efficiency in managing marketing campaigns.

Is my data secure with Voluum?

Voluum takes data security seriously and likely employs measures to safeguard user information. For specific details about their security policies, you can refer to their "Security" section on the website or relevant documentation.

How can I contact Voluum for further assistance?

For inquiries or support, you can likely find the "Contact Us" section on the Voluum website, where you will find contact details. Additionally, they may have a Referral Program that allows you to partner with them or a Resellers program for interested parties.

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⚙️ Conclusion

The information in this comparison about Trackier and Voluum is presented to help you make your own, informed, decision about which has the best link building service for you.

How do you know if Trackier or Voluum is right for you?

You can use this data to compare Trackier and Voluum to other link building services, and to assess how well they meet your needs.

If you want to further compare Trackier and Voluum, we recommend that you research further by visiting their websites, checking customer reviews, and social media channels like Reddit to see what other people are saying.

Hopefully, this comparison of Trackier and Voluum has given you further insight into what they offer, and if the features they offer are what you're looking for.

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🔀 Alternatives to Trackier

If you are looking for alternatives to Trackier, below is a list of comparisons to the most popular competitors.

⭐ Product Comparisons (2 Options)

⭐ Product Comparisons (3 Options)

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