πŸ“‹ Table of Contents: FunnelFlux vs TrueRoas vs Voluum | Target Audiences | PROS Compared | CONS Compared | Features | Integrations | High Level Features | Pricing | Useful Links & Resources | Refund Policies | Contact Information | Frequently Asked Questions | Conclusion | Alternatives to FunnelFlux

⭐ FunnelFlux vs TrueRoas vs Voluum

Compare the popular online learning platforms FunnelFlux and TrueRoas and Voluum side-by-side to see which one is right for you, including similarities and differences in features, pricing, and more.

πŸ’‘ FunnelFlux Summary
πŸ’‘ TrueRoas Summary
πŸ’‘ Voluum Summary

FunnelFlux is a groundbreaking visual marketing tracker that revolutionizes tracking and optimizing campaigns through its flowchart-based system.

It offers flexibility and innovation beyond linear trackers, allowing marketers to build any funnel, from simple offers to intricate sequences with email marketing, opt-ins, testing, and automation.

It boasts features like MVT testing, automation, and bot detection, enabling users to dream big and create complex funnels.

The platform's visual funnel builder simplifies setup, and its commitment to updates and support ensures it stands out as a cutting-edge solution for data-driven decision-making.

Read the full FunnelFlux Review

FunnelFlux

πŸ‘‰ Visit FunnelFlux

TrueROAS is a game-changer in e-commerce advertising, especially post iOS 14.

This AI-powered tool redefines ad performance measurement with 1-click setup & offers insights refreshed every 5 minutes.

TrueROAS enables you to link results to specific Facebook ads, and it drives rapid, data-driven decisions.

Accurate tracking spans platforms, with real-time data and valuable customer support.

TrueROAS's value as a marketing tool is evident, though pricing and connectivity issues need attention.

Read the full TrueRoas Review

TrueRoas

πŸ‘‰ Visit TrueRoas

Voluum is a leading ad tracking software that empowers media buyers with advanced analytical features and built-in optimization and automation tools, making it ideal for scaling and profiting from online marketing campaigns.

The cloud-based ad tracker collects detailed data, seamlessly connects with over 70 ad platforms, and provides real-time reporting on 30+ metrics.

Success stories highlight its ability to improve conversion rates, increase profitability, and enhance ROI. However, it comes at a higher cost, may have a learning curve, lacks some blog content, and could improve customer support for lower-tier plans.

Overall, Voluum remains a comprehensive and feature-rich ad tracking platform for media buyers and performance marketers.

Read the full Voluum Review

Voluum

πŸ‘‰ Visit Voluum

This guide uses data collected from their websites, as well as other sources, to help you decide which online learning platform is a better fit for your needs.

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🎯 Target Audiences Compared

FunnelFlux Target Audience
TrueRoas Target Audience
Voluum Target Audience
The target audience for FunnelFlux is performance marketers and online advertisers who are seeking visual and comprehensive tracking and analytics solutions, with the choice of either self-hosted or cloud-hosted tracking, to enhance their funnel optimization and user journey strategies.
The target audience for TrueRoas is affiliate marketers, online advertisers, and digital entrepreneurs who need comprehensive ad tracking, link tracking, and PPC tracking solutions to optimize their campaigns, increase conversion rates, and gain better control over their affiliate links and marketing strategies.
The target audience for Voluum is media buyers and online marketers looking for an ad tracking software to optimize all their campaigns and achieve better results from their online marketing efforts.

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πŸ‘ PROS: FunnelFlux VS TrueRoas vs Voluum

The table below provides an overview of the advantages offered by FunnelFlux, TrueRoas and Voluum so that you can quickly see if what you need is available.

FunnelFlux PROS
TrueRoas PROS
Voluum PROS
  • Comprehensive tracking of over 60 Key Performance Indicators (KPIs) ensuring a detailed performance analysis.
  • Allows for in-depth competitor analysis by assessing lander conversion rates.
  • Features a user-friendly visual funnel builder for intuitive creation and monitoring of funnels, complemented by a visual funnel heatmap graph.
  • Highly adaptable statistics module catering to various user needs.
  • Exceptional speed performance; capable of handling 1M+ ticks daily on a $14.88 VPS.
  • Provides valuable insights with lifetime lead estimations without the necessity for autoresponder setup.
  • Comprehensive campaign analysis and optimization tools.
  • Robust customer support ensures user queries are promptly addressed.
  • Offers an affordable $1 one-month trial period.
  • Ensures efficient data routing with fast global redirects.
  • Quick access to vital statistics through lightning-fast quick stats.
  • Supports unlimited custom domains, granting users flexibility.
  • Delivers precise user insights with high accuracy IP/Device data.
  • Comprehensive reporting capabilities that are both powerful and flexible.
  • Prioritizes user privacy with easy cookieless tracking.
  • Accurate Tracking: Users have reported that the TrueROAS app provides accurate tracking of various advertising platforms such as Google, Facebook, and TikTok ads.
  • Real-time Data: The app offers real-time tracking, allowing users to monitor their ad campaigns and make informed decisions promptly.
  • Customer Support: The customer service of TrueROAS is praised for being helpful, responsive, and supportive, assisting users in solving any issues they encounter.
  • Value for Investment: Many users find the app to be valuable and a great investment, as it provides clear insights and helps in making better marketing decisions.
  • User Journey Insights: The app allows users to see the user journey along different touchpoints, providing insights into customer interactions.
  • Ton of software integrations with other platforms.
  • Granular link tracking testing available for all plans.
  • In-depth traffic source tracking is amazing.
  • Detailed reporting: Voluum provides very comprehensive and detailed reporting, making it easy for users to analyze their data effectively.
  • Excellent support: Voluum offers strong customer support, and each user gets an account manager to assist them.
  • Wide variety of features: Voluum boasts a diverse range of features, giving it an edge over many of its competitors.
  • Comprehensive marketing tracking software with in-depth analysis of every marketing campaign.
  • Integrates with popular third-party traffic sources.
  • Covers a wide range of features including performance, analytics, fraud detection, and reporting.
  • Cloud-based, allowing easy access from anywhere with an internet connection, and the option to share data with the team.
  • Scalable program with flexible plans to suit business needs.

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πŸ‘Ž CONS: FunnelFlux VS TrueRoas vs Voluum

The table below provides an overview of the advantages offered by FunnelFlux, TrueRoas and Voluum so that you can quickly see if what you need is available.

FunnelFlux CONS
TrueRoas CONS
Voluum CONS
  • Presents a steep learning curve necessitating a considerable time investment for mastery.
  • Doesn’t support native landing page creation; necessitates third-party software for this functionality.
  • Absence of a free trial option might deter potential users.
  • Requires a certain level of technical knowledge for full utilization.
  • Performance Issues: Some users have mentioned initial issues with the app's performance, including slow loading times and UI issues on mobile devices.
  • Mobile Adjustments: Users have expressed a desire for the ability to make adjustments to their campaigns directly through the mobile app.
  • Pricing: A few users find the pricing of the app to be on the higher side, which might be a concern for smaller stores or businesses.
  • Connectivity Problems: There are reports of accounts getting disconnected, which can disrupt the tracking and monitoring of ad campaigns.
  • Technical Setup: Setting up the tracking has been challenging for some users, leading to frustrations and potential cancellation of subscriptions.
  • Pricing isn't suitable for low-budget individuals/teams.
  • Higher cost compared to competitors: Voluum's pricing may be higher than some of its competitors, even though it offers stable performance and a full set of desired features.
  • Interface limits displaying more than 3 dimensions.
  • Learning curve to master the platform.
  • Blog content could be improved: The blog lacks in-depth step-by-step articles that would be helpful for users.
  • User interface can be overwhelming, especially for beginners in affiliate marketing and tracking.
  • No free plan or free trial, only a demo is available.
  • Limited data retention, with longer retention requiring costly plan upgrades.
  • Customer support, especially for lower-tier plans, could be more responsive and personal.

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πŸ“Œ Features Compared

The table below provides an overview of the features offered by FunnelFlux, TrueRoas and Voluum so that you can quickly see if the features you need are available.

FunnelFlux Features
TrueRoas Features
Voluum Features

Visual Funnel Building:

  • Create complex or simple funnels with an intuitive visual editor.

Reporting Engine:

  • Access a powerful reporting system for comprehensive insights into campaign performance.

Funnel Heatmaps:

  • Visualize user behavior with funnel heatmaps for effective analysis.

Multi-user Support:

  • Collaborate with team members by providing access to multiple users.

Lifetime Value Tracking:

  • Monitor and track the lifetime value of customers within your funnels.

Email Opt-in Conversion Tracking:

  • Measure and optimize email opt-in conversions for better engagement.

Deployment Options:

  • Choose between self-hosted or managed versions for flexibility in infrastructure management.

No-Redirect JavaScript Tracking:

  • Utilize advanced tracking without relying on redirects for improved performance.

Automatic EPV Optimization Nodes:

  • Implement automatic traffic routing based on performance to optimize conversion rates.

Time on Page Tracking:

  • Monitor user engagement by tracking the time users spend on each page.

Multivariate Testing:

  • Conduct multivariate testing to compare different variations and improve funnel performance.

Built-in Statistical Significance:

  • Analyze data with statistical significance meters to make informed decisions.

Getting Started:

  • Quick and easy setup process.
  • Tracks 100% of Shopify orders.
  • Attributes results to the correct Facebook ad, adset, and campaign in a post iOS 14 world.

Supports Everything:

  • Custom shop integration.
  • Addresses issues with ad platforms and glorified UTM tracking tools.
  • Provides reliable ROAS measurement.
  • Addresses problems with inconsistent ad attribution and customer journey matching.
  • Enables fast, predictable, and cost-effective testing.
  • Prevents wasting time on unprofitable ads.

Scale with Confidence:

  • Boosts ROI by +20.31% in 60 days.
  • Increases attributed orders by +243%.
  • Ensures every conversion is linked to the exact order number.
  • All-in-one Ads Manager with a reliable source of truth.

True Tracking:

  • Uses TrueAttribution AI to collect and analyze data from various sources.
  • Matches data to the correct Facebook or Google Ad.
  • Utilizes a revolutionary TrueAttribution Algorithm.
  • Provides unique eCom insights.
  • One Ads Manager for ads, influencers, email, etc.
  • Developed by data analysts leveraging AI.

Cost Savings:

  • Shows cost savings by using TrueROAS.
  • Illustrates potential savings from missing orders, overpriced testing, inaccurate attribution, time waste, running unprofitable ads, and unreliable scaling.

TrueROAS ROI:

  • Demonstrates how TrueROAS can turn wasted ad spend into positive ROI.
  • Compares costs before and after TrueROAS implementation.
  • Shows substantial increase in ROI (+3567%).

True Tracking Benefits:

  • Uses advanced tracking methods (not old "cookie-way").
  • Ensures accurate conversion tracking.
  • Doesn't rely on data modeling, but real data.
  • Specifically designed for eCom stores.
  • Provides unique eCommerce metrics.
  • GDPR compliant.

Tracking:

  • Voluum allows for easy desktop and mobile ad tracking of all campaigns in one place.
  • Monitor ad campaign metrics such as visits, clicks, costs, and profits with the affiliate marketing dashboard.
  • Track different types of conversions throughout the visitor's journey with custom conversion tracking.
  • Track ad impressions each time your ad is loaded on a page.
  • Track organic traffic coming from other web pages or search engines.

Optimization:

  • Utilize the Traffic Distribution AI feature to optimize campaigns and send traffic to the best-performing offers, landing pages, or campaign flows.
  • Protect budgets with the Anti-Fraud Kit, which detects and blocks invalid traffic in campaign flows.
  • Precise geotargeting helps scale up campaigns for better performance.

Automation:

  • Integrate Voluum with ad platforms for centralized control of digital marketing campaigns.
  • Use the Automizer feature to automate tasks such as passing conversions, pausing and activating campaigns, changing bids, and setting rules and alerts.

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πŸ“Œ Integrations Compared

The table below provides an overview of the integrations offered by FunnelFlux, TrueRoas and Voluum so that you can quickly see if the integrations you need are available.

FunnelFlux Integrations
TrueRoas Integrations
Voluum Integrations
  • Clickbank
  • Clickfunnels
  • Partial MS Ads Integration
  • Google Ads Integration
  • Landerlab
  • ActiveCampaign (Forms)
  • TikTok API
  • Facebook Conversions API (CAPI)
πŸ‘‰ Read more about FunnelFlux Integrations here.
  • Shopify & Woocommerce
  • Custom shop integration
  • Facebook & Instagram
  • Google Ads & YouTube
  • TikTok
πŸ‘‰ Read more about TrueRoas Integrations here.
  • Full API Integrations (Specific integrations for traffic sources like Taboola, MGID, Revcontent, PropellerAds, ExoClick, Zeropark, Outbrain, Adsterra, TrafficJunky, and more).
  • Basic Manual Integrations (Google Ads, Facebook, ExoClick, Exoclick, Adsterra, and more).
πŸ‘‰ Read more about Voluum Integrations here.

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πŸ“Œ High Level Features Summary

The list below compares the high level features offered by FunnelFlux and TrueRoas and Voluum so that you can very quickly see if the features you need are available.

FunnelFlux High Level Features
TrueRoas High Level Features
Voluum High Level Features
Cloud Hosted βœ…
Self Hosted βœ…
Mobile App (Apple) ❌
Mobile App (Android) ❌
Chrome / Browser Extension ❌
API (Open Link) βœ…
Cloud Hosted βœ…
Self Hosted ❌
Mobile App (Apple) ❌
Mobile App (Android) ❌
Chrome / Browser Extension ❌
API ❌
Cloud Hosted βœ…
Self Hosted ❌
Mobile App (Apple) βœ…
Mobile App (Android) βœ…
Chrome / Browser Extension ❌
API (Open Link) βœ…

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πŸ’² Pricing Compared

The list below provides an overview of the pricing offered by FunnelFlux, TrueRoas and Voluum.

FunnelFlux Pricing
TrueRoas Pricing
Voluum Pricing
Price (per Month) $99
Free Plan ❌
Trial βœ…
Demo ❌
Pricing Link (Open Link)
Price (per Month) $150 - $599
Price (per Year) $99 - $599
Free Plan ❌
Trial βœ…
Demo βœ…
Pricing Link (Open Link)
Price (per Month) $199 - $599
Price (per Year) $179 - $539
Free Plan ❌
Trial ❌
Demo βœ…
Pricing Link (Open Link)

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FunnelFlux Links
TrueRoas Links
Voluum Links

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πŸ’΅ Refund Policies Comparison

Having an easy-to-find & understand refund policy is vital for any business.

It shows that they stand behind their products and services, and are willing to give you a refund if you are not satisfied with your purchase.

All three products, FunnelFlux, TrueRoas, and Voluum have refund policies, which we have summarized below.

FunnelFlux Refund Policy:

FunnelFlux FZCO offers a 3-Day Money Back Warranty for product satisfaction.

Refunds are available for full or discounted licenses within the first 3 days of purchase, excluding $1 trials.

Managed FunnelFlux subscriptions won't be refunded due to infrastructure costs, but pro-rated refunds may be considered case-by-case.

FunnelFlux Refund Policy

TrueRoas Refund Policy:

No refund policy found for TrueRoas.

TrueRoas Refund Policy

Voluum Refund Policy:

The refund policy states that subscriptions, including annual or longer plans, automatically renew unless the client provides written notice 60 days before the current plan's end.

Subscription fees, including prepaid fees, are non-refundable if the client terminates the agreement or subscription early.

Upgrades and downgrades are possible but not subject to refunds.

Voluum may suspend or terminate accounts for non-payment, and the company reserves the right to change payment policies at any time.

Generally, Voluum does not offer refunds for any expenses incurred while using their services.

Voluum Refund Policy

πŸ“§ Contact Information

FunnelFlux Contact Information:

You can contact FunnelFlux using the following methods:


TrueRoas Contact Information:

You can contact TrueRoas using the following methods:


Voluum Contact Information:

You can contact Voluum using the following methods:

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❓ Frequently Asked Questions

FunnelFlux FAQs
TrueRoas FAQs
Voluum FAQs

What is FunnelFlux, and what does it offer?

FunnelFlux is a visual marketing tracker that lets you build tracking setups using flowcharts and diagrams, providing an alternative to traditional trackers.

Why should I choose FunnelFlux over other tracking solutions?

FunnelFlux offers the flexibility to build complex funnels using a visual builder, including features like email marketing, MVT testing, automation, and bot detection.

How is FunnelFlux different from linear trackers?

Unlike linear trackers, FunnelFlux allows you to create any type of funnel, from simple offers to complex sequences involving opt-ins, email marketing, testing, and automation.

What are the limitations of traditional trackers that FunnelFlux addresses?

Traditional trackers lack the ability to create advanced funnels, opt-in tracking, MVT testing, automation, and bot detection, all of which FunnelFlux provides.

How does FunnelFlux's flexibility benefit marketers?

FunnelFlux allows marketers to create and modify funnel routes, enabling upselling, cross-selling, skipping to specific funnel stages, and customizing traffic routes.

What tracking methods does FunnelFlux support?

FunnelFlux supports both redirect and redirectless tracking methods, providing versatility in tracking user interactions and optimizing campaigns.

What is Fluxify technology, and how does it work?

Fluxify is FunnelFlux's proprietary technology that enables repurposing and testing of external pages within seconds, enhancing tracking capabilities.

Does FunnelFlux offer heatmap reporting?

Yes, FunnelFlux provides heatmap reporting, allowing users to visualize data in a visually informative manner for better insights.

What are EPV optimization nodes in FunnelFlux?

EPV optimization nodes are automatic traffic routing points that direct visitors based on performance, optimizing conversion rates within the funnel.

What is True ROAS Ad Tracking?

True ROAS Ad Tracking is a powerful software designed to track and attribute the results of advertising efforts for e-commerce stores, particularly in the post iOS 14 world.

How does True ROAS work?

True ROAS tracks 100% of your Shopify orders and accurately attributes the outcomes to the appropriate Facebook ad, adset, and campaign, even in the context of the iOS 14 changes.

What benefits does True ROAS offer?

True ROAS provides an extreme advantage by leveraging accurate data for ad tracking, allowing businesses to optimize their advertising strategies and improve their return on ad spend (ROAS).

How easy is the setup process for True ROAS?

The setup process is incredibly easy with a 1-click setup feature, ensuring that you can start tracking your ads and gaining insights in just a matter of minutes.

Does True ROAS support custom shop integration?

Yes, True ROAS offers custom shop integration, making it adaptable to various e-commerce platforms, including Shopify and WooCommerce.

What is the significance of the Promethean AI Attribution & Machine Learning feature?

The Promethean AI Attribution & Machine Learning feature enhances the tracking and attribution process, utilizing advanced algorithms to provide intelligent insights for decision-making.

How does True ROAS help save on ad spend?

True ROAS enables businesses to save up to 63% on ad spend by providing faster and more accurate data for testing new ads, leading to better decisions.

What results have businesses achieved with True ROAS?

Businesses have reported impressive results, such as a +241% increase in store orders attributed to their ads and an average of 37% more ROI from their advertising efforts.

Is True ROAS compliant with GDPR and ethical tracking practices?

Yes, True ROAS is committed to GDPR compliance and ethical tracking practices, ensuring the privacy and data protection of users.

Is True ROAS endorsed by Facebook or Meta?

No, True ROAS is not endorsed by Facebook or Meta, and it's important to note that it's an independent solution for e-commerce ad tracking.

What is the frequency of data delivery with True ROAS?

True ROAS delivers data in real time and syncs it every 5 minutes, ensuring you have access to up-to-date insights for your advertising campaigns.

What is Voluum, and what does it offer?

Voluum is the leading ad tracking software designed for media buyers and online marketers. It provides advanced analytical features and built-in optimization & automation tools to help users scale and profit from their online marketing campaigns.

How can Voluum benefit my online marketing campaigns?

Voluum's ad tracker enables you to track, optimize, and automate all your advertising in one platform. It offers precise geotargeting, allowing you to scale up campaigns and improve revenue generation.

What pricing options does Voluum offer?

For detailed information on pricing plans, please visit the "Pricing" section on the Voluum website. Voluum likely offers different subscription tiers to cater to various business needs.

Does Voluum integrate with other platforms?

Yes, Voluum is integrated with 70+ ad platforms, making it easy to track campaigns across various advertising networks. Some of the integrated ad platforms include Taboola, MGID, Revcontent, PropellerAds, ExoClick, Zeropark, Outbrain, Adsterra, TrafficJunky, and more.

What resources does Voluum provide to its users?

Voluum offers a wide range of resources, including a beginner's AM guide, webinars, video tutorials, documentation, case studies, and a blog. Users can also access educational resources and participate in the Native Ads Masterclass.

Can I automate my marketing campaigns with Voluum?

Yes, Voluum provides automation tools that allow you to optimize and improve campaign performance automatically. These tools can be particularly useful in certain verticals, such as native ads.

How do I get started with Voluum?

To begin using Voluum, you can sign up for an account on their website. Additionally, there may be a demo available for users to see the platform's capabilities in action.

Does Voluum have collaboration features for teams?

Yes, Voluum offers collaboration tools that facilitate teamwork and streamline communication between team members. These features are designed to enhance productivity and efficiency in managing marketing campaigns.

Is my data secure with Voluum?

Voluum takes data security seriously and likely employs measures to safeguard user information. For specific details about their security policies, you can refer to their "Security" section on the website or relevant documentation.

How can I contact Voluum for further assistance?

For inquiries or support, you can likely find the "Contact Us" section on the Voluum website, where you will find contact details. Additionally, they may have a Referral Program that allows you to partner with them or a Resellers program for interested parties.

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βš™οΈ Conclusion

The information in this comparison about FunnelFlux and TrueRoas and Voluum is presented to help you make your own, informed, decision about which has the best link building service for you.

How do you know if FunnelFlux or TrueRoas or Voluum is right for you?

You can use this data to compare FunnelFlux and TrueRoas to other link building services, and to assess how well thesy meet your needs.

If you want to further compare FunnelFlux and TrueRoas, we recommend that you research further by visiting their websites, checking customer reviews, and social media channels like Reddit to see what other people are saying.

Hopefully, this comparison of FunnelFlux and TrueRoas and Voluum has given you further insight into what they offer, and if the features they offer are what you're looking for.

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