✅ Voluum Review

Based on 139 G3 reviews:

(4.7/5)

💡 TL;DR Summary

Voluum is a leading ad tracking software that empowers media buyers with advanced analytical features and built-in optimization and automation tools, making it ideal for scaling and profiting from online marketing campaigns.

The cloud-based ad tracker collects detailed data, seamlessly connects with over 70 ad platforms, and provides real-time reporting on 30+ metrics.

Success stories highlight its ability to improve conversion rates, increase profitability, and enhance ROI. However, it comes at a higher cost, may have a learning curve, lacks some blog content, and could improve customer support for lower-tier plans.

Overall, Voluum remains a comprehensive and feature-rich ad tracking platform for media buyers and performance marketers.

👉 Visit Voluum

ℹ️ Introduction

Voluum is a leading ad tracking software that empowers media buyers with advanced analytical features and built-in optimization and automation tools, making it the ideal solution to scale and profit from online marketing campaigns.

With Voluum, users can efficiently track, optimize, and automate their ad campaigns across various platforms and ad types, including native, display, pop, email, search, push, social, and video.

The cloud-based ad tracker collects detailed data about visitors and conversions, enabling users to discover the most profitable combinations of traffic, ads, landing pages, and offers.

With over 70 integrations with ad platforms, Voluum seamlessly connects all elements of campaigns and provides real-time reporting on more than 30 metrics for both paid and organic traffic.

The platform also offers features like Traffic Distribution AI to optimize campaigns, Anti-Fraud Kit to protect budgets from invalid traffic, and Automizer to automate tasks and rules for efficient campaign management.

Voluum's success stories from clients demonstrate its ability to significantly improve conversion rates, increase profitability, and enhance ROI.

Additionally, the platform provides features tailored to team collaboration, with options for additional users, workspaces, and shared reports.

Voluum offers professional support with dedicated account management, onboarding, video tutorials, and live webinars.

With an extensive track record of supporting thousands of customers, tracking billions of conversions, and managing over $2.5 billion in revenue annually, Voluum solidifies its position as the go-to ad tracking platform for media buyers and performance marketers.

This review uses data collected from Voluum's website, as well as other online sources, to help you decide if Voluum is the best link building service for you.

🎯 Target Audience

The target audience for Voluum is media buyers and online marketers looking for an ad tracking software to optimize all their campaigns and achieve better results from their online marketing efforts.

👍 Voluum Pros

Ton of software integrations with other platforms.
Granular link tracking testing available for all plans.
In-depth traffic source tracking is amazing.
Detailed reporting: Voluum provides very comprehensive and detailed reporting, making it easy for users to analyze their data effectively.
Excellent support: Voluum offers strong customer support, and each user gets an account manager to assist them.
Wide variety of features: Voluum boasts a diverse range of features, giving it an edge over many of its competitors.
Comprehensive marketing tracking software with in-depth analysis of every marketing campaign.
Integrates with popular third-party traffic sources.
Covers a wide range of features including performance, analytics, fraud detection, and reporting.
Cloud-based, allowing easy access from anywhere with an internet connection, and the option to share data with the team.
Scalable program with flexible plans to suit business needs.

👎 Voluum Cons

Pricing isn't suitable for low-budget individuals/teams.
Higher cost compared to competitors: Voluum's pricing may be higher than some of its competitors, even though it offers stable performance and a full set of desired features.
Interface limits displaying more than 3 dimensions.
Learning curve to master the platform.
Blog content could be improved: The blog lacks in-depth step-by-step articles that would be helpful for users.
User interface can be overwhelming, especially for beginners in affiliate marketing and tracking.
No free plan or free trial, only a demo is available.
Limited data retention, with longer retention requiring costly plan upgrades.
Customer support, especially for lower-tier plans, could be more responsive and personal.

📌 Voluum Features

The list below provides an overview of the features offered by Voluum so that you can very quickly see if the features you need are available.

➕ Voluum Features List (click to expand/collapse)

Tracking:

Voluum allows for easy desktop and mobile ad tracking of all campaigns in one place.
Monitor ad campaign metrics such as visits, clicks, costs, and profits with the affiliate marketing dashboard.
Track different types of conversions throughout the visitor's journey with custom conversion tracking.
Track ad impressions each time your ad is loaded on a page.
Track organic traffic coming from other web pages or search engines.

Optimization:

Utilize the Traffic Distribution AI feature to optimize campaigns and send traffic to the best-performing offers, landing pages, or campaign flows.
Protect budgets with the Anti-Fraud Kit, which detects and blocks invalid traffic in campaign flows.
Precise geotargeting helps scale up campaigns for better performance.

Automation:

Integrate Voluum with ad platforms for centralized control of digital marketing campaigns.
Use the Automizer feature to automate tasks such as passing conversions, pausing and activating campaigns, changing bids, and setting rules and alerts.

📌 Voluum Integrations

The list below provides an overview of the integrations offered by Voluum so that you can very quickly see if the integrations you need are available.

➕ Voluum Integrations List (click to expand/collapse)

Full API Integrations (Specific integrations for traffic sources like Taboola, MGID, Revcontent, PropellerAds, ExoClick, Zeropark, Outbrain, Adsterra, TrafficJunky, and more).
Basic Manual Integrations (Google Ads, Facebook, ExoClick, Exoclick, Adsterra, and more).

👉 Read more about Voluum Integrations here.

📌 High Level Features Summary

The list below provides an overview of the high level features offered by Voluum so that you can very quickly see if the features you need are available.

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	✅
Mobile App (Android)	✅
Chrome / Browser Extension	❌
API (Open Link)	✅

💲 Voluum Pricing

The list below provides an overview of the pricing offered by Voluum.

Price (per Month)	$199 - $599
Price (per Year)	$179 - $539
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

🔗 Useful Links & Resources

Here are useful links and resources for Voluum:

Blog: (Open Link)
YouTube: (Open Link)
Docs & Knowledge Base: (Open Link)
Tutorials: (Open Link)
Webinars: (Open Link)
Knowledge Hub: (Open Link)

💵 Refund Policy for Voluum

A clear, accessible refund policy is vital for businesses, demonstrating confidence in their offerings and readiness to refund unsatisfied customers. Voluum has a refund policy, which is summarized below.

The refund policy states that subscriptions, including annual or longer plans, automatically renew unless the client provides written notice 60 days before the current plan's end.

Subscription fees, including prepaid fees, are non-refundable if the client terminates the agreement or subscription early.

Upgrades and downgrades are possible but not subject to refunds.

Voluum may suspend or terminate accounts for non-payment, and the company reserves the right to change payment policies at any time.

Generally, Voluum does not offer refunds for any expenses incurred while using their services.

Link to the Voluum Refund Policy

📧 Contacting Voluum

You can contact Voluum using the following methods:

Email Support: [email protected]
Address: ul. Lubicz 17G, 31-503 Krakow, Poland

❓ Frequently Asked Questions

What is Voluum, and what does it offer?

Voluum is the leading ad tracking software designed for media buyers and online marketers. It provides advanced analytical features and built-in optimization & automation tools to help users scale and profit from their online marketing campaigns.

How can Voluum benefit my online marketing campaigns?

Voluum's ad tracker enables you to track, optimize, and automate all your advertising in one platform. It offers precise geotargeting, allowing you to scale up campaigns and improve revenue generation.

What pricing options does Voluum offer?

For detailed information on pricing plans, please visit the "Pricing" section on the Voluum website. Voluum likely offers different subscription tiers to cater to various business needs.

Does Voluum integrate with other platforms?

Yes, Voluum is integrated with 70+ ad platforms, making it easy to track campaigns across various advertising networks. Some of the integrated ad platforms include Taboola, MGID, Revcontent, PropellerAds, ExoClick, Zeropark, Outbrain, Adsterra, TrafficJunky, and more.

What resources does Voluum provide to its users?

Voluum offers a wide range of resources, including a beginner's AM guide, webinars, video tutorials, documentation, case studies, and a blog. Users can also access educational resources and participate in the Native Ads Masterclass.

Can I automate my marketing campaigns with Voluum?

Yes, Voluum provides automation tools that allow you to optimize and improve campaign performance automatically. These tools can be particularly useful in certain verticals, such as native ads.

How do I get started with Voluum?

To begin using Voluum, you can sign up for an account on their website. Additionally, there may be a demo available for users to see the platform's capabilities in action.

Does Voluum have collaboration features for teams?

Yes, Voluum offers collaboration tools that facilitate teamwork and streamline communication between team members. These features are designed to enhance productivity and efficiency in managing marketing campaigns.

Is my data secure with Voluum?

Voluum takes data security seriously and likely employs measures to safeguard user information. For specific details about their security policies, you can refer to their "Security" section on the website or relevant documentation.

How can I contact Voluum for further assistance?

For inquiries or support, you can likely find the "Contact Us" section on the Voluum website, where you will find contact details. Additionally, they may have a Referral Program that allows you to partner with them or a Resellers program for interested parties.

⚙️ Conclusion

The information in this Voluum review is presented to help you make your own, informed, decision about whether this is the best link building service for you.

How do you know if Voluum is right for you?

Voluum seems to be best suited for media buyers and online marketers looking for an ad tracking software to optimize all their campaigns and achieve better results from their online marketing efforts.

You can use this data to compare Voluum to other link building services and to assess how well they meet your needs.

If you are considering Voluum but still unsure, we recommend that you research further by visiting their website, checking customer reviews, and social media channels like Reddit to see what other people are saying.

Voluum Reviews Reddit

Hopefully, this review of Voluum has given you further insight into what they offer, and if the features they offer are what you're looking for.

🔀 Alternatives to Voluum

If you're looking for alternatives to Voluum, below is a list of comparisons to the most popular link building alternatives to consider.