⭐ AnyTrack vs Voluum vs Voonix

AnyTrack is a cutting-edge ad tracking software that empowers digital marketers with comprehensive tracking, attribution, and conversion synchronization capabilities.

It caters to a wide range of marketing models and integrates seamlessly with popular platforms and networks.

With real-time insights, standardized data, and automation features, it helps marketers optimize campaigns effectively.

However, there are some challenges, including data feedback issues, plan limitations, and integration challenges, which might require time for familiarization.

Despite this, AnyTrack remains a valuable tool for enhancing affiliate marketing and accelerating growth through data-driven insights.

Read the full AnyTrack Review

👉 Visit AnyTrack

Voluum is a leading ad tracking software that empowers media buyers with advanced analytical features and built-in optimization and automation tools, making it ideal for scaling and profiting from online marketing campaigns.

The cloud-based ad tracker collects detailed data, seamlessly connects with over 70 ad platforms, and provides real-time reporting on 30+ metrics.

Success stories highlight its ability to improve conversion rates, increase profitability, and enhance ROI. However, it comes at a higher cost, may have a learning curve, lacks some blog content, and could improve customer support for lower-tier plans.

Overall, Voluum remains a comprehensive and feature-rich ad tracking platform for media buyers and performance marketers.

Read the full Voluum Review

👉 Visit Voluum

Voonix targets iGaming affiliates and professionals, offering a comprehensive solution to streamline and optimize affiliate marketing operations, maximizing profits across various programs.

Its single integrated system saves valuable time by eliminating manual logins, while the open API enhances insights and ROI.

Cloud-based and responsive, it ensures accessibility from anywhere.

Voonix covers financial aspects like payment tracking and supports diverse revenue models.

With a strong track record and user praise, however, being relatively new, its full potential compared to competitors remains to be fully evaluated.

Read the full Voonix Review

👉 Visit Voonix

The target audience for AnyTrack is digital marketers, including direct-to-consumer (DTC) brands, eCommerce businesses, lead generation agencies, affiliate marketers, and SEO marketers, who seek to track, attribute, and synchronize conversions across various ad platforms and marketing channels.

The target audience for Voluum is media buyers and online marketers looking for an ad tracking software to optimize all their campaigns and achieve better results from their online marketing efforts.

The target audience for Voonix is iGaming affiliates and professionals seeking a tool to streamline and enhance their operations by automating the collection of statistics and data from operators in the iGaming industry.

• Real-time Insights: Provides real-time insights into conversion data across multiple marketing tools, allowing users to optimize campaigns and improve ROI effectively.
• Standardized Data: Enables standardization of conversion data, making it easy to leverage across different ad networks.
• Funnel Analysis: Offers insights into funnels to build meaningful retargeting audiences, enhancing the reach and effectiveness of campaigns.
• Accurate Conversion Attribution: Regain control over conversion flow by attributing conversions accurately to specific marketing efforts.
• Seamless Integration: Integrates seamlessly with any marketing stack, including most ad and affiliate marketing platforms. Also, facilitates easy tracking of affiliate income, with the biggest affiliate platforms onboard.
• User Experience: Boasts a well-designed, easy-to-use platform with a comprehensive dashboard and a user-friendly interface for campaign tracking. Furthermore, it's easy to install without any coding required.
• Tracking: Provides 1st party tracking and ensures compliance with ITP (Intelligent Tracking Prevention).
• Affordability: Offers a free plan for basic use alongside affordable pricing options.
• Multi-channel Tracking: With Anytrack.io, users can gather data from various marketing channels, providing a comprehensive view of performance and areas that require improvement.
• Advanced Attribution: Uses cutting-edge algorithms to accurately attribute revenue, helping businesses understand the most profitable channels.
• Optimization Capabilities: Allows users to set goals, track progress, and make data-driven decisions, all aimed at enhancing marketing results.

• Ton of software integrations with other platforms.
• Granular link tracking testing available for all plans.
• In-depth traffic source tracking is amazing.
• Detailed reporting: Voluum provides very comprehensive and detailed reporting, making it easy for users to analyze their data effectively.
• Excellent support: Voluum offers strong customer support, and each user gets an account manager to assist them.
• Wide variety of features: Voluum boasts a diverse range of features, giving it an edge over many of its competitors.
• Comprehensive marketing tracking software with in-depth analysis of every marketing campaign.
• Integrates with popular third-party traffic sources.
• Covers a wide range of features including performance, analytics, fraud detection, and reporting.
• Cloud-based, allowing easy access from anywhere with an internet connection, and the option to share data with the team.
• Scalable program with flexible plans to suit business needs.

• Experienced Team: Voonix's team boasts over 30 years of collective experience in the iGaming industry, spanning both operator and affiliate roles.
• Affiliate-Focused Design: The team's extensive experience allows them to understand the needs of affiliates, leading to the creation of tools tailored to meet these requirements.
• Confidence Building: Voonix aims to rebuild trust among affiliates and simplify their tasks, demonstrating a commitment to enhancing the affiliate experience.

• Data Feedback Issues: Some users have reported problems with data not being relayed back to platforms like Facebook, which can hinder campaign optimization.
• Plan Limitations: Entry-level plans have pixel restrictions, potentially limiting users with multiple landing pages or products.
• Integration Challenges: While it integrates with many platforms, there are notable exceptions, such as AdRoll. Additionally, some users find the integration process with different affiliate platforms to be tricky.
• Attribution Limitation: The platform doesn't fully address the attribution window tracking problem.
• Interface Complexity: Anytrack.io has a feature-rich interface, which might be overwhelming for some users, requiring time for familiarity.
• Cost Concerns: The platform's complexity and data-handling capabilities might make it expensive for small businesses or startups.

• Pricing isn't suitable for low-budget individuals/teams.
• Higher cost compared to competitors: Voluum's pricing may be higher than some of its competitors, even though it offers stable performance and a full set of desired features.
• Interface limits displaying more than 3 dimensions.
• Learning curve to master the platform.
• Blog content could be improved: The blog lacks in-depth step-by-step articles that would be helpful for users.
• User interface can be overwhelming, especially for beginners in affiliate marketing and tracking.
• No free plan or free trial, only a demo is available.
• Limited data retention, with longer retention requiring costly plan upgrades.
• Customer support, especially for lower-tier plans, could be more responsive and personal.

• Relatively New Platform: Despite the experienced team, Voonix is a relatively new entrant in the market, having been introduced in 2017.
• Limited Information: Lack of information online to to assess weaknesses in relation to its competitors.

Marketing Stack Connector

• A Plug & Play Platform
• Built for performance marketers in the fast-paced digital industry.
• One Tag for easy tracking, attribution, and synchronization of conversions across all marketing tools.
• AutoTrack Events to automatically track outbound clicks and form submissions without coding.
• AutoTag & SubId's to ensure perfect funnel tracking and attribution across marketing tools, channels, affiliate networks, and advertisers.

Use A Single Tag To Connect Your Entire Marketing Ecosystem And Streamline Your Data Flow

• Analytics Connection to connect all pixels and analytics tools to the same conversion data.
• Affiliate Networks integration with over 60 integrated networks and custom integrations on demand.
• Traffic Sources synchronization for optimal conversion tracking and URL tracking templates.
• Data-Driven Marketing Made REALLY Easy.

Run Smart Campaigns

• Custom Audiences based on real conversion data for targeted ads.
• Simultaneous campaigns across ad networks using granular audience data.
• Granular Conversion Data for actionable insights on content value and product conversions.

Tracking:

• Voluum allows for easy desktop and mobile ad tracking of all campaigns in one place.
• Monitor ad campaign metrics such as visits, clicks, costs, and profits with the affiliate marketing dashboard.
• Track different types of conversions throughout the visitor's journey with custom conversion tracking.
• Track ad impressions each time your ad is loaded on a page.
• Track organic traffic coming from other web pages or search engines.

Optimization:

• Utilize the Traffic Distribution AI feature to optimize campaigns and send traffic to the best-performing offers, landing pages, or campaign flows.
• Protect budgets with the Anti-Fraud Kit, which detects and blocks invalid traffic in campaign flows.
• Precise geotargeting helps scale up campaigns for better performance.

Automation:

• Integrate Voluum with ad platforms for centralized control of digital marketing campaigns.
• Use the Automizer feature to automate tasks such as passing conversions, pausing and activating campaigns, changing bids, and setting rules and alerts.

Monetization and Time Saving:

• Voonix offers a single integrated system to monetize all affiliate programs and save time.
• Users can try the software for 14 days for free and get a demo.

Vision and Benefits:

• Voonix's vision is to make users' lives easier and more transparent.
• It is the best and easiest way to track stats from all affiliate programs.

Efficient Tracking:

• With Voonix, manual logins to each operator are no longer needed to retrieve data.
• It collects data and provides users with a complete overview quickly.

API Integration:

• Voonix's open API integrates data with business intelligence tools.

Responsive Interface:

• Users can stay on top of their data on all devices, including PC, laptop, tablet, and phone.

Business Intelligence:

• Voonix helps users stay transparent, create insights, and maximize ROI.

Cloud-Based Solution:

• Being a cloud-based solution, users can access their data from anywhere.

Payments and Invoices:

• It allows users to track payments, generate invoices, and control cash flow.

User Management:

• Users can manage team members, assign roles, and control information access.

Support for Revenue Types:

• Voonix supports all revenue types, including Revshare, CPA, CPC, CPI, CPL, and more.
• Users can filter stats by country, sites, traffic sources, and groups.

Tracking Non-Standard Revenue:

• It allows users to track profit from manual stats and fixed fees, beyond standard revenue sources.

Easy Stats Access:

• Users can access their stats through 4 simple steps: pick server name, integrate advertisers, import data, and enjoy stats.

Compatibility and Supported Systems:

• Voonix supports around 85% of affiliate systems, continuously adding more networks.
• It works across various devices and users can check their stats anytime and anywhere.

Security and Discretion:

• Security is a top priority, and users can control what Voonix can see using the in-system user management system.

Website:

• AnyTrack is a connector that collects, processes, standardizes, and maps data across your marketing stack.
• You need to copy/paste the AnyTrack Tag on your website (called "Property" in AnyTrack).

The Pixels:

• Pixels are analytics and tracking codes connected to an asset (website).
• They are used mainly in a server-side context to send conversions through a server-side API.
• Each pixel has its settings, including a pixel ID from the analytics or ad network's dashboard.

Conversion Data Mapping:

• Mapping the conversions received in AnyTrack with the conversion data sent to the pixel/api integration.

The Conversion Sources:

• Conversion sources are where the conversions occur first.
• They include affiliate networks (CJ Affiliates, TradeDoubler, Awin, ClickBank), affiliate management platforms (Hasoffers, Cake, Post Affiliate Pro), eCommerce platforms (Shopify, Woocommerce), and smart decision tree forms (Leadshook, Typeform).

Takeaways:

• All integrations are predefined with step-by-step guidelines provided on the dashboard.
• No coding or special adjustments to the site are needed to start tracking.
• Data will start showing up on the dashboard as soon as the AnyTrack tag is added to the site.

👉 Read more about AnyTrack Integrations here.

• Full API Integrations (Specific integrations for traffic sources like Taboola, MGID, Revcontent, PropellerAds, ExoClick, Zeropark, Outbrain, Adsterra, TrafficJunky, and more).
• Basic Manual Integrations (Google Ads, Facebook, ExoClick, Exoclick, Adsterra, and more).

👉 Read more about Voluum Integrations here.

• 2000+ supported gaming brands

👉 Read more about Voonix Integrations here.

Cloud Hosted	❌
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API	❌

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	✅
Mobile App (Android)	✅
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	✅
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Price (per Month)	$50 - $300
Price (per Year)	$42 - $250
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$199 - $599
Price (per Year)	$179 - $539
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

Price	Request Only
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Webinars: (Open Link)

• Knowledge Hub: (Open Link)

• YouTube: (Open Link)

• Knowledge Hub: (Open Link)

What is AnyTrack?

AnyTrack is a real-time ad tracking software designed to empower digital marketers with comprehensive tracking, attribution, and conversion synchronization capabilities across their entire marketing ecosystem.

How does AnyTrack work?

AnyTrack offers a simple and powerful Tag that automatically tracks, attributes, and syncs all conversions from any data source to analytics and marketing tools, providing marketers with real-time validation and instant setup without any coding skills required.

What are the use cases for AnyTrack?

AnyTrack caters to various marketing models and use cases, including tracking lead generation funnels, monitoring customer journeys and affiliate conversions, tracking engagements and sales generated from blogs, and capturing data points triggered by leads and customers across the marketing stack.

How does AnyTrack integrate with other platforms?

AnyTrack provides one-click integrations with popular e-commerce platforms, ad networks, apps, and affiliate networks like Shopify, WooCommerce, Google Analytics, Google Ads, Facebook, and many others, ensuring seamless and instant setup.

What are the benefits of using AnyTrack's Data Driven Marketing features?

AnyTrack's built-in conversion, attribution, and audience data pipelines enable marketers to unlock a "done for you" complex conversion data logic, track marketing funnels efficiently, and gain actionable insights from over 30 tracking data points.

How does AnyTrack help marketers with automation and orchestration?

AnyTrack's automation at scale feature seamlessly identifies the marketing stack and products in minutes, enabling data orchestration across all ad pixels and marketing tools, allowing marketers to activate advanced data-driven marketing campaigns across all platforms.

Can AnyTrack track conversions in Google Ads and Facebook Ads?

Yes, AnyTrack provides full conversion data syncing in real-time for Google Ads and allows one-click setup with Facebook Conversion API, providing marketers with accurate and confident optimization.

How does AnyTrack help with Multi-Channel Marketing?

AnyTrack synchronizes the entire customer journey, enabling marketers to optimize for every type of conversion across various ad networks, improving campaign ROI and targeting profitable audiences.

Is AnyTrack suitable for SEO marketers?

Absolutely, AnyTrack allows SEO marketers to uncover the true ROI of their efforts and scale their content with data-driven marketing insights.

What do entrepreneurs and experts say about AnyTrack?

Entrepreneurs and marketers, including Neil Patel, praise AnyTrack as an advanced affiliate marketing tool that speeds up processes and delivers better results.

What is Voluum, and what does it offer?

Voluum is the leading ad tracking software designed for media buyers and online marketers. It provides advanced analytical features and built-in optimization & automation tools to help users scale and profit from their online marketing campaigns.

How can Voluum benefit my online marketing campaigns?

Voluum's ad tracker enables you to track, optimize, and automate all your advertising in one platform. It offers precise geotargeting, allowing you to scale up campaigns and improve revenue generation.

What pricing options does Voluum offer?

For detailed information on pricing plans, please visit the "Pricing" section on the Voluum website. Voluum likely offers different subscription tiers to cater to various business needs.

Does Voluum integrate with other platforms?

Yes, Voluum is integrated with 70+ ad platforms, making it easy to track campaigns across various advertising networks. Some of the integrated ad platforms include Taboola, MGID, Revcontent, PropellerAds, ExoClick, Zeropark, Outbrain, Adsterra, TrafficJunky, and more.

What resources does Voluum provide to its users?

Voluum offers a wide range of resources, including a beginner's AM guide, webinars, video tutorials, documentation, case studies, and a blog. Users can also access educational resources and participate in the Native Ads Masterclass.

Can I automate my marketing campaigns with Voluum?

Yes, Voluum provides automation tools that allow you to optimize and improve campaign performance automatically. These tools can be particularly useful in certain verticals, such as native ads.

How do I get started with Voluum?

To begin using Voluum, you can sign up for an account on their website. Additionally, there may be a demo available for users to see the platform's capabilities in action.

Does Voluum have collaboration features for teams?

Yes, Voluum offers collaboration tools that facilitate teamwork and streamline communication between team members. These features are designed to enhance productivity and efficiency in managing marketing campaigns.

Is my data secure with Voluum?

Voluum takes data security seriously and likely employs measures to safeguard user information. For specific details about their security policies, you can refer to their "Security" section on the website or relevant documentation.

How can I contact Voluum for further assistance?

For inquiries or support, you can likely find the "Contact Us" section on the Voluum website, where you will find contact details. Additionally, they may have a Referral Program that allows you to partner with them or a Resellers program for interested parties.

What is Voonix and how does it benefit affiliate marketers?

Voonix is an advanced affiliate tracking software designed to simplify operations and enhance profit optimization across diverse affiliate programs.

How does Voonix help save time for affiliate marketers?

By offering a single integrated system, Voonix eliminates the need for manual logins to various affiliate programs, thus saving valuable time.

How can businesses benefit from Voonix's open API?

Voonix's open API allows integration with business intelligence tools, enabling users to gain deeper insights and enhance ROI.

Is Voonix accessible across different devices?

Yes, Voonix is fully responsive, ensuring that users can check their affiliate stats on PC, laptop, tablet, and phone.

What is the advantage of Voonix being a cloud-based solution?

Voonix's cloud-based nature ensures that users can access their data from anywhere, promoting flexibility and convenience.

What financial aspects does Voonix cover for affiliate marketers?

Voonix enables users to track payments from advertisers, generate invoices, and maintain control over their cash flow.

Does Voonix support various types of revenue models?

Yes, Voonix supports a range of revenue types, including Revshare, CPA, CPC, CPI, and CPL, offering comprehensive insights.

Can Voonix track profits from non-standard revenue sources?

Absolutely, Voonix's capabilities extend to tracking manual stats and fixed fees, ensuring no revenue source is overlooked.

What are the steps to access affiliate stats with Voonix?

Users can access their stats by picking a server name, integrating advertisers, importing data, and then enjoying the comprehensive stats provided by Voonix.

What affiliate systems does Voonix support?

Voonix supports approximately 85% of gaming brand affiliate systems, continually adding more networks to its roster.

What hosting options does Voonix provide?

Hosting is predominantly on Voonix's own servers to ensure optimal maintenance and servicing, though advanced setups on users' own servers are also offered.

What do clients have to say about Voonix?

Clients such as Casino Gorilla, Kasinot Ilman Rekisteröitymistä, CasinoVergelijker.net, and SuperBigWin.nu have all praised Voonix for its optimization capabilities and usefulness in the affiliate industry.