β TrackifyX vs Wicked Reports
Compare the popular link building services TrackifyX and Wicked Reports side-by-side to see which one is right for you, including SEO services offered, pro & cons, FAQs, and more.
TrackifyX is a vital tool for Shopify (Meta) store owners and digital marketers, streamlining ad tracking across Facebook, TikTok, and Snapchat platforms.
With a user-friendly interface, it enables seamless integration of pixels, supporting efficient task management and providing exceptional customer support.
However, some users have reported tracking and interface issues, along with challenges in customer support and billing.
Despite these concerns, TrackifyX's scalable features and strong track record make it a valuable asset for businesses seeking enhanced ad tracking and better marketing outcomes.
Read the full TrackifyX Review
Wicked Reports is a top-notch multi-touch marketing attribution software catering to digital marketing agencies, advanced media buyers, and ecommerce brands.
It stands out as a top choice, empowering agencies to demonstrate their value to clients through powerful marketing attribution solutions, showcasing higher ROAS, and fostering transparent discussions about campaign performance.
Its key strengths lie in educating and retaining clients with data-driven evidence, while unparalleled agency support ensures maximum value from the platform.
Wicked Reports covers various channels, provides a free walkthrough, and offers a comprehensive view of attribution, making it a valuable tool for enhancing marketing efforts and showcasing agency impact.
However, users should be aware of potential tracking and reporting issues and the learning curve for the interface.
Read the full Wicked Reports Review
This guide uses data collected from their websites, as well as other sources, to help you decide which link building service is a better fit for your needs.
π― Target Audiences Compared
The target audience for TrackifyX is Affiliates, marketing agencies, entrepreneurs, and ecommerce businesses looking to optimize their ad and affiliate marketing campaigns, increase conversions, and improve ROI.
The target audience for Wicked Reports is digital marketing agencies, advanced media buyers, and ecommerce brands seeking powerful marketing attribution solutions.
π PROS: TrackifyX VS Wicked Reports
The table below provides an overview of the advantages offered by TrackifyX and Wicked Reports so that you can quickly see if what you need is available.
- Seamless Integration: Merchants highly recommend Trackify X for its seamless integration with Shopify.
- Accurate Ad Tracking: The app is praised for its accurate ad tracking capabilities, ensuring reliable measurement of conversions.
- Intuitive Interface: Users appreciate the app's intuitive interface, making it easy to navigate and use effectively.
- Efficient Task Management: The app offers efficient task management features, streamlining the process of tracking and managing ads.
- Exceptional Customer Support: Merchants highlight the exceptional customer support provided by the Trackify X team.
- Scalability: The app is known for its scalability, allowing businesses to grow their operations while maintaining tracking accuracy.
- Easy Installation: Users find the installation process of Trackify X to be straightforward and hassle-free.
- Support for Multiple Platforms: The app supports tracking on various platforms including Facebook, Snapchat, and TikTok.
- Key Features: Trackify X offers features like managing Facebook pixels, preventing event duplication, and supporting various tracking options.
- Reported conversions are delayed by 12 to 24 hours, making real-time decision-making challenging.
- Tracking and reporting issues have been experienced by some users, leading to discrepancies in data.
- Support may have limitations in addressing specific tracking and reporting problems.
- Might require additional custom spreadsheet workarounds for more reliable data analysis.
- The interface may have a learning curve for users not familiar with attribution reporting tools.
π CONS: TrackifyX VS Wicked Reports
The table below provides an overview of the advantages offered by TrackifyX and Wicked Reports so that you can quickly see if what you need is available.
- Tracking Issues: Some users have reported instances of tracking breaking or not functioning properly after a few days of installation.
- New Interface Concerns: The new interface of the app has received criticism for being confusing and less user-friendly compared to the old version.
- Customer Support Challenges: Some users have faced challenges in receiving timely and effective customer support, leading to frustration.
- Billing and Refund Problems: Instances of incorrect billing and difficulties in obtaining refunds have been mentioned by a few users.
- Communication Issues: Users have experienced communication gaps where their questions or concerns weren't addressed adequately.
- Challenges with Updates: The app's compatibility with new features, like Facebook's Conversions API, has caused issues for some users.
- Negative Developer Interactions: There are reports of negative interactions with the app's developer, with claims of condescension and unhelpfulness.
- Expensive Pricing: While most users find the pricing fair, there are mentions of the app being expensive for the value it provides.
- User Experience Concerns: Some users have expressed dissatisfaction with their overall experience, citing difficulties in dealing with customer care and app functionality.
- Provides a comprehensive view of attribution across different channels (Facebook, Google, etc.).
- Offers last-click attribution and scientific attribution models for deeper insights into the impact of ad sources on conversions.
- Allows tracking of offline conversions for a more complete understanding of campaign performance.
- Offers cohort analysis and LTV (lifetime value) reporting for better long-term analysis.
- Integrates with major advertising and email platforms, ensuring compatibility with various tech stacks.
- Affordable entry-level option for businesses looking to get started with attribution tracking.
π Features Compared
The table below provides an overview of the features by TrackifyX and Wicked Reports so that you can quickly see if the features you need are available.
Pixel Integration Simplified
- Connect your Facebook, TikTok, and Snapchat Pixel with your Shopify store in minutes.
Ready. Aim. Fire.
- Run super-targeted ad campaigns and create better look-a-like audiences by controlling βpixel firesβ with tracking tags!
Easily Create & Sync Your Facebook Product Catalog
- Create Feed
- Fix Errors
- Hit Save!
- Publish
- Dynamic Ads
Look-a-Like Audience Builder:
- Harness Trackify's 20% Look-a-Like audience builder feature.
- Expand successful Facebook audiences in your ad sets by up to 20%.
Pixel Backup
- Protect your optimization data by assigning another pixel with event data that βmirrorsβ your primary pixel!
Boost Remarketing With Custom DPA's
- Get more conversions from your remarketing campaigns by using Trackifyβs custom DPA's feature.
Conversion Reporting Options:
- Switch between 0%, 10%, or Full Conversion Reporting effortlessly.
- Easily obtain revenue reporting within Facebook Ad Manager with a simple toggle.
Tag-Specific & Pixel Specific Reports:
- Utilize Trackify - Facebook Pixel App for Shopify's integrated reporting module.
- Gain insights into campaign performance and discern effective strategies.
Ninja Mode for Event Tracking:
- Employ Trackify Ninja Mode to ensure rapid and accurate firing of Facebook events on your Shopify store.
- Prevent missing out on crucial event tracking and maintain pixel efficiency.
Optimize Ad Spend
- Increase ROI by cutting losers and scaling winners
Attribution Time Windows
- Forever conversion and revenue tracking from cold traffic top of funnel ads
FunnelVision vs. Last Click
- Lower Your CAC for Better ROAS
Cold Traffic ROI
- Accurate measurement of cold traffic sales conversions days and weeks later
Subscription Attribution
- Connect recurring subscription payments to top of funnel paid media campaigns
Customer Lifetime Value
- Powerful cohort and conversion reports for customer journey understanding
Ecom Attribution Models
- Multi-Touch Attribution optimized for ecommerce brands
1st Party Data Conversions
- Accurate conversion data based on 1st party data from Klaviyo, Shopify, etc.
π Integrations Compared
The table below provides an overview of the integrations offered by TrackifyX and Wicked Reports so that you can quickly see if the integrations you need are available.
- Shopify
- TikTok
- Snapchat
Supported Platforms:
- Facebook Ads
- Google Ads
- Shopify
- ReCharge
- PayPal
- Stripe
- Woo Commerce
- Hubspot
- Klaviyo
- Many more
Advertising Integration Features:
- Automatic tracking links for Google Ads and Facebook to monitor ad spend
- Auto-tagging of marketing links for time-saving and data accuracy
- Detection of one-time sales, repeat buyers, and subscription sales for attribution
CRM and Email Integration Features:
- Integration with popular CRMs like Hubspot and Klaviyo
- Zapier lead and sale conversion connection for other CRMs
- Auto-tagging of email clicks for bottom-of-the-funnel optimization
- Accurate detection of lead conversions
E-commerce Integration Features:
- Payment software integration to enable ROI attribution from every sale
- Seamless connection with leading e-commerce platforms like Shopify and ReCharge
Setup and Data Management:
- Simple and easy setup process that takes minutes
- No need to reconnect or authorize integrations repeatedly
- Wicked Dashboard ensures accurate data representation for all marketing elements
Benefits of Integrations:
- Avoid mismanaged campaigns by relying on trustworthy data
- Get comprehensive insights into every ad, lead source, and website conversion
π High Level Features Summary
The list below compares the high level features offered by TrackifyX and Wicked Reports so that you can very quickly see if the features you need are available.Cloud Hosted | β |
Self Hosted | β |
Mobile App (Apple) | β |
Mobile App (Android) | β |
Chrome / Browser Extension | β |
API | β |
Cloud Hosted | β |
Self Hosted | β |
Mobile App (Apple) | β |
Mobile App (Android) | β |
Chrome / Browser Extension | β |
API (Open Link) | β |
π² Pricing Compared
The list below provides an overview of the pricing offered by TrackifyX and Wicked Reports.
Price (per Month) | $29.99 - $199.99 |
Free Plan | β |
Trial | β |
Demo | β |
Pricing Link | (Open Link) |
Price (per Month) | $250+ |
Free Plan | β |
Trial | β |
Demo | β |
Pricing Link | (Open Link) |
π Useful Links & Resources
Blog: (Open Link)
YouTube: (Open Link)
Blog: (Open Link)
YouTube: (Open Link)
Docs & Knowledge Base: (Open Link)
Tutorials: (Open Link)
Webinars: (Open Link)
Knowledge Hub: (Open Link)
π΅ Refund Policies Comparison
Having an easy-to-find & understand refund policy is vital for any business.
It shows that they stand behind their products and services, and are willing to give you a refund if you are not satisfied with your purchase.
Both TrackifyX and Wicked Reports have refund policies, which we have summarized below.
TrackifyX Refund Policy:
No refunds or credits will be given under any circumstances, even if the Service, including Shopify API or third-party services, becomes unavailable or is changed by Trackify.Users accept the risks of using the checkout service when using the Service.
TrackifyX Refund Policy
Wicked Reports Refund Policy:
Wicked Reports has a cancellation policy that allows subscribers to cancel their subscription at any time by sending an email to [email protected].However, if a subscriber cancels a monthly subscription with a 6-month or 12-month commitment, they will still owe the applicable monthly subscription fee for the remainder of the commitment period.
Wicked Reports generally does not offer refunds, except for an annual subscription if the cancellation is made within 30 days of paying the annual renewal fee.
Wicked Reports Refund Policy
π§ Contact Information
TrackifyX Contact Information:
You can contact TrackifyX using the following methods:
Email Support: [email protected]
Address: 241 Little Falls Drive, Wilmington, DE 19808
Wicked Reports Contact Information:
You can contact Wicked Reports using the following methods:
Email Support: [email protected]
Phone Support: 781-797-0807
Address: 120 Washington Street, Salem, MA 01970, USA
β Frequently Asked Questions
What is Trackify X and what does it offer?
Trackify X is a powerful tracking app designed for Shopify (Meta) store owners and digital marketers, offering seamless integration of Facebook, Instagram, TikTok, and Snapchat pixels.
How does Trackify X help businesses optimize their advertising efforts?
Trackify X simplifies the process of connecting Facebook, TikTok, and Snapchat pixels with your Shopify store, allowing you to create super-targeted ad campaigns and improve look-a-like audience targeting by controlling 'pixel fires' using tracking tags.
Can Trackify X enhance my product catalog on Facebook?
Absolutely! With Trackify X, you can easily create and sync your Facebook Product Catalog by efficiently managing tasks such as creating feeds, fixing errors, saving changes, publishing, and even setting up dynamic ads.
What is the significance of building custom and lookalike audiences using Trackify X?
Trackify X empowers you to build custom and lookalike audiences for your Facebook advertising, helping you refine your targeting strategy and reach the right audience segments effectively.
How does Pixel Backup work and why is it important?
Pixel Backup feature in Trackify X offers protection for your optimization data. By assigning another pixel with event data that mirrors your primary pixel, you ensure that your valuable data remains intact even if something happens to your primary pixel.
How does Trackify X contribute to boosting remarketing efforts?
Trackify X enhances your remarketing campaigns by offering custom Dynamic Product Ads (DPA) features, ensuring you get more conversions from your remarketing endeavors.
What pricing plans are available for Trackify X?
Trackify X offers plans starting at $29.99 per month, providing different pricing tiers to cater to various business needs.
Can Trackify X help businesses increase their revenue?
Yes, Trackify X has a track record of significantly boosting revenue for businesses. It has facilitated a remarkable 3x increase in monthly revenue for stores, as well as contributing to over $393,342,432 in sales over the past year.
What benefits does Trackify X offer to its users during the free trial period?
During the free trial, users get access to features such as 8 pixels, unlimited tracking tags, audience and feed builder, SS API purchase and non-purchase events tracking, time-on-site tracking, and UTM analytics, all designed to help them optimize their marketing efforts.
Why should businesses choose Trackify X over other tracking solutions?
Trackify X is the most robust Shopify app for tracking Facebook, TikTok, and Snapchat Pixels, offering simplified pixel integration, enhanced audience building, custom event optimization, and a data-driven approach to elevate your digital advertising performance and maximize ROI.
What is Wicked Reports, and who is it designed for?
Wicked Reports is the #1 multi-touch marketing attribution software designed specifically for digital marketing agencies, advanced media buyers, and ecommerce brands. It helps these businesses prove their value, retain clients, and save time.
What are the key features of Wicked Reports?
Wicked Reports offers the following key features: - Full Funnel Marketing Attribution: Integrates with your CRM, Shopping Cart, and 1st Party Data to determine true CAC (Customer Acquisition Cost). - Time Windows: Tracks conversions across various time frames to attribute sales accurately. - First Party Data Tracking: Allows for attribution of sales conversions happening outside of the last click. - FunnelVision: Attributes conversions across the entire marketing funnel, overcoming limitations of Google Analytics. - Delayed Conversion Credit: Provides conversion credit to email, SMS, and other channels, even if the campaign is turned off. - Attribution Proof: Uses real CRM records, OrderIDs, and time-stamped click histories to validate marketing efforts. - Unparalleled Agency Support: Offers dedicated Slack channels, agency talk tracks, and personalized optimizations by data scientists.
How does Wicked Reports outperform ad platforms in showing ROAS (Return on Advertising Spend)?
Wicked Reports proves higher ROAS compared to ad platforms by accounting for 79% of sales conversions that happen outside of the last click. This comprehensive attribution approach ensures that all marketing efforts get the credit they deserve, resulting in more accurate ROAS calculations.
Can Wicked Reports integrate with different marketing channels and platforms?
Yes, Wicked Reports integrates with various marketing channels and platforms, including Facebook, Google, Shopify, Magento, Klaviyo, ReCharge, and others. This ensures that all data is aggregated, providing a holistic view of marketing performance.
How does Wicked Reports determine the true CAC from Facebook campaigns?
Wicked Reports employs Full Funnel Marketing attribution, which combines data from CRM, Shopping Cart, and 1st Party Data to accurately calculate the Customer Acquisition Cost (CAC). This holistic approach reveals the real cost of acquiring customers through Facebook campaigns.
Why is Full Funnel Marketing Attribution important for digital marketing agencies?
Full Funnel Marketing Attribution is crucial for agencies as it provides a comprehensive view of customer journeys, attributing conversions to various touchpoints along the funnel. This data-driven approach helps agencies optimize ad spend effectively and demonstrate their value to clients.
How does Wicked Reports assist agencies in educating and retaining clients using data?
Wicked Reports equips agencies with real CRM records, OrderIDs, and click histories as attribution proof. This concrete data allows agencies to educate clients about marketing performance, justify their strategies, and retain clients by showcasing the impact of their efforts.
What kind of support does Wicked Reports offer to digital marketing agencies?
Wicked Reports provides unparalleled agency support, including: - A dedicated Slack channel with the entire Wicked Reports team for direct communication. - Agency talk tracks to assist agencies in educating and retaining clients effectively. - Personalized optimizations by data scientists, allowing agencies to enhance their marketing strategies.
Are there any case studies or testimonials from agencies that have benefitted from Wicked Reports?
Yes, Wicked Reports has numerous testimonials from satisfied agency clients. These testimonials highlight how the software helped agencies reduce CPA, improve ROAS, and scale their businesses effectively.
How can agencies get started with Wicked Reports and experience its benefits?
Agencies interested in Wicked Reports can schedule a free walkthrough to see the software in action. This demo will showcase how the software works, its features, and how it can benefit their specific marketing strategies.
βοΈ Conclusion
The information in this comparison about TrackifyX and Wicked Reports is presented to help you make your own, informed, decision about which has the best link building service for you.
How do you know if TrackifyX or Wicked Reports is right for you?
- TrackifyX seems to be best suited for Shopify store owners and digital marketers who use platforms like Facebook (Meta), TikTok, and Snapchat for advertising, seeking to enhance their pixel tracking capabilities and optimize their ad campaigns for better conversions and ROI.
- Wicked Reports seems to be ideal for digital marketing agencies, advanced media buyers, and ecommerce brands seeking powerful marketing attribution solutions.
You can use this data to compare TrackifyX and Wicked Reports to other link building services, and to assess how well they meet your needs.
If you want to further compare TrackifyX and Wicked Reports, we recommend that you research further by visiting their websites, checking customer reviews, and social media channels like Reddit to see what other people are saying.
Hopefully, this comparison of TrackifyX and Wicked Reports has given you further insight into what they offer, and if the features they offer are what you're looking for.
π Alternatives to TrackifyX
If you are looking for alternatives to TrackifyX, below is a list of comparisons to the most popular competitors.
β Product Comparisons (2 Options)
- TrackifyX vs AdsBridge
- TrackifyX vs Affise
- TrackifyX vs AnyTrack
- TrackifyX vs BeMob
- TrackifyX vs Binom
- TrackifyX vs Brand24
- TrackifyX vs Brax
- TrackifyX vs CPV Lab Pro
- TrackifyX vs CPV One
- TrackifyX vs ClickFlare
- TrackifyX vs ClickMagick
- TrackifyX vs Cometly
- TrackifyX vs Everflow
- TrackifyX vs FunnelFlux
- TrackifyX vs HYROS
- TrackifyX vs Heylink
- TrackifyX vs Improvely
- TrackifyX vs Keitaro
- TrackifyX vs LinkTrackr
- TrackifyX vs Nifty Stats
- TrackifyX vs Peerclick
- TrackifyX vs RedTrack
- TrackifyX vs StatsDrone
- TrackifyX vs Strackr
- TrackifyX vs TheOptimizer
- TrackifyX vs ThriveTracker
- TrackifyX vs Trackier
- TrackifyX vs Triple Whale
- TrackifyX vs TrueRoas
- TrackifyX vs Voluum
- TrackifyX vs Voonix
- TrackifyX vs wecantrack
β Product Comparisons (3 Options)
- TrackifyX vs Wicked Reports vs Triple Whale
- TrackifyX vs Wicked Reports vs Voluum
- TrackifyX vs Wicked Reports vs Affise
- TrackifyX vs Wicked Reports vs Brand24
- TrackifyX vs Wicked Reports vs ClickMagick
- TrackifyX vs Wicked Reports vs BeMob
- TrackifyX vs Wicked Reports vs HYROS
- TrackifyX vs Wicked Reports vs RedTrack
- TrackifyX vs Wicked Reports vs Heylink
- TrackifyX vs Wicked Reports vs AdsBridge
- TrackifyX vs Wicked Reports vs TheOptimizer
- TrackifyX vs Wicked Reports vs Keitaro
- TrackifyX vs Wicked Reports vs Cometly
- TrackifyX vs Wicked Reports vs Brax
- TrackifyX vs Wicked Reports vs wecantrack
- TrackifyX vs Wicked Reports vs AnyTrack
- TrackifyX vs Wicked Reports vs CPV Lab Pro
- TrackifyX vs Wicked Reports vs Strackr
- TrackifyX vs Wicked Reports vs Everflow
- TrackifyX vs Wicked Reports vs Trackier
- TrackifyX vs Wicked Reports vs Improvely
- TrackifyX vs Wicked Reports vs Binom
- TrackifyX vs Wicked Reports vs ThriveTracker
- TrackifyX vs Wicked Reports vs Peerclick
- TrackifyX vs Wicked Reports vs StatsDrone
- TrackifyX vs Wicked Reports vs Voonix
- TrackifyX vs Wicked Reports vs FunnelFlux
- TrackifyX vs Wicked Reports vs LinkTrackr
- TrackifyX vs Wicked Reports vs TrueRoas
- TrackifyX vs Wicked Reports vs ClickFlare
- TrackifyX vs Wicked Reports vs Nifty Stats
- TrackifyX vs Wicked Reports vs CPV One