⭐ Affise vs Strackr vs Wicked Reports

Affise is a comprehensive platform for partnership management, empowering businesses to build and expand partnerships for performance marketing.

With Affise MMP, it provides advanced tools for mobile attribution, optimizing app growth and measuring performance while safeguarding against fraud.

Trusted by over 1,000 customers worldwide, Affise offers exceptional tools for affiliate marketing and mobile attribution, boasting an impressive 99.99% uptime.

While it has a user-friendly interface and robust feature set, some limitations include limited reporting detail, performance issues, and relatively expensive pricing plans.

Overall, Affise is a powerful partner marketing solution for mid-market and enterprise businesses looking to scale effectively in the competitive world of performance marketing.

Read the full Affise Review

👉 Visit Affise

Strackr.com offers a comprehensive affiliate dashboard that streamlines data collection and visualization, simplifying the management of affiliate networks for publishers.

It aggregates data from various networks, saving time, and enhancing convenience by eliminating the need for multiple logins.

Strackr's standout feature is its ability to aggregate data, providing automated collection, efficiency, and accuracy.

The platform ensures security through encrypted connections.

It empowers publishers with in-depth insights, aiding decision-making with metrics like Revshare, CR, and EPC.

The versatile API enables developers to build applications harnessing unified affiliate data.

Despite some limitations, Strackr proves essential for publishers aiming to optimize affiliate marketing strategies.

Read the full Strackr Review

👉 Visit Strackr

Wicked Reports is a top-notch multi-touch marketing attribution software catering to digital marketing agencies, advanced media buyers, and ecommerce brands.

It stands out as a top choice, empowering agencies to demonstrate their value to clients through powerful marketing attribution solutions, showcasing higher ROAS, and fostering transparent discussions about campaign performance.

Its key strengths lie in educating and retaining clients with data-driven evidence, while unparalleled agency support ensures maximum value from the platform.

Wicked Reports covers various channels, provides a free walkthrough, and offers a comprehensive view of attribution, making it a valuable tool for enhancing marketing efforts and showcasing agency impact.

However, users should be aware of potential tracking and reporting issues and the learning curve for the interface.

Read the full Wicked Reports Review

👉 Visit Wicked Reports

The target audience for Affise is brands, agencies, and businesses looking to establish and expand partnerships for performance marketing and seeking an all-in-one partner marketing solution with advanced tools for mobile attribution, analytics, automation, and anti-fraud capabilities.

The target audience for Strackr is publishers seeking an efficient and comprehensive solution to manage and optimize their affiliate marketing efforts.

The target audience for Wicked Reports is digital marketing agencies, advanced media buyers, and ecommerce brands seeking powerful marketing attribution solutions.

• No Charge for Traffic: There are no payments required for clicks, which can help reduce costs.
• User-Friendly Interface: Both Affise's intuitive design and its built-in reporting tools make it easy to use and keep track of affiliate program performance.
• Comprehensive Customization Options: Flexible setting of costs, caps, targeting options, custom commission, bonus programs, and more allows for a personalized approach to affiliate marketing.
• Robust Feature Set: Affise serves as an excellent affiliate and partner marketing software for mid-market and enterprise businesses, with features such as analytics, automation, fraud protection, and promo codes tracking.
• Efficient Affiliate Management: The built-in CRM allows for easy management and tracking of affiliates' performance, complemented by partner management tools.
• Advanced Tracking and Reporting: Real-time statistics and reporting, event tracking, custom goals, and click-level fraud prevention provide insight and control.
• Additional Features: Other pros include referral rewards, billing for affiliates, complete API support, and custom domain tracking.

• Comprehensive Affiliate Dashboard: All-in-one platform for managing affiliate networks, streamlining data collection, transactions, and payments.
• Unified Metrics Access: Access metrics from multiple sources through a single dashboard, facilitating data comparison and analysis.
• Detailed Reporting: Detailed transaction reports provide insights into user behavior, devices, operating systems, and more.
• Enhanced Revenue Tracking: Revshare, CR, and EPC metrics aid in tracking performance, leading to improved revenue generation.
• Secure Data Handling: Emphasis on data security with encrypted user data and connection data for privacy.
• API Integration: Unified API simplifies integration of multiple affiliate provider APIs for developers.
• Coupon Sharing: Deal feature enables easy coupon sharing, enhancing user engagement with their audience.
• Tiered Pricing Plans: Multiple pricing plans cater to different user needs, offering a range of features.
• Trial Period: 30-day trial period allows users to explore features before committing.

• Reported conversions are delayed by 12 to 24 hours, making real-time decision-making challenging.
• Tracking and reporting issues have been experienced by some users, leading to discrepancies in data.
• Support may have limitations in addressing specific tracking and reporting problems.
• Might require additional custom spreadsheet workarounds for more reliable data analysis.
• The interface may have a learning curve for users not familiar with attribution reporting tools.

• Limited Reporting Detail: The statistics reports are not very comprehensive, lacking detailed insights.
• Performance Issues: Some users have reported issues with lagging and slow loading in-app pages, which may hinder usability.
• Lack of Publisher Network: Without a publisher network, opportunities for finding new affiliate partners to expand the program may be limited.
• Expensive Pricing Plans: Compared to some alternatives, Affise's pricing plans are relatively costly, and more pricing options are needed to cater to different needs.
• Low Frequency of Feeds: This may affect the timeliness of information updates.
• Inadequate Support for Bugs: The platform has been criticized for poor bug support, potentially affecting stability and user satisfaction.

• Limited User Capacity: User limits in pricing plans might hinder collaboration for larger teams.
• Transaction and Network Limits: Transaction and network connection limits could restrict extensive affiliate network users.
• Subscription Cost: Monthly subscription costs might be a challenge for users with tight budgets.
• Subscription Model: Continuous subscription required for ongoing access, leading to long-term financial commitment.
• Niche Use Case: Tailored towards specific use cases like email promotions and coupons, limiting broader application.
• Learning Curve: Users might require time to familiarize themselves with the platform.
• Automatic Trial Termination: Trial period ends automatically for all plans, potentially inconveniencing users needing more evaluation time.
• VAT Exclusion: Pricing plans do not include VAT, leading to additional costs in VAT-affected regions.
• Niche Audience: Might not meet the needs of users seeking a more comprehensive marketing or analytics solution.

• Provides a comprehensive view of attribution across different channels (Facebook, Google, etc.).
• Offers last-click attribution and scientific attribution models for deeper insights into the impact of ad sources on conversions.
• Allows tracking of offline conversions for a more complete understanding of campaign performance.
• Offers cohort analysis and LTV (lifetime value) reporting for better long-term analysis.
• Integrates with major advertising and email platforms, ensuring compatibility with various tech stacks.
• Affordable entry-level option for businesses looking to get started with attribution tracking.

Platform Features:

• Affise is a platform for partnership management, allowing brands and agencies to establish and expand partnerships for performance marketing.
• Affise MMP (Mobile Measurement Partner) provides elevated mobile attribution capabilities.
• Affise Performance offers advanced analytics, automation, and anti-fraud tools for Affiliate Networks and Digital Agencies.
• Affise Mobile Attribution provides a comprehensive suite of tools for app growth, including user acquisition campaign scaling and fraud protection.
• Affise Reach helps businesses discover potential partners within a vast global network and streamlines onboarding and training processes.
• Affise prevents fraud from affecting campaigns.

Affise Performance Marketing Platform:

• Tailored for Affiliate Networks and Digital Agencies.
• Provides advanced analytics, automation, and anti-fraud capabilities.
• Impressive 99.99% uptime for uninterrupted service.

Affise Mobile Attribution:

• Comprehensive suite of tools for app growth.
• Effortless scaling of user acquisition campaigns.
• Accurate performance measurement and fraud protection.

Affise Reach:

• Discover potential partners within a global network.
• Streamlined onboarding and training processes.
• Boost awareness and revenue through scalable partner marketing strategies.

• Collect Data:

  • Strackr collects affiliate data including transactions, revenues, clicks, and payments.
  • Visualizes statistics on a single dashboard for easier analysis.

• Analyze Data:

  • Access metrics not provided by affiliate networks, such as Revshare, CR, and EPC.
  • Detailed transaction reports with user device, OS, referrer clicks, landing pages, and order confirmation time.

• Affiliate API:

  • Offers a unified API for integrating data from multiple affiliate providers into applications.

• Affiliate Tools:

  • Provides tools for content publishers to create affiliate links and find programs using keywords or URLs.

• Segmentation:

  • Allows organization of statistics through multi-site views or grouping similar advertisers together.

• Deals:

  • Offers a page for finding new coupons, voucher codes, and promotions across affiliate networks.

Networks:

• Manage 194 Affiliate Networks in One Place:

  • Strackr supports connections to numerous affiliate networks and direct programs.
  • Simplifies management of API changes, downtimes, and data updates.

• Integration Flexibility:

  • Integrates with various affiliate networks, including Rakuten Advertising, Awin, TradeTracker, CJ Affiliate, and more.

Optimize Ad Spend

• Increase ROI by cutting losers and scaling winners

Attribution Time Windows

• Forever conversion and revenue tracking from cold traffic top of funnel ads

FunnelVision vs. Last Click

• Lower Your CAC for Better ROAS

Cold Traffic ROI

• Accurate measurement of cold traffic sales conversions days and weeks later

Subscription Attribution

• Connect recurring subscription payments to top of funnel paid media campaigns

Customer Lifetime Value

• Powerful cohort and conversion reports for customer journey understanding

Ecom Attribution Models

• Multi-Touch Attribution optimized for ecommerce brands

1st Party Data Conversions

• Accurate conversion data based on 1st party data from Klaviyo, Shopify, etc.

• API
• Postback integration (S2S)
• Pixel integration
• FraudScore
• 24Metrics FraudShield

👉 Read more about Affise Integrations here.

• API
• Slack
• Google Analytics
• Affiliate Networks
• Mobile

👉 Read more about Strackr Integrations here.

Supported Platforms:

• Facebook Ads
• Google Ads
• Shopify
• ReCharge
• PayPal
• Stripe
• Woo Commerce
• Hubspot
• Klaviyo
• Many more

Advertising Integration Features:

• Automatic tracking links for Google Ads and Facebook to monitor ad spend
• Auto-tagging of marketing links for time-saving and data accuracy
• Detection of one-time sales, repeat buyers, and subscription sales for attribution

CRM and Email Integration Features:

• Integration with popular CRMs like Hubspot and Klaviyo
• Zapier lead and sale conversion connection for other CRMs
• Auto-tagging of email clicks for bottom-of-the-funnel optimization
• Accurate detection of lead conversions

E-commerce Integration Features:

• Payment software integration to enable ROI attribution from every sale
• Seamless connection with leading e-commerce platforms like Shopify and ReCharge

Setup and Data Management:

• Simple and easy setup process that takes minutes
• No need to reconnect or authorize integrations repeatedly
• Wicked Dashboard ensures accurate data representation for all marketing elements

Benefits of Integrations:

• Avoid mismanaged campaigns by relying on trustworthy data
• Get comprehensive insights into every ad, lead source, and website conversion

👉 Read more about Wicked Reports Integrations here.

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	✅
Mobile App (Android)	✅
Chrome / Browser Extension	❌
API (Open Link)	✅

Cloud Hosted	✅
Self Hosted	❌
Mobile App (Apple)	❌
Mobile App (Android)	❌
Chrome / Browser Extension	❌
API (Open Link)	✅

Price (per Month)	$500 - $1,500
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$10.00 - $50.00
Free Plan	❌
Trial	✅
Demo	✅
Pricing Link	(Open Link)

Price (per Month)	$250+
Free Plan	❌
Trial	❌
Demo	✅
Pricing Link	(Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Knowledge Hub: (Open Link)

• Blog: (Open Link)

• YouTube: (Open Link)

• Docs & Knowledge Base: (Open Link)

• Tutorials: (Open Link)

• Webinars: (Open Link)

• Knowledge Hub: (Open Link)

What is Affise?

Affise is a platform for partnership management, enabling brands and agencies to establish and expand partnerships for performance marketing. It offers comprehensive solutions for affiliate marketing and mobile attribution.

What does Affise MMP (Mobile Measurement Partner) do?

Affise MMP takes mobile attribution to a whole new level, providing advanced tools to optimize app growth and accurately measure performance while safeguarding against fraud.

How many customers does Affise serve?

Affise is trusted by over 1,000 happy customers worldwide, making it a reliable partner for performance marketing needs.

What is Affise Performance Marketing Platform?

Affise Performance Marketing Platform is tailored for Affiliate Networks and Digital Agencies, offering exceptional tools such as advanced analytics, automation, and anti-fraud capabilities.

What is the uptime of Affise Performance?

Affise Performance boasts an impressive 99.99% uptime, ensuring uninterrupted service and reliable performance.

How does Affise Mobile Attribution benefit app growth?

Affise Mobile Attribution provides a comprehensive suite of tools to supercharge app growth, enabling effortless scaling of user acquisition campaigns and accurate performance measurement while protecting against fraud.

What is Affise Reach and how does it simplify partnership management?

Affise Reach helps businesses discover potential partners within a vast global network and streamlines the onboarding and training process, maximizing productivity and efficiency.

How can Affise Reach help generate revenue?

Affise Reach enables businesses to implement consistent and scalable partner marketing strategies, highlighting new products, creative content, and enticing commissions to boost awareness and revenue.

How can one become an Affise Certified Partner?

To become an Affise certified agency expert, one can learn about certification and become a master in affiliate marketing and partnerships through Affise's learning resources.

How can businesses get started with Affise?

Businesses can easily get started with Affise by talking to an expert, booking a demo, or signing up for a free account, depending on their specific needs and requirements.

What is Strackr?

Strackr is an all-in-one affiliate tool designed for publishers to simplify the management of their affiliate networks and optimize their performance.

How does Strackr help manage affiliate networks?

Strackr offers a single dashboard and a unified API that allow users to efficiently handle 194 affiliate networks in one place.

What are the key features of Strackr?

• Strackr collects affiliate data such as transactions, revenues, clicks, and payments, and presents them on a dashboard for visualizing statistics.
• It provides access to metrics like Revshare, Conversion Rate (CR), and Earnings Per Click (EPC) that traditional networks might not offer.
• Strackr's detailed transaction reports provide insights into user behavior, including device usage, referrer clicks, and more.

How does Strackr enhance revenue generation?

By understanding the true value of affiliate data, Strackr helps users select high-performing programs to promote, ultimately increasing revenue.

Can developers benefit from Strackr?

Yes, Strackr offers a versatile API that unifies data from various affiliate providers, simplifying the development of applications like comparison engines, cashback, and couponing websites.

What tools does Strackr offer to content publishers?

Strackr provides affiliate tools that enable content publishers to quickly generate affiliate links and discover suitable programs using keywords or URLs.

How does Strackr ensure data security?

Strackr takes security seriously by encrypting and hashing connection data, ensuring the safety of sensitive information.

Can Strackr integrate with existing tools?

Yes, Strackr seamlessly integrates with Google Analytics, allowing automatic integration of affiliate sales and lead data.

What are the benefits of using Strackr's API?

Strackr's unified affiliate API simplifies data integration, making it easier for developers to integrate APIs from multiple affiliate providers into their applications.

Is there a trial period for Strackr?

Yes, Strackr offers a 30-day free trial, giving users the opportunity to explore its features and benefits before making a commitment.

What is Wicked Reports, and who is it designed for?

Wicked Reports is the #1 multi-touch marketing attribution software designed specifically for digital marketing agencies, advanced media buyers, and ecommerce brands. It helps these businesses prove their value, retain clients, and save time.

What are the key features of Wicked Reports?

Wicked Reports offers the following key features: - Full Funnel Marketing Attribution: Integrates with your CRM, Shopping Cart, and 1st Party Data to determine true CAC (Customer Acquisition Cost). - Time Windows: Tracks conversions across various time frames to attribute sales accurately. - First Party Data Tracking: Allows for attribution of sales conversions happening outside of the last click. - FunnelVision: Attributes conversions across the entire marketing funnel, overcoming limitations of Google Analytics. - Delayed Conversion Credit: Provides conversion credit to email, SMS, and other channels, even if the campaign is turned off. - Attribution Proof: Uses real CRM records, OrderIDs, and time-stamped click histories to validate marketing efforts. - Unparalleled Agency Support: Offers dedicated Slack channels, agency talk tracks, and personalized optimizations by data scientists.

How does Wicked Reports outperform ad platforms in showing ROAS (Return on Advertising Spend)?

Wicked Reports proves higher ROAS compared to ad platforms by accounting for 79% of sales conversions that happen outside of the last click. This comprehensive attribution approach ensures that all marketing efforts get the credit they deserve, resulting in more accurate ROAS calculations.

Can Wicked Reports integrate with different marketing channels and platforms?

Yes, Wicked Reports integrates with various marketing channels and platforms, including Facebook, Google, Shopify, Magento, Klaviyo, ReCharge, and others. This ensures that all data is aggregated, providing a holistic view of marketing performance.

How does Wicked Reports determine the true CAC from Facebook campaigns?

Wicked Reports employs Full Funnel Marketing attribution, which combines data from CRM, Shopping Cart, and 1st Party Data to accurately calculate the Customer Acquisition Cost (CAC). This holistic approach reveals the real cost of acquiring customers through Facebook campaigns.

Why is Full Funnel Marketing Attribution important for digital marketing agencies?

Full Funnel Marketing Attribution is crucial for agencies as it provides a comprehensive view of customer journeys, attributing conversions to various touchpoints along the funnel. This data-driven approach helps agencies optimize ad spend effectively and demonstrate their value to clients.

How does Wicked Reports assist agencies in educating and retaining clients using data?

Wicked Reports equips agencies with real CRM records, OrderIDs, and click histories as attribution proof. This concrete data allows agencies to educate clients about marketing performance, justify their strategies, and retain clients by showcasing the impact of their efforts.

What kind of support does Wicked Reports offer to digital marketing agencies?

Wicked Reports provides unparalleled agency support, including: - A dedicated Slack channel with the entire Wicked Reports team for direct communication. - Agency talk tracks to assist agencies in educating and retaining clients effectively. - Personalized optimizations by data scientists, allowing agencies to enhance their marketing strategies.

Are there any case studies or testimonials from agencies that have benefitted from Wicked Reports?

Yes, Wicked Reports has numerous testimonials from satisfied agency clients. These testimonials highlight how the software helped agencies reduce CPA, improve ROAS, and scale their businesses effectively.

How can agencies get started with Wicked Reports and experience its benefits?

Agencies interested in Wicked Reports can schedule a free walkthrough to see the software in action. This demo will showcase how the software works, its features, and how it can benefit their specific marketing strategies.