⭐ Affise vs Brax vs ClickFlare

Affise is a comprehensive platform for partnership management, empowering businesses to build and expand partnerships for performance marketing.

With Affise MMP, it provides advanced tools for mobile attribution, optimizing app growth and measuring performance while safeguarding against fraud.

Trusted by over 1,000 customers worldwide, Affise offers exceptional tools for affiliate marketing and mobile attribution, boasting an impressive 99.99% uptime.

While it has a user-friendly interface and robust feature set, some limitations include limited reporting detail, performance issues, and relatively expensive pricing plans.

Overall, Affise is a powerful partner marketing solution for mid-market and enterprise businesses looking to scale effectively in the competitive world of performance marketing.

Read the full Affise Review

👉 Visit Affise

Brax is a powerful platform for managing native ads from one dashboard, offering A/B testing, team collaboration, and automation capabilities.

It allows users to connect multiple accounts, making it efficient for managing various brands and campaigns.

With comprehensive reporting and integration with Google Analytics, users can gain a clearer understanding of ROI.

Brax's Native Power Editor simplifies bulk adjustments and campaign optimization.

While it supports multiple currencies and offers good customer support, there are some limitations in terms of available networks and integration with Adobe Analytics.

The cost of the software may be a concern for some users.

Overall, Brax proves to be a valuable tool for maximizing ad performance and profitability.

Read the full Brax Review

👉 Visit Brax

ClickFlare offers a powerful solution for marketers and businesses seeking comprehensive insights into their digital campaigns.

Empowering with advanced funnel tracking, precise cost monitoring, and seamless integrations, ClickFlare delivers accurate attribution solutions, eliminating post-GDPR and iOS 14 concerns.

With automated revenue updates, customization options, and real-time event logs, ClickFlare streamlines data management and enhances campaign performance.

Integrating seamlessly with major platforms and providing versatile tracking capabilities, ClickFlare proves itself as a dynamic tool to optimize ROI and campaign outcomes.

Read the full ClickFlare Review

👉 Visit ClickFlare

The target audience for Affise is brands, agencies, and businesses looking to establish and expand partnerships for performance marketing and seeking an all-in-one partner marketing solution with advanced tools for mobile attribution, analytics, automation, and anti-fraud capabilities.

The target audience for Brax is performance-focused brands and agencies in the advertising industry who are seeking a centralized platform to manage, optimize, and scale their native ads across various networks, including Outbrain, Taboola, Revcontent, Content.ad, and Yahoo Gemini, with the added advantage of A/B testing creative variations, comparing performance metrics, and integrating data from existing systems to make informed decisions and achieve better return on investment.

The target audience for ClickFlare is digital marketers, advertisers, and businesses seeking advanced funnel tracking, accurate cost and revenue tracking, and integration with various ad networks and platforms to optimize their campaign performance and ROI.

• No Charge for Traffic: There are no payments required for clicks, which can help reduce costs.
• User-Friendly Interface: Both Affise's intuitive design and its built-in reporting tools make it easy to use and keep track of affiliate program performance.
• Comprehensive Customization Options: Flexible setting of costs, caps, targeting options, custom commission, bonus programs, and more allows for a personalized approach to affiliate marketing.
• Robust Feature Set: Affise serves as an excellent affiliate and partner marketing software for mid-market and enterprise businesses, with features such as analytics, automation, fraud protection, and promo codes tracking.
• Efficient Affiliate Management: The built-in CRM allows for easy management and tracking of affiliates' performance, complemented by partner management tools.
• Advanced Tracking and Reporting: Real-time statistics and reporting, event tracking, custom goals, and click-level fraud prevention provide insight and control.
• Additional Features: Other pros include referral rewards, billing for affiliates, complete API support, and custom domain tracking.

• Automatic Optimization: The platform optimizes ads automatically for maximum returns.
• Multiple Ad Networks: Ability to create campaigns for various advertising networks from one place.
• Multiple Ad Versions: Generate different ad versions easily by modifying visuals and headlines.
• Easy Scalability: Simplifies scaling native ad campaigns by reducing ad creation time.
• Automated Control over Campaign's CPC bid.
• Support for a wide variety of international currencies.
• Manage multiple ad accounts from one dashboard.
• Quickly create new ads across multiple platforms.
• Bulk content creation and upload features.
• Easy to use.
• Good customer support.

• ClickFlare offers advanced tracking functionalities for affiliate marketers and performance-based agencies.
• Provides both redirect and direct tracking options, allowing for precise monitoring of traffic and conversions.
• Offers redirectless tracking, which is particularly useful for platforms like Facebook and Google that prefer direct tracking methods.
• Enables tracking of complex funnels, including multi-page funnels, branches, and different flow scenarios.
• Supports accurate tracking of revenue and conversions, even for intraday and confirmed revenue.
• ClickFlare's Conversion API provides accurate data and frequent updates, enhancing tracking quality and scalability.
• Allows for posting conversions via API to popular platforms like Facebook, Google, and TikTok.
• Offers robust activity and tracking logs, providing detailed insights into user behavior and conversions.

• Limited Reporting Detail: The statistics reports are not very comprehensive, lacking detailed insights.
• Performance Issues: Some users have reported issues with lagging and slow loading in-app pages, which may hinder usability.
• Lack of Publisher Network: Without a publisher network, opportunities for finding new affiliate partners to expand the program may be limited.
• Expensive Pricing Plans: Compared to some alternatives, Affise's pricing plans are relatively costly, and more pricing options are needed to cater to different needs.
• Low Frequency of Feeds: This may affect the timeliness of information updates.
• Inadequate Support for Bugs: The platform has been criticized for poor bug support, potentially affecting stability and user satisfaction.

• Limited Networks: The platform has a limited number of networks for campaigns, though efforts are in progress to expand.
• Lack of integration with Adobe Analytics.
• Some of the platform's features are not immediately obvious.
• The cost of the software can add up quickly.

• AdSense Arbitrage is not fully supported on ClickFlare for content sites, though there's potential for updates.
• Limited Information: Lack of information online to to assess weaknesses in relation to its competitors.

Platform Features:

• Affise is a platform for partnership management, allowing brands and agencies to establish and expand partnerships for performance marketing.
• Affise MMP (Mobile Measurement Partner) provides elevated mobile attribution capabilities.
• Affise Performance offers advanced analytics, automation, and anti-fraud tools for Affiliate Networks and Digital Agencies.
• Affise Mobile Attribution provides a comprehensive suite of tools for app growth, including user acquisition campaign scaling and fraud protection.
• Affise Reach helps businesses discover potential partners within a vast global network and streamlines onboarding and training processes.
• Affise prevents fraud from affecting campaigns.

Affise Performance Marketing Platform:

• Tailored for Affiliate Networks and Digital Agencies.
• Provides advanced analytics, automation, and anti-fraud capabilities.
• Impressive 99.99% uptime for uninterrupted service.

Affise Mobile Attribution:

• Comprehensive suite of tools for app growth.
• Effortless scaling of user acquisition campaigns.
• Accurate performance measurement and fraud protection.

Affise Reach:

• Discover potential partners within a global network.
• Streamlined onboarding and training processes.
• Boost awareness and revenue through scalable partner marketing strategies.

Create Campaigns

• Easily create campaigns for multiple ad networks.
• Set CPCs, budgets, and device targeting.
• Geo-target campaigns to reach specific audiences.
• Configure tracking parameters for all campaigns.
• Duplicate campaigns across various ad networks.

Bulk Ad Builder

• Instantly create ad variants with different titles and images.
• Set advanced tracking parameters for each ad.
• Generate hundreds of ad variations in seconds.
• Upload multiple images or provide image URLs.
• Push ad creatives to multiple campaigns simultaneously.
• Directly integrate with Revcontent, Outbrain, Taboola, and Yahoo Gemini.
• Re-use ads between campaigns.

Automate Bidding, Pausing, And Budget Adjustments

• Automatically enable, disable, and change CPC bids or budgets at specific times.
• Synchronize campaign settings between Brax and ad networks.
• Schedule changes take effect instantly.
• Real-time visibility of CPC changes.

Reporting And Editing

• Manage all ads across Outbrain, Taboola, RevContent, and Yahoo in one place.
• Filter, search, and customize reporting data.
• Pause or disable underperforming ads with a single button.
• Make edits and changes to campaigns directly from reports.
• Export reporting data to spreadsheets for in-depth analysis.

Calculated Metrics

• Create custom calculated metrics from multiple data sources for instant insights.
• View metrics across campaigns, ads & publishers.
• Use metrics for automatic optimization, pausing ads, blocking publishers, or adjusting bids.
• Compare cost, revenue, profit, and ROI side by side.

Multiple Currencies

• Support for 100's of different foreign currencies, including USD, Euros, YENs, Pounds, and more.

Google Analytics Integration

• Connect any metric from Google Analytics, Adsense, and AdX.
• View ad network data alongside Google Analytics data in reporting.
• Use in custom rules and calculated metrics for automatic optimization.

Automate Optimization

• Optimize campaigns automatically using custom rules based on key metrics.
• Adjust campaign bids, turn off campaigns, pause ads, and adjust publisher & target bids.

Import Any Data Source

• Import revenue data from multiple sources for better performance understanding.
• Import from Voluum, Thrive, Internal DB, or any other source.
• Use data in custom rules for automatic optimization.

User & Team Management

• Add users to gain insights on changes and updates across teams.
• User-specific alerts and notifications.
• Multiple team members across accounts.
• Personal logins for users.

CSV Export

• Easily export data in universal CSV file format.
• Export creative groups including titles, images, and URLs.
• Export campaign and ad performance data.
• Export post-click Google data.

The Tracker of All Trackers

• Comprehensive tracking of visitors' actions and interactions throughout the funnel.
• Ensures accurate data collection and analysis.

Tracking that Works for Everyone

• Advanced funnel tracking capability, regardless of complexity.
• Accurately monitors each step of the funnel.

Universal Tracking Tag

• Single tracking script for tracking any event on any platform.

Live Events Log

• Real-time monitoring of recorded visits, clicks, and conversions.
• Detailed historical record for reference.

Custom Metrics

• Build custom metrics using formulae.
• Tailor tracking to specific needs.

Custom Conversions

• Define and compare multiple conversion types.
• Identify the best-converting traffic segments.

• API
• Postback integration (S2S)
• Pixel integration
• FraudScore
• 24Metrics FraudShield

👉 Read more about Affise Integrations here.

Native integrations include Outbrain, Taboola, Yahoo Gemini, Revcontent and Google Analytics

👉 Read more about Brax Integrations here.

Conversion API Integrations:

• Enable real-time data-rich conversion event feedback from Meta's (Facebook Ads), TikTok, and Google Ads.
• No developer required for integration.
• Customizable approach to pass specific conversion data as per your preferences.
• Compliant with the latest data privacy regulations.

Automated Revenue Tracking Integrations:

• Accurate revenue tracking for individual conversions.
• Utilizes reliable methods like server-to-server postback, image pixel, or javascript tags.
• Seamless connection to feed providers for up-to-date campaign performance insights.
• Special integration with partners like Tonic, System1, Sedo, and DomainActive for automated intraday and confirmed revenue statistics.

Integrated Cost Tracking:

• Enhances optimization decision making.
• Offers easy report generation for paid traffic campaigns.
• Integrations with Facebook Ads, Google Ads, TikTok Ads, Taboola, RevContent, Outbrain, and more.
• Advanced integration and attribution models for accurate cost reporting at different campaign levels.

Other Integrations in ClickFlare:

• Universal Tag
• Voluum Importer
• Drill Down Reports
• Custom Metrics
• Custom Conversions
• Live Events Log
• Additional integrations with external tools like TheOptimizer.io, Google Ads, Facebook Ads, TikTok Ads, Taboola, Outbrain, DomainActive, Tonic, System1, and Sedo.

👉 Read more about ClickFlare Integrations here.

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API	❌

Price (per Month)	$500 - $1,500
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$199 - $2,499
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$69 - $329
Price (per Year)	$89 - $429
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

• YouTube: (Open Link)

What is Affise?

Affise is a platform for partnership management, enabling brands and agencies to establish and expand partnerships for performance marketing. It offers comprehensive solutions for affiliate marketing and mobile attribution.

What does Affise MMP (Mobile Measurement Partner) do?

Affise MMP takes mobile attribution to a whole new level, providing advanced tools to optimize app growth and accurately measure performance while safeguarding against fraud.

How many customers does Affise serve?

Affise is trusted by over 1,000 happy customers worldwide, making it a reliable partner for performance marketing needs.

What is Affise Performance Marketing Platform?

Affise Performance Marketing Platform is tailored for Affiliate Networks and Digital Agencies, offering exceptional tools such as advanced analytics, automation, and anti-fraud capabilities.

What is the uptime of Affise Performance?

Affise Performance boasts an impressive 99.99% uptime, ensuring uninterrupted service and reliable performance.

How does Affise Mobile Attribution benefit app growth?

Affise Mobile Attribution provides a comprehensive suite of tools to supercharge app growth, enabling effortless scaling of user acquisition campaigns and accurate performance measurement while protecting against fraud.

What is Affise Reach and how does it simplify partnership management?

Affise Reach helps businesses discover potential partners within a vast global network and streamlines the onboarding and training process, maximizing productivity and efficiency.

How can Affise Reach help generate revenue?

Affise Reach enables businesses to implement consistent and scalable partner marketing strategies, highlighting new products, creative content, and enticing commissions to boost awareness and revenue.

How can one become an Affise Certified Partner?

To become an Affise certified agency expert, one can learn about certification and become a master in affiliate marketing and partnerships through Affise's learning resources.

How can businesses get started with Affise?

Businesses can easily get started with Affise by talking to an expert, booking a demo, or signing up for a free account, depending on their specific needs and requirements.

What is Brax?

Brax is a powerful platform that allows you to manage all your native ads from a single dashboard, providing an opportunity to maximize return on investment by handling Outbrain, Taboola, Revcontent, Content.ad, and Yahoo Gemini campaigns in one place.

Who is Brax designed for?

Brax is primarily designed for leading performance-focused brands and agencies in the advertising industry who seek a centralized platform to create, optimize, and scale their native ads across various networks.

What benefits can I expect from using Brax?

By using Brax, you can A/B test creative variations across campaigns and networks, identify top-performing creatives, compare performance metrics across different advertising channels, integrate data from existing systems like Google Analytics for informed decision-making, and achieve better return on investment.

Can I manage multiple accounts on Brax?

Yes, Brax allows you to connect multiple accounts, enabling you to manage dozens of brands, campaigns, and channels seamlessly.

How does Brax simplify team collaboration?

Brax empowers users with comprehensive team access and permission management, allowing you to manage multiple users and permission levels effortlessly. You can grant access by role, organization, or campaign, view activity by user, and remove access without changing passwords.

What makes Brax's Native Power Editor special?

Brax's Native Power Editor enables you to make bulk adjustments to budgets, bids, and other campaign aspects quickly and efficiently. It presents a familiar spreadsheet-style editor, making it easier to launch and optimize campaigns with speed and effectiveness.

How does Brax provide a clearer understanding of ROI?

Brax offers a holistic view of performance across campaigns, content, and publishers, allowing you to compare apples to apples. By importing and integrating data from existing systems like Google Analytics, you gain a better understanding of how native advertising performs for your company.

What features help ensure accurate and trustworthy data?

Brax allows you to define tracking tags once for accurate and consistent data forever. You can use macros to dynamically insert campaign name, ad ID, and publisher ID, avoiding dirty data from human error and wasted media spend based on faulty assumptions.

How does Brax automate campaign optimization?

Brax lets you set simple rules for automatic ad performance optimization. You can adjust around key performance indicators, such as "time on site" or "cost per action," making it easy to pause ads with low engagement, reward successful placements, and exclude underperforming ones.

Can Brax handle multiple currencies?

Yes, Brax supports 100's of different foreign currencies, including USD, Euros, YENs, Pounds, and more, catering to a wide range of advertising needs across different regions.

What is ClickFlare and how does it work?

ClickFlare is an advanced tracking system designed to empower marketers and businesses by providing comprehensive insights into their digital campaigns. It allows you to track visitors' actions and interactions at every step of the funnel and beyond, helping you understand your customers' journey.

Why should I choose ClickFlare over other tracking systems?

ClickFlare stands out due to its user-centric design and powerful features. Unlike limited and poorly designed alternatives, ClickFlare offers accurate tracking, advanced funnel monitoring, and seamless integration with various traffic sources and ad networks for precise cost tracking.

What does "Advanced Funnel Tracking" mean?

ClickFlare's Advanced Funnel Tracking feature enables you to create and monitor complex marketing funnels with ease. Regardless of how deep or intricate your funnel is, ClickFlare ensures accurate tracking of every step, giving you valuable insights into your campaign performance.

How does ClickFlare handle GDPR, iOS 14, and attribution concerns?

ClickFlare addresses post-GDPR, iOS 14, and cookie-based attribution issues through its Conversions API. It feeds accurate conversion data through APIs to major platforms like Facebook, Google Ads, and TikTok, ensuring accurate attribution even in changing data privacy landscapes.

Can ClickFlare help with revenue and cost tracking?

Yes, ClickFlare streamlines revenue tracking by eliminating manual CSV uploads. You can connect your preferred search feed provider, and revenues will be automatically imported as they are updated. Additionally, ClickFlare accurately tracks the cost of your paid traffic campaigns on all levels by connecting to supported ad networks.

What is the Universal Tracking Tag feature?

ClickFlare's Universal Tracking Tag allows you to track any event on any platform with a single tracking script. This provides flexibility and simplifies event tracking across various platforms, reducing the need for complex setups.

Tell me more about ClickFlare's integration capabilities.

ClickFlare seamlessly integrates with various tools and platforms, such as TheOptimizer, Voluum, Google Ads, Facebook Ads, TikTok Ads, and more. This ensures your campaigns are detected and imported effortlessly, enhancing performance comparison and real-time event logging.

Can I customize metrics and conversions with ClickFlare?

Absolutely. ClickFlare offers features like Custom Metrics and Custom Conversions, allowing you to build your own metrics and define multiple conversion types. This enables you to tailor your tracking to your specific campaign goals.

How does ClickFlare's Live Events Log benefit me?

ClickFlare's Live Events Log provides real-time insights into visits, clicks, and conversions. This allows you to stay up-to-date with campaign activities and have a detailed record to refer back to for analysis and optimization.

What does ClickFlare's "System Activity" feature offer?

ClickFlare's System Activity feature keeps track of all changes affecting your account, including updates, deletions, and executed actions. This helps you maintain control and transparency over your campaign management.