⭐ ClickFlare vs RedTrack vs Wicked Reports
Compare the popular online learning platforms ClickFlare and RedTrack and Wicked Reports side-by-side to see which one is right for you, including similarities and differences in features, pricing, and more.
ClickFlare offers a powerful solution for marketers and businesses seeking comprehensive insights into their digital campaigns.
Empowering with advanced funnel tracking, precise cost monitoring, and seamless integrations, ClickFlare delivers accurate attribution solutions, eliminating post-GDPR and iOS 14 concerns.
With automated revenue updates, customization options, and real-time event logs, ClickFlare streamlines data management and enhances campaign performance.
Integrating seamlessly with major platforms and providing versatile tracking capabilities, ClickFlare proves itself as a dynamic tool to optimize ROI and campaign outcomes.
Read the full ClickFlare Review
RedTrack is an all-in-one performance marketing analytics platform operating on 1st party cookies, offering hyper-accurate tracking and attribution for conversions, revenue, and events from various ad networks.
Its versatility lies in automation capabilities, empowering users with customizable reports, ROI understanding, and integrations with ad channels and e-commerce platforms.
RedTrack's Partnership Portal supports affiliate marketing efforts, ensuring data accuracy.
With a user-friendly interface, transparent cost breakdowns, and powerful automation, RedTrack streamlines campaign management and data analysis, offering a reliable, secure, and trustworthy platform for advertisers to make informed decisions and maximize ROI.
However, some users may face challenges in tracking accuracy and customer support responsiveness.
Read the full RedTrack Review
Wicked Reports is a top-notch multi-touch marketing attribution software catering to digital marketing agencies, advanced media buyers, and ecommerce brands.
It stands out as a top choice, empowering agencies to demonstrate their value to clients through powerful marketing attribution solutions, showcasing higher ROAS, and fostering transparent discussions about campaign performance.
Its key strengths lie in educating and retaining clients with data-driven evidence, while unparalleled agency support ensures maximum value from the platform.
Wicked Reports covers various channels, provides a free walkthrough, and offers a comprehensive view of attribution, making it a valuable tool for enhancing marketing efforts and showcasing agency impact.
However, users should be aware of potential tracking and reporting issues and the learning curve for the interface.
Read the full Wicked Reports Review
This guide uses data collected from their websites, as well as other sources, to help you decide which online learning platform is a better fit for your needs.
🎯 Target Audiences Compared
👍 PROS: ClickFlare VS RedTrack vs Wicked Reports
The table below provides an overview of the advantages offered by ClickFlare, RedTrack and Wicked Reports so that you can quickly see if what you need is available.
- ClickFlare offers advanced tracking functionalities for affiliate marketers and performance-based agencies.
- Provides both redirect and direct tracking options, allowing for precise monitoring of traffic and conversions.
- Offers redirectless tracking, which is particularly useful for platforms like Facebook and Google that prefer direct tracking methods.
- Enables tracking of complex funnels, including multi-page funnels, branches, and different flow scenarios.
- Supports accurate tracking of revenue and conversions, even for intraday and confirmed revenue.
- ClickFlare's Conversion API provides accurate data and frequent updates, enhancing tracking quality and scalability.
- Allows for posting conversions via API to popular platforms like Facebook, Google, and TikTok.
- Offers robust activity and tracking logs, providing detailed insights into user behavior and conversions.
- Amazing set of features, some exclusive to RedTrack.
- Great customer support.
- Multi-lingual support.
- Free auto-optimization.
- No limits on data storage.
- Excellent value for money.
- Constant development and regular addition of new features.
- Accurate tracking capabilities superior to Google and Funnel Analytics.
- User-friendly and intuitive interface.
- Full range of click and conversion attribution technologies.
- Integrated with major networks.
- Reliable, secure, and trustworthy platform.
- Great onboarding process.
- Real-time analysis capabilities.
- Built-in bot and fraud detection.
- Customizable plans based on clients' needs.
- Affordable plans with a good set of features for all price points.
- Reporting tools that ease the analysis process.
- Versatile team-sharing capabilities.
- Unified platform for centralized traffic source integration and campaign data analysis.
- Ad optimization features for better performance and ROI.
- Reported conversions are delayed by 12 to 24 hours, making real-time decision-making challenging.
- Tracking and reporting issues have been experienced by some users, leading to discrepancies in data.
- Support may have limitations in addressing specific tracking and reporting problems.
- Might require additional custom spreadsheet workarounds for more reliable data analysis.
- The interface may have a learning curve for users not familiar with attribution reporting tools.
👎 CONS: ClickFlare VS RedTrack vs Wicked Reports
The table below provides an overview of the advantages offered by ClickFlare, RedTrack and Wicked Reports so that you can quickly see if what you need is available.
- AdSense Arbitrage is not fully supported on ClickFlare for content sites, though there's potential for updates.
- Limited Information: Lack of information online to to assess weaknesses in relation to its competitors.
- Some fantastic features are not easily discoverable.
- Discrepancies experienced by some users in tracking accuracy.
- Reports of customer support unresponsiveness and refund difficulties.
- Onboarding process can be confusing and time-consuming for some.
- Plans might have redundant features for certain users.
- Some features require support assistance to find.
- Team sharing limited to two most expensive plans.
- Significant learning curve for new users.
- Limited 14-day free trial.
- Cloud-based system might have accessibility issues due to internet or server problems.
- Provides a comprehensive view of attribution across different channels (Facebook, Google, etc.).
- Offers last-click attribution and scientific attribution models for deeper insights into the impact of ad sources on conversions.
- Allows tracking of offline conversions for a more complete understanding of campaign performance.
- Offers cohort analysis and LTV (lifetime value) reporting for better long-term analysis.
- Integrates with major advertising and email platforms, ensuring compatibility with various tech stacks.
- Affordable entry-level option for businesses looking to get started with attribution tracking.
📌 Features Compared
The table below provides an overview of the features offered by ClickFlare, RedTrack and Wicked Reports so that you can quickly see if the features you need are available.
The Tracker of All Trackers
- Comprehensive tracking of visitors' actions and interactions throughout the funnel.
- Ensures accurate data collection and analysis.
Tracking that Works for Everyone
- Advanced funnel tracking capability, regardless of complexity.
- Accurately monitors each step of the funnel.
Universal Tracking Tag
- Single tracking script for tracking any event on any platform.
Live Events Log
- Real-time monitoring of recorded visits, clicks, and conversions.
- Detailed historical record for reference.
Custom Metrics
- Build custom metrics using formulae.
- Tailor tracking to specific needs.
Custom Conversions
- Define and compare multiple conversion types.
- Identify the best-converting traffic segments.
Tracking & Attribution
- Track and attribute conversions, revenue, and events in one place.
- Accurate data for Meta (FB), Google, TikTok & other ad networks even after iOS 14.
Reports & Insights
- Scale campaigns with reports & insights.
- Quickly understand ROI, block losing combinations, and scale winning ads.
- Create custom reports, monitor ad spend, returns, and revenue.
- Get insights about the customer journey and use various attribution models.
Partner Marketing
- Track, analyze, and scale beyond paid ads with the Partnership Portal.
- Work with publishers, referrals, influences, and use tracking links or promo codes.
- Ensure data accuracy and attribution consistency.
Automation
- Create rules to automate routine operations for Meta (FB), Google, TikTok, Taboola, and more.
- Say goodbye to manual ad monitoring and let technology automate it.
- Gain cost transparency, data breakdowns, and a single platform for all marketing activities.
Integrations
- One-click turnkey integrations with 200+ ad channels, e-commerce platforms, and affiliate networks.
- Build custom cases with RedTrack API for real-time tracking & attribution across all marketing channels.
Optimize Ad Spend
- Increase ROI by cutting losers and scaling winners
Attribution Time Windows
- Forever conversion and revenue tracking from cold traffic top of funnel ads
FunnelVision vs. Last Click
- Lower Your CAC for Better ROAS
Cold Traffic ROI
- Accurate measurement of cold traffic sales conversions days and weeks later
Subscription Attribution
- Connect recurring subscription payments to top of funnel paid media campaigns
Customer Lifetime Value
- Powerful cohort and conversion reports for customer journey understanding
Ecom Attribution Models
- Multi-Touch Attribution optimized for ecommerce brands
1st Party Data Conversions
- Accurate conversion data based on 1st party data from Klaviyo, Shopify, etc.
📌 Integrations Compared
The table below provides an overview of the integrations offered by ClickFlare, RedTrack and Wicked Reports so that you can quickly see if the integrations you need are available.
Conversion API Integrations:
- Enable real-time data-rich conversion event feedback from Meta's (Facebook Ads), TikTok, and Google Ads.
- No developer required for integration.
- Customizable approach to pass specific conversion data as per your preferences.
- Compliant with the latest data privacy regulations.
Automated Revenue Tracking Integrations:
- Accurate revenue tracking for individual conversions.
- Utilizes reliable methods like server-to-server postback, image pixel, or javascript tags.
- Seamless connection to feed providers for up-to-date campaign performance insights.
- Special integration with partners like Tonic, System1, Sedo, and DomainActive for automated intraday and confirmed revenue statistics.
Integrated Cost Tracking:
- Enhances optimization decision making.
- Offers easy report generation for paid traffic campaigns.
- Integrations with Facebook Ads, Google Ads, TikTok Ads, Taboola, RevContent, Outbrain, and more.
- Advanced integration and attribution models for accurate cost reporting at different campaign levels.
Other Integrations in ClickFlare:
- Universal Tag
- Voluum Importer
- Drill Down Reports
- Custom Metrics
- Custom Conversions
- Live Events Log
- Additional integrations with external tools like TheOptimizer.io, Google Ads, Facebook Ads, TikTok Ads, Taboola, Outbrain, DomainActive, Tonic, System1, and Sedo.
- RedTrack offers one-click integrations with 200+ ad channels and networks, as well as e-commerce platforms and other tools.
- Facebook (Meta) Ads
- Google Ads
- Bing
- TikTok
- Taboola
- Outbrain
- Revcontent
- Shopify
- WooCommerce
- ClickBank
- And more...
Supported Platforms:
- Facebook Ads
- Google Ads
- Shopify
- ReCharge
- PayPal
- Stripe
- Woo Commerce
- Hubspot
- Klaviyo
- Many more
Advertising Integration Features:
- Automatic tracking links for Google Ads and Facebook to monitor ad spend
- Auto-tagging of marketing links for time-saving and data accuracy
- Detection of one-time sales, repeat buyers, and subscription sales for attribution
CRM and Email Integration Features:
- Integration with popular CRMs like Hubspot and Klaviyo
- Zapier lead and sale conversion connection for other CRMs
- Auto-tagging of email clicks for bottom-of-the-funnel optimization
- Accurate detection of lead conversions
E-commerce Integration Features:
- Payment software integration to enable ROI attribution from every sale
- Seamless connection with leading e-commerce platforms like Shopify and ReCharge
Setup and Data Management:
- Simple and easy setup process that takes minutes
- No need to reconnect or authorize integrations repeatedly
- Wicked Dashboard ensures accurate data representation for all marketing elements
Benefits of Integrations:
- Avoid mismanaged campaigns by relying on trustworthy data
- Get comprehensive insights into every ad, lead source, and website conversion
📌 High Level Features Summary
The list below compares the high level features offered by ClickFlare and RedTrack and Wicked Reports so that you can very quickly see if the features you need are available.Cloud Hosted | ✅ |
Self Hosted | ❌ |
Mobile App (Apple) | ❌ |
Mobile App (Android) | ❌ |
Chrome / Browser Extension | ❌ |
API | ❌ |
Cloud Hosted | ✅ |
Self Hosted | ❌ |
Mobile App (Apple) | ✅ |
Mobile App (Android) | ✅ |
Chrome / Browser Extension | ❌ |
API (Open Link) | ✅ |
Cloud Hosted | ✅ |
Self Hosted | ❌ |
Mobile App (Apple) | ❌ |
Mobile App (Android) | ❌ |
Chrome / Browser Extension | ❌ |
API (Open Link) | ✅ |
💲 Pricing Compared
The list below provides an overview of the pricing offered by ClickFlare, RedTrack and Wicked Reports.Price (per Month) | $69 - $329 |
Price (per Year) | $89 - $429 |
Free Plan | ❌ |
Trial | ✅ |
Demo | ✅ |
Pricing Link | (Open Link) |
Price (per Month) | $149 - $749 |
Price (per Year) | $1,490 - $7,490 |
Free Plan | ❌ |
Trial | ✅ |
Demo | ✅ |
Pricing Link | (Open Link) |
Price (per Month) | $250+ |
Free Plan | ❌ |
Trial | ❌ |
Demo | ✅ |
Pricing Link | (Open Link) |
🔗 Useful Links & Resources
- YouTube: (Open Link)
Blog: (Open Link)
YouTube: (Open Link)
Docs & Knowledge Base: (Open Link)
Knowledge Hub: (Open Link)
Blog: (Open Link)
YouTube: (Open Link)
Docs & Knowledge Base: (Open Link)
Tutorials: (Open Link)
Webinars: (Open Link)
Knowledge Hub: (Open Link)
💵 Refund Policies Comparison
Having an easy-to-find & understand refund policy is vital for any business.
It shows that they stand behind their products and services, and are willing to give you a refund if you are not satisfied with your purchase.
All three products, ClickFlare, RedTrack, and Wicked Reports have refund policies, which we have summarized below.
ClickFlare Refund Policy:
The refund policy states that if ClickFlare.io terminates the service due to its gross negligence or willful misconduct in preventing unauthorized access to customer data, the customer is entitled to a pro-rata refund of subscription fees for the terminated portion of the term.If ClickFlare.io is at fault but not to the level of gross negligence, they will defend the customer from certain claims and provide a pro-rata refund if the customer terminates the agreement.
ClickFlare Refund Policy
RedTrack Refund Policy:
The refund policy states that all fees for using the Software are non-refundable, even if the subscription is terminated before the billing period is completed. RedTrack Refund Policy
Wicked Reports Refund Policy:
Wicked Reports has a cancellation policy that allows subscribers to cancel their subscription at any time by sending an email to [email protected].However, if a subscriber cancels a monthly subscription with a 6-month or 12-month commitment, they will still owe the applicable monthly subscription fee for the remainder of the commitment period.
Wicked Reports generally does not offer refunds, except for an annual subscription if the cancellation is made within 30 days of paying the annual renewal fee.
Wicked Reports Refund Policy
📧 Contact Information
ClickFlare Contact Information:
You can contact ClickFlare using the following methods:
- Email Support: [email protected]
RedTrack Contact Information:
You can contact RedTrack using the following methods:
Email Support: [email protected]
Phone Support: 1-347-732-2691
Address: Lvovo str. 25-701, 18 floor, Vilnius 09320, Lithuania
Wicked Reports Contact Information:
You can contact Wicked Reports using the following methods:
Email Support: [email protected]
Phone Support: 781-797-0807
Address: 120 Washington Street, Salem, MA 01970, USA
❓ Frequently Asked Questions
What is ClickFlare and how does it work?
ClickFlare is an advanced tracking system designed to empower marketers and businesses by providing comprehensive insights into their digital campaigns. It allows you to track visitors' actions and interactions at every step of the funnel and beyond, helping you understand your customers' journey.
Why should I choose ClickFlare over other tracking systems?
ClickFlare stands out due to its user-centric design and powerful features. Unlike limited and poorly designed alternatives, ClickFlare offers accurate tracking, advanced funnel monitoring, and seamless integration with various traffic sources and ad networks for precise cost tracking.
What does "Advanced Funnel Tracking" mean?
ClickFlare's Advanced Funnel Tracking feature enables you to create and monitor complex marketing funnels with ease. Regardless of how deep or intricate your funnel is, ClickFlare ensures accurate tracking of every step, giving you valuable insights into your campaign performance.
How does ClickFlare handle GDPR, iOS 14, and attribution concerns?
ClickFlare addresses post-GDPR, iOS 14, and cookie-based attribution issues through its Conversions API. It feeds accurate conversion data through APIs to major platforms like Facebook, Google Ads, and TikTok, ensuring accurate attribution even in changing data privacy landscapes.
Can ClickFlare help with revenue and cost tracking?
Yes, ClickFlare streamlines revenue tracking by eliminating manual CSV uploads. You can connect your preferred search feed provider, and revenues will be automatically imported as they are updated. Additionally, ClickFlare accurately tracks the cost of your paid traffic campaigns on all levels by connecting to supported ad networks.
What is the Universal Tracking Tag feature?
ClickFlare's Universal Tracking Tag allows you to track any event on any platform with a single tracking script. This provides flexibility and simplifies event tracking across various platforms, reducing the need for complex setups.
Tell me more about ClickFlare's integration capabilities.
ClickFlare seamlessly integrates with various tools and platforms, such as TheOptimizer, Voluum, Google Ads, Facebook Ads, TikTok Ads, and more. This ensures your campaigns are detected and imported effortlessly, enhancing performance comparison and real-time event logging.
Can I customize metrics and conversions with ClickFlare?
Absolutely. ClickFlare offers features like Custom Metrics and Custom Conversions, allowing you to build your own metrics and define multiple conversion types. This enables you to tailor your tracking to your specific campaign goals.
How does ClickFlare's Live Events Log benefit me?
ClickFlare's Live Events Log provides real-time insights into visits, clicks, and conversions. This allows you to stay up-to-date with campaign activities and have a detailed record to refer back to for analysis and optimization.
What does ClickFlare's "System Activity" feature offer?
ClickFlare's System Activity feature keeps track of all changes affecting your account, including updates, deletions, and executed actions. This helps you maintain control and transparency over your campaign management.
What is RedTrack?
RedTrack is an all-in-one performance marketing analytics platform that offers an ad tracking solution based on 1st party cookies, allowing users to track and attribute conversions, revenue, and events in a centralized location.
How does RedTrack handle data tracking?
RedTrack utilizes hyper-accurate server-side and client-side tracking, ensuring 100% attribution of revenue to ads. It also provides a clear view of all costs, spendings, and revenue.
What is the significance of 1st party cookies in RedTrack?
1st party cookies enable RedTrack to provide a reliable tracking solution, especially in the era post-iOS 14 where third-party cookies face challenges.
Does RedTrack only work for Google & Facebook Ads?
No, while RedTrack does provide specialized tracking for Google & Facebook Ads, it also caters to other ad networks like Meta (FB), Google, TikTok, Taboola, and many others.
How can RedTrack help in understanding ROI?
RedTrack allows users to quickly understand what campaigns are delivering ROI, offering features to block unprofitable combinations and scale winning ads. Custom reports can be created to monitor ad spend, returns, and revenue.
What automation capabilities does RedTrack offer?
RedTrack has an automation toolset that allows users to create rules to automate routine operations, such as blocking bad placements or increasing the budget for successful campaigns.
How does RedTrack support partner marketing?
With the Partnership Portal, users can track, analyze, and scale beyond just paid ads. It supports collaborations with publishers, referrals, influencers, and combines tools for both paid ads and partner marketing.
What kind of integrations does RedTrack offer?
RedTrack boasts over 200 turnkey integrations with various ad channels, e-commerce platforms, affiliate networks, and even provides options for custom integrations via its API.
Is RedTrack equipped to handle Facebook tracking after the iOS 14 update?
Yes, RedTrack provides solutions for Facebook tracking even after the iOS 14 updates, ensuring data accuracy and consistency.
How does RedTrack ensure cost transparency and data breakdowns for its users?
RedTrack offers a single interface to gain control over all advertising costs. Users can go as granular as needed to get insights about their performance, eliminating the need for spreadsheets and consolidating all marketing activity reports in one place.
What is Wicked Reports, and who is it designed for?
Wicked Reports is the #1 multi-touch marketing attribution software designed specifically for digital marketing agencies, advanced media buyers, and ecommerce brands. It helps these businesses prove their value, retain clients, and save time.
What are the key features of Wicked Reports?
Wicked Reports offers the following key features: - Full Funnel Marketing Attribution: Integrates with your CRM, Shopping Cart, and 1st Party Data to determine true CAC (Customer Acquisition Cost). - Time Windows: Tracks conversions across various time frames to attribute sales accurately. - First Party Data Tracking: Allows for attribution of sales conversions happening outside of the last click. - FunnelVision: Attributes conversions across the entire marketing funnel, overcoming limitations of Google Analytics. - Delayed Conversion Credit: Provides conversion credit to email, SMS, and other channels, even if the campaign is turned off. - Attribution Proof: Uses real CRM records, OrderIDs, and time-stamped click histories to validate marketing efforts. - Unparalleled Agency Support: Offers dedicated Slack channels, agency talk tracks, and personalized optimizations by data scientists.
How does Wicked Reports outperform ad platforms in showing ROAS (Return on Advertising Spend)?
Wicked Reports proves higher ROAS compared to ad platforms by accounting for 79% of sales conversions that happen outside of the last click. This comprehensive attribution approach ensures that all marketing efforts get the credit they deserve, resulting in more accurate ROAS calculations.
Can Wicked Reports integrate with different marketing channels and platforms?
Yes, Wicked Reports integrates with various marketing channels and platforms, including Facebook, Google, Shopify, Magento, Klaviyo, ReCharge, and others. This ensures that all data is aggregated, providing a holistic view of marketing performance.
How does Wicked Reports determine the true CAC from Facebook campaigns?
Wicked Reports employs Full Funnel Marketing attribution, which combines data from CRM, Shopping Cart, and 1st Party Data to accurately calculate the Customer Acquisition Cost (CAC). This holistic approach reveals the real cost of acquiring customers through Facebook campaigns.
Why is Full Funnel Marketing Attribution important for digital marketing agencies?
Full Funnel Marketing Attribution is crucial for agencies as it provides a comprehensive view of customer journeys, attributing conversions to various touchpoints along the funnel. This data-driven approach helps agencies optimize ad spend effectively and demonstrate their value to clients.
How does Wicked Reports assist agencies in educating and retaining clients using data?
Wicked Reports equips agencies with real CRM records, OrderIDs, and click histories as attribution proof. This concrete data allows agencies to educate clients about marketing performance, justify their strategies, and retain clients by showcasing the impact of their efforts.
What kind of support does Wicked Reports offer to digital marketing agencies?
Wicked Reports provides unparalleled agency support, including: - A dedicated Slack channel with the entire Wicked Reports team for direct communication. - Agency talk tracks to assist agencies in educating and retaining clients effectively. - Personalized optimizations by data scientists, allowing agencies to enhance their marketing strategies.
Are there any case studies or testimonials from agencies that have benefitted from Wicked Reports?
Yes, Wicked Reports has numerous testimonials from satisfied agency clients. These testimonials highlight how the software helped agencies reduce CPA, improve ROAS, and scale their businesses effectively.
How can agencies get started with Wicked Reports and experience its benefits?
Agencies interested in Wicked Reports can schedule a free walkthrough to see the software in action. This demo will showcase how the software works, its features, and how it can benefit their specific marketing strategies.
⚙️ Conclusion
The information in this comparison about ClickFlare and RedTrack and Wicked Reports is presented to help you make your own, informed, decision about which has the best link building service for you.
How do you know if ClickFlare or RedTrack or Wicked Reports is right for you?
- ClickFlare seems to be best suited for digital marketers, advertisers, and businesses seeking advanced funnel tracking, accurate cost and revenue tracking, and integration with various ad networks and platforms to optimize their campaign performance and ROI.
- RedTrack seems to be ideal for digital marketers, media-buyers, and advertising professionals who seek an all-in-one performance marketing analytics platform for ad tracking, attribution, automation, and integration with various ad channels and e-commerce platforms.
- Wicked Reports seems to be best suited for digital marketing agencies, advanced media buyers, and ecommerce brands seeking powerful marketing attribution solutions.
You can use this data to compare ClickFlare and RedTrack to other link building services, and to assess how well thesy meet your needs.
If you want to further compare ClickFlare and RedTrack, we recommend that you research further by visiting their websites, checking customer reviews, and social media channels like Reddit to see what other people are saying.
Hopefully, this comparison of ClickFlare and RedTrack and Wicked Reports has given you further insight into what they offer, and if the features they offer are what you're looking for.